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- Tasks: Manage digital marketing and ecommerce for a luxury fashion brand, focusing on social media and community engagement.
- Company: Join a prestigious luxury fashion brand based in central London, known for its innovative approach.
- Benefits: Enjoy remote work flexibility and the chance to work with a creative team in a vibrant industry.
- Why this job: This role offers a unique blend of creativity and analytics, perfect for fashion enthusiasts eager to make an impact.
- Qualifications: Proficiency in Klaviyo, Shopify, and Adobe Creative Suite; experience in PPC campaigns and community management required.
- Other info: Ideal for those passionate about fashion and looking to grow their digital marketing skills in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
My client is a luxury fashion brand based in central London, offering a great opportunity for a hands-on, social media-focused, and fashion-passionate individual to join their team as a Digital Marketing and Ecommerce Manager. Operating remotely, you will be responsible for their digital marketing and ecommerce operations.
You will oversee all social content across brand platforms, understand social media metrics, and manage community engagement on Instagram through comments and messages.
Responsibilities include:
- Managing PPC campaigns
- Budget allocation
- ROI reporting
- Coordinating with external digital marketing agencies
Proficiency in Klaviyo and other ECRM platforms is required. You will create on-brand graphics, copy, and video edits for organic and paid social content, developing social channels to boost engagement and sales.
Strong Shopify experience is essential, with the ability to analyze customer journeys and implement UX improvements. Experience with stock management systems like Zedonk, Adobe Creative Suite (including moving images), and creating product descriptions, web graphics, and homepage videos aligned with the marketing calendar is preferred.
The role requires a highly creative and analytical mindset to produce engaging email campaigns with compelling copy, graphics, and moving images.
Digital Marketing and Ecommerce Manager - Fashion employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing and Ecommerce Manager - Fashion
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and ecommerce, especially within the fashion industry. Follow relevant blogs, podcasts, and social media accounts to stay updated on best practices and innovative strategies that you can discuss during your interview.
✨Tip Number 2
Build a strong online presence that showcases your expertise in digital marketing and ecommerce. Create a portfolio that highlights successful campaigns you've managed, particularly those involving PPC, social media engagement, and email marketing, as this will demonstrate your hands-on experience.
✨Tip Number 3
Network with professionals in the fashion and digital marketing sectors. Attend industry events, webinars, or local meetups to connect with others who may provide insights or referrals for the role at StudySmarter. Personal connections can often lead to job opportunities.
✨Tip Number 4
Prepare to discuss specific metrics and results from your previous roles. Be ready to explain how you've used tools like Klaviyo and Shopify to drive engagement and sales, as well as any creative campaigns you've executed that align with the responsibilities of the Digital Marketing and Ecommerce Manager position.
We think you need these skills to ace Digital Marketing and Ecommerce Manager - Fashion
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and ecommerce, particularly in the fashion industry. Emphasise your proficiency with tools like Klaviyo and Shopify, as well as any experience with PPC campaigns and social media management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and digital marketing. Mention specific achievements in previous roles, such as successful campaigns or engagement metrics, to demonstrate your capability and enthusiasm for the position.
Showcase Your Creativity: Include examples of your work that demonstrate your creative skills, such as graphics, video edits, or email campaigns. If possible, provide links to your portfolio or social media accounts where you have managed content.
Highlight Analytical Skills: Discuss your experience with analysing social media metrics and customer journeys. Provide examples of how you've used data to improve engagement or sales, showcasing your analytical mindset which is crucial for this role.
How to prepare for a job interview at Blu Digital
✨Showcase Your Passion for Fashion
Make sure to express your enthusiasm for the fashion industry during the interview. Share examples of how you've engaged with fashion brands or trends, and discuss any personal projects that highlight your passion.
✨Demonstrate Your Digital Marketing Skills
Prepare to discuss specific digital marketing strategies you've implemented in the past. Be ready to talk about your experience with PPC campaigns, social media engagement, and how you've used analytics to drive results.
✨Familiarise Yourself with Klaviyo and Shopify
Since proficiency in Klaviyo and Shopify is essential for this role, brush up on these platforms before the interview. Be prepared to discuss how you've used them in previous roles and any successful campaigns you've managed.
✨Prepare Creative Examples
Bring along examples of your work, such as graphics, email campaigns, or social media posts. This will not only showcase your skills but also demonstrate your ability to create engaging content that aligns with brand identity.
