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- Tasks: Lead digital marketing strategies and manage campaigns for a fashion brand.
- Company: Join Blu Digital, a dynamic agency focused on innovative marketing solutions.
- Benefits: Enjoy flexible working options and a vibrant team culture.
- Why this job: Make an impact in the fashion industry while growing your skills in a creative environment.
- Qualifications: Proven experience in digital marketing, especially in fashion, with strong analytical skills.
- Other info: This role requires a valid EU work permit.
The predicted salary is between 36000 - 60000 £ per year.
As Digital Marketing Manager, you will lead the planning and implementation of the global digital, paid social, paid search, SEO, display, programmatic, and affiliate marketing strategies. Your responsibilities will include:
- Planning and strategy development
- Execution across existing and new channels
- Analysis and reporting
- Optimization
- Cross-functional team collaboration
- Team management
You will aim to grow new customer acquisition and drive quality traffic to the eCommerce site from all digital channels. You should have a proven track record managing large-scale digital marketing campaigns, including paid performance campaigns and SEO projects, with experience in analytics and reporting. Collaboration with the marketing team to enhance brand awareness across all paid channels is essential. Confidence in managing a large marketing budget and excellent communication and management skills are required. Experience within fashion or lingerie is desirable.
Digital Marketing Manager - Fashion employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - Fashion
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the fashion industry. This will not only help you understand the market better but also allow you to speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the fashion and digital marketing sectors. Attend industry events, webinars, or join relevant online communities to make connections that could lead to job opportunities at companies like us.
✨Tip Number 3
Showcase your previous successes in managing digital marketing campaigns by preparing case studies or examples. Be ready to discuss how you achieved results, as this will demonstrate your capability to handle the responsibilities of the role.
✨Tip Number 4
Research our company culture and values at StudySmarter. Tailoring your approach to align with what we stand for can give you an edge, showing that you're not just a fit for the role, but also for our team.
We think you need these skills to ace Digital Marketing Manager - Fashion
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in fashion. Include specific examples of campaigns you've managed, focusing on metrics and outcomes to demonstrate your impact.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and digital marketing. Mention your understanding of the latest trends in the industry and how your skills align with the responsibilities outlined in the job description.
Showcase Analytical Skills: Since the role requires experience in analytics and reporting, include specific tools you’ve used (like Google Analytics or SEMrush) and any relevant certifications. Highlight how you've used data to drive marketing decisions in past roles.
Highlight Team Collaboration: Emphasise your experience working with cross-functional teams. Provide examples of how you've collaborated with other departments to achieve marketing goals, as this is crucial for the role.
How to prepare for a job interview at Blu Digital
✨Showcase Your Campaign Success
Be prepared to discuss specific digital marketing campaigns you've managed, especially those related to fashion. Highlight your role in planning, execution, and the results achieved, using metrics to demonstrate your impact.
✨Understand the Brand
Research the company and its brand identity thoroughly. Be ready to explain how your marketing strategies can enhance their brand awareness and align with their target audience in the fashion industry.
✨Demonstrate Analytical Skills
Since analytics and reporting are crucial for this role, come equipped with examples of how you've used data to optimise campaigns. Discuss tools you’ve used and how your insights led to improved performance.
✨Prepare for Team Collaboration Questions
Expect questions about your experience working with cross-functional teams. Share examples of how you've successfully collaborated with other departments to achieve marketing goals, particularly in a fast-paced environment like fashion.
