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- Tasks: Lead CRM campaigns to boost customer loyalty in the luxury travel sector.
- Company: Join a prestigious luxury travel company with over 60 years of experience.
- Benefits: Enjoy growth opportunities and a dynamic work environment in southwest London.
- Why this job: Be part of an exciting team shaping the future of luxury travel marketing.
- Qualifications: 4 years of CRM experience, basic HTML skills, and familiarity with Salesforce preferred.
- Other info: Apply now or connect on LinkedIn; high application volumes may delay responses.
The predicted salary is between 36000 - 60000 £ per year.
Are you looking for a new role within CRM? Are you ready to take the next steps in your career? My client, a luxury travel company with over 60 years of operation, is seeking a CRM Manager to join their growing team in southwest London. The company has exciting growth plans for 2024.
As CRM Manager, you will be responsible for delivering CRM campaigns to develop the Northern Europe cluster across B2C and B2B markets. You will collaborate with marketing and sales teams across Europe to implement effective CRM strategies. Your daily tasks will include:
- Designing CRM/PRM programs to enhance customer loyalty, retention, and lifetime value.
- Planning and executing targeted communication campaigns, utilising customer data to personalise messages and offers.
- Measuring campaign performance and optimising strategies to meet business objectives, with GA4 experience required.
- Managing opportunities to grow the database through CRM and lead generation projects, applying best practices for database optimisation.
Requirements for this role include approximately 4 years of CRM experience, basic HTML and coding skills, and proficiency in Salesforce and Acoustic is a plus. Experience in the travel or luxury sectors is essential.
Interested candidates are encouraged to apply below or contact me directly on LinkedIn. Please note, due to high application volumes, if you do not hear back within 2 weeks, your application was not successful. However, you may be considered for other roles at Blu Digital.
For more CRM opportunities, visit our jobs page.
CRM Manager - Luxury Travel employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager - Luxury Travel
✨Tip Number 1
Network with professionals in the luxury travel sector. Attend industry events or join relevant online forums to connect with people who can provide insights and potentially refer you to opportunities.
✨Tip Number 2
Familiarise yourself with the latest CRM tools and trends, especially those relevant to the travel industry. Being knowledgeable about platforms like Salesforce and Acoustic will give you an edge during discussions.
✨Tip Number 3
Showcase your understanding of customer data analytics. Prepare examples of how you've used data to drive successful campaigns in previous roles, as this will demonstrate your ability to meet the company's objectives.
✨Tip Number 4
Research the company’s current CRM strategies and campaigns. Tailor your conversations to reflect your knowledge of their approach and suggest innovative ideas that could enhance their customer engagement.
We think you need these skills to ace CRM Manager - Luxury Travel
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your CRM experience, especially in the luxury travel sector. Emphasise your skills in campaign management, customer data analysis, and any relevant tools like Salesforce or Acoustic.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the luxury travel industry and your understanding of CRM strategies. Mention specific examples of successful campaigns you've managed and how they relate to the role.
Highlight Relevant Skills: In your application, clearly outline your basic HTML and coding skills, as well as your experience with GA4. These technical skills are crucial for the CRM Manager position and should be prominently featured.
Follow Up: After submitting your application, consider sending a polite follow-up message if you haven't heard back within a week. This shows your enthusiasm for the role and keeps you on their radar.
How to prepare for a job interview at Blu Digital
✨Showcase Your CRM Expertise
Make sure to highlight your previous CRM experience, especially in the luxury travel sector. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your capability to deliver effective CRM strategies.
✨Demonstrate Data-Driven Decision Making
Since the role involves utilising customer data for personalised messaging, be ready to explain how you've used data analytics in past roles. Discuss any experience you have with GA4 and how it has influenced your campaign strategies.
✨Familiarise Yourself with the Company
Research the luxury travel company thoroughly before the interview. Understand their brand values, target audience, and recent campaigns. This knowledge will help you tailor your responses and show genuine interest in the role.
✨Prepare Questions for the Interviewers
Have a list of insightful questions ready to ask during the interview. Inquire about their growth plans for 2024 or how they measure the success of their CRM initiatives. This shows that you're proactive and engaged in the conversation.
