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- Tasks: Lead digital campaigns to attract new customers in the UK and US markets.
- Company: Join a top global haircare brand known for innovation and quality.
- Benefits: Enjoy a hybrid work model, competitive salary, and a 20% bonus.
- Why this job: Be part of a dynamic team, shaping impactful marketing strategies in a creative environment.
- Qualifications: Experience in digital marketing with a strong grasp of various channels is essential.
- Other info: Work permit required for non-passport holders; apply through the 'Apply now' button.
The predicted salary is between 43200 - 60000 £ per year.
My client is an industry-leading B2C global haircare brand looking to join their well-established digital marketing team. They are offering a competitive salary of up to £60,000 + 20% bonus, operating a Hybrid model of working 1 day in their London central office and 4 days working from home a week.
You will report directly to the Ecommerce Director, with one direct report (Digital Marketing Executive), owning paid media strategy/budgets and implementation across Global markets. You will be responsible for acquiring new customers to their websites in both the UK and US markets, via creating best-in-class campaigns across Search, Social, Display, Affiliates and Connected TV.
Working alongside the creative team and digital media agencies to create acquisition strategy and media plan across all channels, as well as overseeing and managing the execution and reporting results to key brand stakeholders. You will be ambitious with an entrepreneurial mindset and direct hands-on experience creating digital campaigns. You will need a strong understanding of each channel including attributes, limitations, and audience. It is advantageous to have experience in managing agencies and vendors.
Please note that if you are NOT a passport holder of the country for the vacancy you might need a work permit.
Digital Acquisition Manager - B2C employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Acquisition Manager - B2C
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in B2C sectors. Understanding current strategies and tools used in paid media can give you an edge during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in acquisition strategies. Engaging with industry experts can provide insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to highlight your role, the strategies you implemented, and the results achieved, as this will demonstrate your hands-on experience.
✨Tip Number 4
Research the company’s current digital presence and their competitors. Being knowledgeable about their brand and market position will show your genuine interest and help you tailor your conversation during the interview.
We think you need these skills to ace Digital Acquisition Manager - B2C
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Digital Acquisition Manager position. Highlight key skills such as campaign management, digital marketing strategies, and experience with various channels.
Tailor Your CV: Customise your CV to reflect relevant experience in digital marketing and customer acquisition. Use specific examples of past campaigns you've managed, focusing on results and metrics that demonstrate your success.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the B2C sector. Mention your entrepreneurial mindset and how your skills align with the company's goals, particularly in acquiring new customers.
Highlight Relevant Experience: In your application, emphasise any experience you have with managing agencies and vendors, as well as your hands-on experience in creating digital campaigns. This will show that you are well-equipped for the role.
How to prepare for a job interview at Blu Digital
✨Know Your Channels
Make sure you have a solid understanding of the various digital marketing channels mentioned in the job description. Be prepared to discuss how each channel can be leveraged for customer acquisition and share examples of successful campaigns you've managed.
✨Showcase Your Analytical Skills
As a Digital Acquisition Manager, you'll need to analyse campaign performance. Bring examples of how you've used data to drive decisions in past roles, and be ready to discuss key metrics that matter in digital marketing.
✨Demonstrate Collaboration
This role involves working closely with creative teams and agencies. Prepare to talk about your experience in collaborating with different stakeholders and how you ensure everyone is aligned towards common goals.
✨Prepare Questions
Interviews are a two-way street. Prepare insightful questions about the company's digital strategy, team dynamics, and future goals. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
