At a Glance
- Tasks: Lead and optimize CRM strategies to boost customer retention and engagement.
- Company: Join a fast-growing eCommerce brand with a strong market presence.
- Benefits: Enjoy a hybrid work model and competitive salary up to £60,000.
- Why this job: Be part of a dynamic team that values data-driven decisions and innovative marketing.
- Qualifications: Experience in CRM management and strong analytical skills are essential.
- Other info: Opportunity to work closely with creative and marketing teams on exciting projects.
The predicted salary is between 36000 - 60000 £ per year.
My client is looking for a brand-new CRM Manager to join their well-established fast-growing team, the role is hybrid. They are a well-established brand that sins in ecommerce a fast-growing sector.
You will be a well-rounded retention disruptor that can optimise, drive and deliver results across the ever-growing customer base. You will own, create and deliver the overall CRM strategy, identifying key commercial levers and priorities across CRM channels. You will also manage loyalty programmes, focusing on testing new initiatives across different customer cohorts and types. You will manage and deliver email planner, working closely with the creative, brand and marketing team on delivery automation, lifecycle and broadcast emails. You will own and deliver performance reporting, liaising effectively with Brand, Marketing, Creative teams and third-party agencies ensuring CRM strategy is aligned to the overall strategy and brand vision.
You will be a data led retention marketer that can executive, lead and deliver CRM strategy. You will be confident dealing with data and providing recommendations off the back of insights. You will have good analytical skills with a good attention to details, with a good understanding of data protection and privacy legislation. You will be able to work in a fast-paced environment with an ability to organise your workload effectively.
CRM Manager- Berkshire - Up to £60,000 employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager- Berkshire - Up to £60,000
✨Tip Number 1
Familiarize yourself with the latest trends in CRM and retention marketing. Being knowledgeable about current strategies and tools will help you stand out during discussions and interviews.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive decisions in previous roles. Be ready to discuss specific metrics and outcomes that demonstrate your impact.
✨Tip Number 3
Network with professionals in the eCommerce and CRM space. Engaging with industry peers can provide insights into the role and may even lead to referrals or recommendations.
✨Tip Number 4
Prepare to discuss your experience with loyalty programs and email marketing automation. Highlight any successful campaigns you've managed and the results achieved to illustrate your expertise.
We think you need these skills to ace CRM Manager- Berkshire - Up to £60,000
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM management, retention marketing, and data analysis. Use specific examples that demonstrate your ability to optimize customer engagement and deliver results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and retention strategies. Mention how your skills align with the company's goals and how you can contribute to their CRM strategy.
Showcase Analytical Skills: Emphasize your analytical skills in both your CV and cover letter. Provide examples of how you've used data to drive decisions and improve CRM performance in previous roles.
Highlight Team Collaboration: Since the role involves working closely with various teams, mention your experience in cross-functional collaboration. Describe how you've successfully worked with marketing, creative, and brand teams to achieve common goals.
How to prepare for a job interview at Blu Digital
✨Show Your Data-Driven Mindset
As a CRM Manager, being data-led is crucial. Be prepared to discuss specific examples of how you've used data to drive retention strategies and optimize campaigns. Highlight your analytical skills and any tools you’ve used to analyze customer behavior.
✨Demonstrate Your CRM Strategy Experience
Talk about your previous experience in creating and delivering CRM strategies. Share insights on how you identified key commercial levers and priorities, and be ready to discuss the outcomes of your initiatives.
✨Collaboration is Key
This role requires working closely with various teams. Prepare to discuss how you've successfully collaborated with marketing, creative, and brand teams in the past. Provide examples of how teamwork has led to successful campaign outcomes.
✨Understand Data Protection Legislation
Since the role involves managing customer data, it's important to show your understanding of data protection and privacy legislation. Be ready to discuss how you ensure compliance in your CRM practices and any relevant experiences you have.