Freelance Web Designer in Southampton
Freelance Web Designer

Freelance Web Designer in Southampton

Southampton Freelance 32000 - 48000 £ / year (est.) No home office possible
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BLOK

At a Glance

  • Tasks: Audit and rebuild our website to boost conversions with a focus on user behaviour.
  • Company: BLOKBLOK, a premium boutique fitness company with exciting growth plans.
  • Benefits: Competitive rate of £400/day, flexible remote work, and potential for ongoing collaboration.
  • Why this job: Join a dynamic team and make a real impact on our brand's online presence.
  • Qualifications: Experience in Framer and a portfolio showcasing conversion-focused design.
  • Other info: Collaborative environment with opportunities to influence key projects.

The predicted salary is between 32000 - 48000 £ per year.

About BLOKBLOK is a premium boutique fitness company with two London studios and lots of new projects in the works. We are scaling, with new locations on the horizon and a team focused on building something that lasts.

The Role

We are looking for a freelance web designer to join us on an initial project with potential for ongoing collaboration. The first brief: audit and rebuild a key part of our website to increase conversions. We have a hypothesis about what needs to change, but we want someone who can validate (or challenge) that thinking and execute a solution that is both commercially effective and true to our brand. This isn’t a "make it pretty" brief. We need someone who designs beautifully and thinks in terms of user behaviour - what makes someone click, scroll, convert.

You will work closely with our Growth Lead and collaborate with our Brand & Content team on visual direction. We find our best work happens with communication and dialogue, rather than a static brief and review process.

What We Are Looking For

  • You must have:
  • Experience in Framer, our current website builder
  • A portfolio showing conversion-focused design: sign-up flows, landing pages, user journeys that drive action, whilst aligning with wider visual brand direction
  • Experience working without a fully codified design system. We have brand foundations (logo, fonts, colours) but you will need to build on them
  • The ability to audit and recommend, not just execute specs
  • Excellent async communication that’s clear and proactive
  • It would be great if you also had:
  • Experience in fitness, wellness, or lifestyle brands, especially if you’re used to working on conversion-focused design for higher priced items
  • Experience in AB testing and analytics to validate hypothesis and guide decision-making
  • A collaborative working style that’s able to take inputs from multiple stakeholders and refine toward something that works
  • Experience in lean start-up teams

The Details

  • Rate: £400/day
  • Commitment: Average ~1 day/week, flexibly distributed
  • Location: Remote-first. We have an office in Clapton, London if you prefer working in-person.
  • Start: ASAP

How to Apply

Email: Your portfolio with at least one example of conversion-focused work, a few lines on why this brief interests you, your availability and day rate confirmation.

Freelance Web Designer in Southampton employer: BLOK

BLOKBLOK is an exceptional employer for freelance web designers, offering a dynamic and collaborative work environment that values creativity and innovation. With a focus on building a lasting brand in the fitness industry, you'll have the opportunity to contribute to meaningful projects while enjoying the flexibility of remote work or access to our Clapton studio. We prioritise open communication and professional growth, making it an ideal place for those looking to make a significant impact in their field.
BLOK

Contact Detail:

BLOK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Freelance Web Designer in Southampton

✨Tip Number 1

Network like a pro! Reach out to your connections in the fitness and wellness industry. Let them know you're on the lookout for freelance gigs. You never know who might have a lead or can introduce you to someone at BLOKBLOK.

✨Tip Number 2

Show off your skills! Create a mini-project that showcases your ability to increase conversions. This could be a mock-up of a landing page or a redesign of an existing site. Share it on your portfolio and social media to grab attention.

✨Tip Number 3

Be proactive in your communication. When you apply, don’t just send your portfolio. Include a brief video or voice note explaining your design philosophy and how you approach user behaviour. This personal touch can set you apart!

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to follow our preferred process. Don’t miss out on this opportunity!

We think you need these skills to ace Freelance Web Designer in Southampton

Framer
Conversion-Focused Design
User Behaviour Analysis
Visual Brand Alignment
Design Auditing
Proactive Communication
AB Testing
Analytics
Collaborative Working Style
Stakeholder Management
Lean Start-Up Methodologies

Some tips for your application 🫡

Showcase Your Best Work: Make sure your portfolio is front and centre! We want to see examples of your conversion-focused designs, so pick pieces that really highlight your skills in user journeys and sign-up flows. Remember, it’s not just about looking pretty; it’s about driving action!

Tailor Your Application: When you write your application, don’t just send a generic message. Tell us why this project excites you and how your experience aligns with our needs. A personal touch goes a long way in making your application stand out!

Be Clear About Your Availability: We’re looking for someone who can commit around one day a week, so be upfront about your availability. Let us know when you can start and how you plan to fit this into your schedule. Clarity helps us understand how we can work together!

Communicate Like a Pro: Since we value clear and proactive communication, make sure your application reflects that. Use concise language and structure your thoughts well. This will give us a taste of how you’ll communicate during the project!

How to prepare for a job interview at BLOK

✨Know Your Tools Inside Out

Make sure you're well-versed in Framer, as it's the current website builder for BLOKBLOK. Brush up on its features and functionalities so you can confidently discuss how you'll use it to enhance user experience and drive conversions.

✨Showcase Your Conversion-Focused Work

Prepare a portfolio that highlights your best conversion-focused designs. Include examples of sign-up flows, landing pages, and user journeys that not only look great but also effectively drive action. Be ready to explain your design choices and how they align with brand goals.

✨Communicate Clearly and Proactively

Since this role involves collaboration with various teams, practice your async communication skills. Be prepared to discuss how you’ve successfully worked with stakeholders in the past and how you plan to keep everyone in the loop during the project.

✨Be Ready to Challenge Assumptions

BLOKBLOK is looking for someone who can validate or challenge their hypotheses about website changes. Think critically about their current site and come prepared with ideas on what could be improved and why, backed by data or user behaviour insights.

Freelance Web Designer in Southampton
BLOK
Location: Southampton
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