At a Glance
- Tasks: Audit and rebuild our website to boost conversions and enhance user experience.
- Company: BLOK, a premium boutique fitness company with exciting growth plans.
- Benefits: Flexible remote work, potential for ongoing collaboration, and creative freedom.
- Other info: Work with a passionate team in the fitness and wellness industry.
- Why this job: Join a dynamic team and make a real impact on our brand's online presence.
- Qualifications: Experience in conversion-focused design and familiarity with Framer.
About BLOK
BLOK is a premium boutique fitness company with two London studios and lots of new projects in the works. We are scaling, with new locations on the horizon and a team focused on building something that lasts.
The Role
We are looking for a freelance web designer to join us on an initial project with potential for ongoing collaboration. The first brief: audit and rebuild a key part of our website to increase conversions. We have a hypothesis about what needs to change, but we want someone who can validate (or challenge) that thinking and execute a solution that is both commercially effective and true to our brand.
You will work closely with our Growth Lead and collaborate with our Brand & Content team on visual direction.
- Experience in Framer, our current website builder
- A portfolio showing conversion-focused design: sign-up flows, landing pages, user journeys that drive action, whilst aligning with wider visual brand direction
- Experience working without a fully codified design system. We have brand foundations (logo, fonts, colours) but you will need to build on them
- Experience in fitness, wellness, or lifestyle brands, especially if you are used to working on conversion-focused design for higher priced items
- Experience in AB testing and analytics to validate hypothesis and guide decision-making
Commitment: Average ~1 day/week, flexibly distributed
Location: Remote-first. We have an office in Clapton, London if you prefer working in-person.
Start: ASAP
Your availability and day rate confirmation
Creative Web Designer in Edinburgh employer: BLOK
BLOK is an exceptional employer that fosters a dynamic and creative work environment, perfect for those looking to make a meaningful impact in the fitness industry. With a focus on collaboration and innovation, employees have the opportunity to grow alongside the company as it expands into new locations. The remote-first approach, combined with the option to work from our Clapton studio, offers flexibility while being part of a passionate team dedicated to building a lasting brand.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Web Designer in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the fitness and wellness industry. We all know that sometimes it’s not just what you know, but who you know. Attend events, join online forums, and don’t be shy about sliding into DMs!
✨Tip Number 2
Show off your skills! Create a mini-project or a mock-up that aligns with BLOK's brand. This will not only demonstrate your design chops but also show that you understand their vision. Plus, it gives you something tangible to discuss during interviews.
✨Tip Number 3
Be ready to chat about your process! When you get that interview, be prepared to explain how you approach conversion-focused design. We want to hear about your experience with AB testing and analytics, so have some examples ready to go.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the BLOK team. Don’t miss out on this opportunity!
We think you need these skills to ace Creative Web Designer in Edinburgh
Some tips for your application 🫡
Show Off Your Portfolio:Make sure to include a link to your portfolio that highlights your best work, especially projects focused on conversion design. We want to see how you've tackled sign-up flows and landing pages that drive action while keeping in line with brand aesthetics.
Tailor Your Application:When applying, take a moment to tailor your application to BLOK's needs. Mention your experience with Framer and any relevant projects in the fitness or wellness space. This shows us you understand our brand and can hit the ground running.
Be Clear About Your Availability:Since we’re looking for someone to commit around one day a week, be upfront about your availability and day rate. This helps us figure out if we can work together without any hiccups down the line.
Engage with Our Brand:Before you hit send, take some time to engage with BLOK’s brand. Familiarise yourself with our visual direction and ethos. This will not only help you in your application but also show us that you're genuinely interested in collaborating with us.
How to prepare for a job interview at BLOK
✨Showcase Your Portfolio
Make sure to bring along a well-curated portfolio that highlights your conversion-focused designs. Include examples of sign-up flows, landing pages, and user journeys that not only look great but also drive action. This will demonstrate your ability to align with BLOK's brand while achieving their commercial goals.
✨Understand Their Brand
Before the interview, take some time to research BLOK and their brand identity. Familiarise yourself with their visual direction and ethos. This will help you articulate how your design approach can enhance their existing brand foundations and contribute to their growth.
✨Prepare for Collaboration
Since you'll be working closely with the Growth Lead and Brand & Content team, think about how you can foster collaboration. Be ready to discuss your experience in working with cross-functional teams and how you can validate or challenge their hypotheses effectively.
✨Know Your Tools
Brush up on your skills with Framer, as it's their current website builder. Be prepared to discuss your experience with A/B testing and analytics, as these are crucial for validating design decisions. Showing that you're comfortable with these tools will give you an edge in the interview.
