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- Tasks: Lead the charge in customer retention and loyalty strategies.
- Company: Join a dynamic grocery and subscription business that's on the rise.
- Benefits: Enjoy a competitive salary of up to £45,000 and potential perks.
- Why this job: Make a real impact on customer loyalty in a fast-paced environment.
- Qualifications: Strong experience with Klaviyo and data-driven insights is a plus.
- Other info: Be part of a vibrant team focused on innovative CRM solutions.
The predicted salary is between 36000 - 54000 £ per year.
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Our client, a fast-growing grocery and subscription business, is currently looking to recruit a CRM Retention Manager, paying up to £45,000.
Responsibilities:
- Shape and build the customer retention and loyalty proposition.
- Create, own, and deliver the overall CRM strategy, identifying key commercial levers and priorities across various CRM channels.
- Deliver CRM and loyalty plans, ensuring internal teams and agencies are aware of and execute against delivery plans.
Requirements:
- Ideally have strong Klaviyo experience (desirable).
- Proficiency in data-led insights, email automation, email strategy creation, email planning, and customer insights.
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CRM Manager - Retention employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager - Retention
✨Tip Number 1
Familiarise yourself with Klaviyo, as it's a desirable skill for this role. Consider taking online courses or tutorials to enhance your understanding and showcase your expertise during the interview.
✨Tip Number 2
Prepare examples of successful CRM strategies you've implemented in the past. Be ready to discuss how you identified key commercial levers and the impact of your actions on customer retention.
✨Tip Number 3
Stay updated on the latest trends in customer retention and loyalty programmes. Being knowledgeable about current best practices will help you stand out as a candidate who is proactive and informed.
✨Tip Number 4
Network with professionals in the CRM and retention space. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.
We think you need these skills to ace CRM Manager - Retention
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the CRM Manager - Retention position. Understand the key responsibilities and requirements, especially focusing on the importance of customer retention strategies and Klaviyo experience.
Tailor Your CV: Customise your CV to highlight relevant experience in CRM, particularly any work with customer retention and loyalty programmes. Emphasise your proficiency in data-led insights and email automation, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer retention and your strategic approach to CRM. Mention specific examples of how you've successfully implemented CRM strategies in the past, and how you can bring value to the company.
Highlight Relevant Skills: In your application, make sure to clearly outline your skills related to email strategy creation and planning. If you have experience with Klaviyo or similar platforms, be sure to mention it prominently, as this is a desirable skill for the position.
How to prepare for a job interview at Blu Digital
✨Showcase Your CRM Expertise
Make sure to highlight your experience with CRM systems, especially Klaviyo. Be prepared to discuss specific campaigns you've managed and the results they achieved, as this will demonstrate your capability to shape and build customer retention strategies.
✨Data-Driven Insights
Since the role requires proficiency in data-led insights, come prepared with examples of how you've used data to inform your email strategies. Discuss any metrics you tracked and how they influenced your decisions, showcasing your analytical skills.
✨Collaboration is Key
The job involves working with internal teams and agencies, so be ready to talk about your experience in cross-functional collaboration. Share examples of how you've successfully communicated and executed plans with different stakeholders to achieve common goals.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills in CRM contexts. Think about challenges you've faced in previous roles and how you overcame them, particularly in relation to customer retention and loyalty initiatives.
