At a Glance
- Tasks: Lead and evolve Paid Social strategy, driving performance through testing and AI tools.
- Company: Join a dynamic team at Bloom & Wild, known for innovation and creativity.
- Benefits: Enjoy flexible working, 25 days holiday, and irresistible product discounts.
- Other info: Opportunity for career growth and equity options from day one.
- Why this job: Make an impact in a fast-paced environment while utilising cutting-edge technology.
- Qualifications: 4+ years in Paid Social with a focus on creative strategy and performance.
The predicted salary is between 45000 - 55000 ÂŁ per year.
Own, lead and continuously evolve the Paid Social strategy across multiple marketsâdriving acquisition and retention performance through testing, roadmap planning, and AIâpowered tools and processes.
Responsibilities
- Own the Paid Social strategy and delivery for both Bloom & Wild and bloomon, acting as the key stakeholder for all creative delivery touchpoints.
- Stay close to trading, continuously optimising creatives and campaigns to hit or exceed order volume and CAC targets.
- Explore new digital channels and formats, seizing creative opportunities to optimise our mix.
- Partner with stakeholders to plan Brand Lift Studies and Brand Awareness Campaigns, aligning creative, testing, and media buying strategies between Brand and Marketing.
- Build a continuous loop of performance reporting and learnings, producing clear retros that drive action.
- Maintain a rolling multiâmarket Paid Social roadmap, ensuring creative testing, BAU activity and campaigns are preâplanned with workâback timelines and resourcing.
- Utilise project management tools, such as Asana, to keep roadmap visibility high and stakeholders aligned.
- Build templates, processes and repeatable systems that reduce manual process and allow the channel to scale quickly.
- Actively seek out, design and implement AIâpowered tools and workflows to reduce manual efforts across the function, from creative briefing and reporting to performance analysis and audience research.
- Lead structured creative testing across all markets, designing experiments with clear hypotheses, isolating variables, and ensuring at least one statistically significant test per market per month.
- Scale winning creative frameworks across markets, reducing time to learnings.
- Continuously monitor creative and platform trends and translate them into actionable test briefs.
- Champion creative testing tools to systematise and accelerate iteration that drives measurable ROI.
- Own the briefing process endâtoâend, briefing creative and brand teams on digital asset requirements with sufficient lead time and structured briefs.
- Provide recommendations on brand campaigns and inform brand team of new features that could help them reach targets.
- Socialise the testing framework to get stakeholder buyâin, using data to prioritise highâimpact opportunities.
- Present BAU retros and test results in clear visual formats that educate and inspire the wider Brand and Creative teams.
- Manage multiple stakeholder relationships across markets, adapting communication style for local vs. global teams.
Qualifications
- 4+ years managing Paid Social campaigns with a proven emphasis on creative strategy and performance marketing.
- Deeply analytical but creatively minded, using data to surface insights while understanding visual hooks.
- Trendâobsessedâkeeps up to date with the latest creative trends, ad specs and platform updates.
- Strong communicator with excellent interpersonal skills and ability to build professional relationships and crossâfunctional buyâin.
- Highly organised, adept at maintaining roadmaps, multitasking across brands/categories, and meticulous attention to detail.
- Initiativeâdriven, proactively improving processes and testing new variables to add commercial value.
- Comfortable working remotely and in the office at least once a week, thriving in a fastâmoving trading calendar.
- AIâdriven mindset, leveraging AI tools to automate reporting, enhance optimisation and unlock faster insights.
- Bonus: Experience with creative testing tools, familiarity with SEO/SEA/Affiliates, use of AI tools in marketing flows, and exposure to scaling international/localised markets.
Benefits & Working Environment
- Flexible working & work from abroad.
- 25 days holiday + birthday + flexible bank holidays, option to buy additional holiday.
- Volunteering day each year.
- Enhanced family leave and workplace nursery scheme.
- Flexible training framework for all career stages.
- Irresistible discounts on Bloom & Wild products, bloomon, and subscriptions.
- ClassPass membership with monthly credits for fitness and yoga classes.
- Opportunity to share in company success with equity options from day one.
Paid Social Manager in Westminster employer: Bloomon UK Ltd
Contact Detail:
Bloomon UK Ltd Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Paid Social Manager in Westminster
â¨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and donât be shy about reaching out on LinkedIn. We all know that sometimes itâs not just what you know, but who you know that can land you that dream job.
â¨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous Paid Social campaigns. We want to see how youâve driven results and what creative strategies youâve implemented. This is your chance to shine!
â¨Tip Number 3
Prepare for interviews like a pro! Research the company, understand their brand voice, and think about how you can contribute to their Paid Social strategy. Weâre talking about real examples of how youâve optimised campaigns and used data to drive decisions.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Paid Social Manager in Westminster
Some tips for your application đŤĄ
Show Off Your Strategy Skills: When you're writing your application, make sure to highlight your experience with Paid Social strategies. We want to see how you've owned and evolved strategies in the past, so share specific examples that demonstrate your ability to drive acquisition and retention.
Be Creative with Your Examples: Since this role is all about creative testing and optimisation, donât hold back on showcasing your creative side. Use your application to tell us about campaigns you've worked on, the creative processes youâve implemented, and how youâve used data to inform your decisions.
Keep It Organised: We love a well-structured application! Make sure your CV and cover letter are easy to read and clearly laid out. Highlight your key achievements and experiences in a way that flows logically, just like you would manage a roadmap for a campaign.
Apply Through Our Website: Donât forget to apply through our website! Itâs the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows us youâre keen to be part of the StudySmarter team!
How to prepare for a job interview at Bloomon UK Ltd
â¨Know Your Paid Social Stuff
Make sure you brush up on the latest trends in paid social marketing. Be ready to discuss your experience with creative strategies and performance metrics, as this role is all about driving acquisition and retention through effective campaigns.
â¨Show Off Your Analytical Skills
Prepare to demonstrate how you've used data to inform your decisions in past roles. Bring examples of how you've optimised campaigns or tested creatives, and be ready to explain your thought process behind those decisions.
â¨Get Familiar with Their Brands
Do your homework on Bloom & Wild and bloomon. Understand their brand voice, target audience, and recent campaigns. This will help you tailor your responses and show that you're genuinely interested in the role and the company.
â¨Be Ready to Collaborate
Since this role involves working with multiple stakeholders, think of examples where you've successfully collaborated across teams. Highlight your communication skills and how you've adapted your style for different audiences, whether local or global.