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For Companies At a Glance
- Tasks: Audit and rebuild our website to boost conversions with a focus on user behaviour.
- Company: BLOKBLOK, a premium boutique fitness company with exciting growth plans.
- Benefits: Competitive rate of £400/day, flexible remote work, and potential for ongoing collaboration.
- Other info: Collaborative environment with opportunities to influence key projects.
- Why this job: Join a dynamic team and make a real impact on our brand's online presence.
- Qualifications: Experience in Framer and a portfolio showcasing conversion-focused design.
About BLOKBLOK is a premium boutique fitness company with two London studios and lots of new projects in the works. We are scaling, with new locations on the horizon and a team focused on building something that lasts.
The Role
We are looking for a freelance web designer to join us on an initial project with potential for ongoing collaboration. The first brief: audit and rebuild a key part of our website to increase conversions. We have a hypothesis about what needs to change, but we want someone who can validate (or challenge) that thinking and execute a solution that is both commercially effective and true to our brand. This isn’t a "make it pretty" brief. We need someone who designs beautifully and thinks in terms of user behaviour - what makes someone click, scroll, convert.
You will work closely with our Growth Lead and collaborate with our Brand & Content team on visual direction. We find our best work happens with communication and dialogue, rather than a static brief and review process.
What We Are Looking For
- You must have:
- Experience in Framer, our current website builder
- A portfolio showing conversion-focused design: sign-up flows, landing pages, user journeys that drive action, whilst aligning with wider visual brand direction
- Experience working without a fully codified design system. We have brand foundations (logo, fonts, colours) but you will need to build on them
- The ability to audit and recommend, not just execute specs
- Excellent async communication that is clear and proactive
- It would be great if you also had:
- Experience in fitness, wellness, or lifestyle brands, especially if you are used to working on conversion-focused design for higher priced items
- Experience in AB testing and analytics to validate hypothesis and guide decision-making
- A collaborative working style that is able to take inputs from multiple stakeholders and refine toward something that works
- Experience in lean start-up teams
The Details
- Rate: £400/day
- Commitment: Average ~1 day/week, flexibly distributed
- Location: Remote-first. We have an office in Clapton, London if you prefer working in-person.
- Start: ASAP
How to Apply
Email: Your portfolio with at least one example of conversion-focused work, a few lines on why this brief interests you, your availability and day rate confirmation.
Freelance Web Designer in Newcastle upon Tyne employer: BLOK
Contact Detail:
BLOK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Web Designer in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to your connections in the fitness and wellness industry. Let them know you're on the lookout for freelance gigs. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a mini-project or case study that highlights your conversion-focused design abilities. Share it on social media or your portfolio to catch the eye of potential clients like BLOKBLOK.
✨Tip Number 3
Be proactive in your communication. When you apply, don’t just send your portfolio; include a brief video or voice note explaining why you’re excited about the project. It shows initiative and helps you stand out from the crowd.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our platform. It makes it easier for us to keep track of candidates and gives you a better chance of being noticed.
We think you need these skills to ace Freelance Web Designer in Newcastle upon Tyne
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a portfolio that highlights your conversion-focused design work. We want to see examples of sign-up flows, landing pages, and user journeys that not only look great but also drive action. This is your chance to shine!
Tailor Your Application: When you write your application, don’t just send a generic message. Tell us why this project excites you and how your skills align with our needs. We love seeing genuine interest and enthusiasm for what we do!
Be Clear About Your Availability: In your application, let us know your availability and day rate upfront. This helps us understand if we can work together without any back-and-forth. Plus, it shows you’re organised and ready to jump in!
Communicate Like a Pro: Since we value clear and proactive communication, make sure your application reflects that. Use concise language and structure your thoughts well. This will give us a taste of how you’ll communicate during the project!
How to prepare for a job interview at BLOK
✨Showcase Your Portfolio
Make sure to bring your A-game with your portfolio. Highlight projects that demonstrate your ability to create conversion-focused designs, especially those that align with the fitness or wellness sector. This is your chance to show how your work can drive action and fit within a brand's visual direction.
✨Understand Their Brand
Before the interview, dive deep into BLOKBLOK's brand identity. Familiarise yourself with their current website and think critically about what could be improved. Be ready to discuss your ideas on how to enhance user behaviour and conversions while staying true to their brand ethos.
✨Prepare for Collaboration
Since this role involves working closely with the Growth Lead and Brand & Content team, be prepared to discuss your collaborative approach. Share examples of how you've successfully communicated and worked with multiple stakeholders in the past, and how you can adapt to feedback to refine your designs.
✨Ask Insightful Questions
Use the interview as an opportunity to ask thoughtful questions about their current challenges and goals. This shows your proactive nature and genuine interest in the project. Inquire about their hypotheses regarding the website changes and how they measure success, which will help you tailor your approach.