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- Tasks: Lead the creation and delivery of engaging customer emails and enhance email marketing strategies.
- Company: Join a renowned women's fashion brand based in vibrant London.
- Benefits: Enjoy a competitive salary, clear progression routes, and a dynamic work environment.
- Why this job: Be part of a creative team, make an impact, and grow your career in a trendy industry.
- Qualifications: 3+ years in marketing with strong analytical skills and a knack for relationship building.
- Other info: Ideal for ambitious self-starters eager to excel in a fast-paced setting.
The predicted salary is between 28800 - 48000 £ per year.
CRM Manager – Fashion
London
My client is looking for a brand-new CRM Manager to join their well-established Digital Marketing team. They are offering a competitive salary of up to £40,000 and direct clear routes for progression. They are a household name within Women\’s fashion, based in the heart of London.
You will manage the end-to-end creation and delivery of customer emails and build on the current email strategy to develop increasingly personalised and automated marketing programmes. You will work with the in-house studio team to develop creative assets and email content, ensuring deadlines are hit. You will adopt best practice techniques to brief, proof, build and commission campaigns within the email platform. You will analyse and segment different audiences within their email database to better target communications and engagement levels, running A/B testing and optimisation for campaigns.
You will have a minimum of 3 years marketing experience with strong analytical and commercial understanding. You will have excellent relationship building skills with the ability to work with cross-functional teams. You will have an enthusiastic and energetic work ethic, with excellent attention to detail. You will be an ambitious self-starter who can identify solutions to support growth and a lust to excel in your career.
CRM Manager - Fashion employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager - Fashion
✨Tip Number 1
Familiarise yourself with the latest trends in email marketing, especially within the fashion industry. Understanding what works for similar brands can give you an edge in discussions during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific campaigns where your insights led to improved engagement or sales.
✨Tip Number 3
Network with professionals in the fashion and digital marketing sectors. Attend relevant events or webinars to connect with others in the field, which could lead to valuable referrals or insights about the company.
✨Tip Number 4
Prepare to discuss your experience with A/B testing and optimisation strategies. Being able to articulate your approach to improving campaign performance will demonstrate your expertise and commitment to results.
We think you need these skills to ace CRM Manager - Fashion
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM and digital marketing. Focus on your achievements in email marketing, audience segmentation, and campaign optimisation, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and your understanding of CRM strategies. Mention specific examples of how you've successfully managed email campaigns and improved customer engagement in previous roles.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive decisions in past marketing roles. Discuss any A/B testing or optimisation projects you've led and the results achieved.
Highlight Team Collaboration: Emphasise your ability to work with cross-functional teams. Provide examples of successful collaborations with creative teams or other departments to deliver marketing campaigns on time and within budget.
How to prepare for a job interview at Blu Digital
✨Showcase Your Analytical Skills
As a CRM Manager, you'll need to demonstrate your strong analytical abilities. Be prepared to discuss specific examples of how you've used data to drive marketing decisions, such as A/B testing results or audience segmentation strategies.
✨Highlight Your Experience with Email Campaigns
Since the role involves managing email strategies, make sure to share your past experiences with email marketing. Talk about successful campaigns you've led, the tools you used, and how you measured their effectiveness.
✨Demonstrate Cross-Functional Collaboration
This position requires working closely with various teams. Prepare to discuss instances where you've successfully collaborated with designers, content creators, or other departments to achieve a common goal.
✨Express Your Passion for Fashion
Given that the company is a well-known name in women's fashion, showing your enthusiasm for the industry can set you apart. Share your insights on current trends and how they could influence CRM strategies.
