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- Tasks: Lead and transform marketing strategy, manage campaigns, and oversee a diverse team.
- Company: Join a fast-growing B2B service business focused on innovation and customer engagement.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic environment while collaborating with talented professionals.
- Qualifications: 7+ years in senior marketing roles, preferably in B2B or service industries.
- Other info: Ideal for those passionate about digital transformation and strategic marketing.
The predicted salary is between 43200 - 72000 £ per year.
My client is seeking a Head of Marketing to lead and transform their marketing strategy within a fast-growing B2B service business. This is an exciting opportunity for a seasoned marketing leader to take full ownership of the marketing function, driving brand awareness, lead generation, and customer engagement across multiple channels.
You’ll develop and execute multi-channel marketing campaigns, oversee digital transformation initiatives, and manage a diverse marketing team. Collaborating closely with sales, operations, and external agencies, you'll ensure marketing communications are strategic, data-driven, and aligned with business goals.
You’ll also be responsible for managing the marketing budget, optimizing the marketing tech stack, and leading sponsorship and PR activities.
The ideal candidate will have 7+ years’ experience in senior marketing roles, preferably within B2B or service industries or SAAS, a strong track record of delivering measurable commercial impact, and expertise in digital and traditional marketing channels. Experience in professional services or related sectors is a plus, alongside excellent leadership, communication skills, and commercial awareness.
Digital Marketing Executive - Digital Services employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive - Digital Services
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events, webinars, and workshops to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us are looking for in a candidate.
✨Tip Number 2
Showcase your leadership skills by sharing examples of how you've successfully managed teams or projects in the past. Consider creating a portfolio that highlights your achievements in driving brand awareness and lead generation, as this will resonate well with our expectations.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and technologies. Being knowledgeable about the marketing tech stack can set you apart from other candidates and demonstrate your readiness to optimise our marketing efforts effectively.
✨Tip Number 4
Prepare to discuss your experience with data-driven marketing strategies. Be ready to share specific metrics and results from previous campaigns, as we value candidates who can demonstrate measurable commercial impact in their work.
We think you need these skills to ace Digital Marketing Executive - Digital Services
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B or service industries. Emphasise your achievements in driving brand awareness and lead generation, as well as any experience managing a marketing team.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the company's goals. Mention specific campaigns you've led and the measurable impact they had on previous employers.
Showcase Leadership Skills: In your application, provide examples of how you've successfully led teams and collaborated with other departments. Highlight your ability to manage budgets and optimise marketing strategies based on data-driven insights.
Highlight Relevant Experience: If you have experience in professional services or related sectors, make sure to mention it. Discuss any digital transformation initiatives you've overseen and how they contributed to business growth.
How to prepare for a job interview at Blu Digital
✨Showcase Your Leadership Skills
As a Head of Marketing, demonstrating your leadership abilities is crucial. Prepare examples of how you've successfully led teams and driven marketing strategies in previous roles. Highlight specific instances where your leadership resulted in measurable outcomes.
✨Be Data-Driven
This role requires a strong focus on data-driven decision-making. Familiarise yourself with key metrics and analytics tools that you have used in past campaigns. Be ready to discuss how you've leveraged data to optimise marketing efforts and achieve business goals.
✨Understand the B2B Landscape
Since this position is within a B2B service business, it's essential to understand the unique challenges and opportunities in this sector. Research the company’s market position and be prepared to discuss how your experience aligns with their needs and how you can contribute to their growth.
✨Prepare for Collaboration Questions
Collaboration with sales, operations, and external agencies is key in this role. Think of examples where you've successfully worked across departments to achieve a common goal. Be ready to explain your approach to fostering teamwork and ensuring alignment with business objectives.
