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For Companies At a Glance
- Tasks: Audit and rebuild our website to boost conversions with a focus on user behaviour.
- Company: BLOKBLOK, a premium boutique fitness company with exciting growth plans.
- Benefits: Competitive rate of £400/day, flexible remote work, and potential for ongoing collaboration.
- Why this job: Join a dynamic team and make a real impact on our brand's online presence.
- Qualifications: Experience in Framer and a portfolio showcasing conversion-focused design.
- Other info: Collaborative environment with opportunities to influence key projects.
About BLOKBLOK is a premium boutique fitness company with two London studios and lots of new projects in the works. We are scaling, with new locations on the horizon and a team focused on building something that lasts.
The Role
We are looking for a freelance web designer to join us on an initial project with potential for ongoing collaboration. The first brief: audit and rebuild a key part of our website to increase conversions. We have a hypothesis about what needs to change, but we want someone who can validate (or challenge) that thinking and execute a solution that is both commercially effective and true to our brand. This isn’t a "make it pretty" brief. We need someone who designs beautifully and thinks in terms of user behaviour - what makes someone click, scroll, convert.
You will work closely with our Growth Lead and collaborate with our Brand & Content team on visual direction. We find our best work happens with communication and dialogue, rather than a static brief and review process.
What We Are Looking For
- You must have:
- Experience in Framer, our current website builder
- A portfolio showing conversion-focused design: sign-up flows, landing pages, user journeys that drive action, whilst aligning with wider visual brand direction
- Experience working without a fully codified design system. We have brand foundations (logo, fonts, colours) but you will need to build on them
- The ability to audit and recommend, not just execute specs
- Excellent async communication that’s clear and proactive
- It would be great if you also had:
- Experience in fitness, wellness, or lifestyle brands, especially if you’re used to working on conversion-focused design for higher priced items
- Experience in AB testing and analytics to validate hypothesis and guide decision-making
- A collaborative working style that’s able to take inputs from multiple stakeholders and refine toward something that works
- Experience in lean start-up teams
The Details
- Rate: £400/day
- Commitment: Average ~1 day/week, flexibly distributed
- Location: Remote-first. We have an office in Clapton, London if you prefer working in-person.
- Start: ASAP
How to Apply
Email: Your portfolio with at least one example of conversion-focused work, a few lines on why this brief interests you, your availability and day rate confirmation.
Freelance Web Designer in Bolton employer: BLOK
Contact Detail:
BLOK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Web Designer in Bolton
✨Tip Number 1
Network like a pro! Reach out to your connections in the fitness and wellness industry. Let them know you're on the lookout for freelance gigs. You never know who might have a lead or can introduce you to someone at BLOKBLOK.
✨Tip Number 2
Show off your skills! Create a mini-project that showcases your ability to design for conversions. Share it on social media or your portfolio. This not only demonstrates your talent but also gets you noticed by potential clients like BLOKBLOK.
✨Tip Number 3
Be proactive in your communication. When you apply, don’t just send your portfolio. Include a brief video or voice note explaining why you’re excited about the project and how you can add value. It’s all about making that personal connection!
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our platform. It shows you’re genuinely interested in working with us and makes it easier for us to keep track of your application.
We think you need these skills to ace Freelance Web Designer in Bolton
Some tips for your application 🫡
Showcase Your Best Work: Make sure your portfolio is front and centre! We want to see your conversion-focused designs, so pick examples that really highlight your skills in sign-up flows and landing pages. Remember, it’s not just about looking pretty; it’s about driving action!
Tailor Your Application: When you write your application, don’t just send a generic message. Tell us why this project excites you and how your experience aligns with our needs. A personal touch goes a long way in making your application stand out!
Be Clear About Your Availability: We’re looking for someone who can commit around one day a week. Make sure to include your availability in your application so we know when we can get started together. Flexibility is key, but clarity is even better!
Communicate Like a Pro: Since we value excellent async communication, make sure your application reflects that. Be clear, concise, and proactive in your writing. Show us that you can communicate effectively, as that’s how we’ll collaborate best!
How to prepare for a job interview at BLOK
✨Know Your Tools
Make sure you're well-versed in Framer, as it's the current website builder for BLOKBLOK. Brush up on its features and functionalities so you can confidently discuss how you'll use it to enhance user experience and drive conversions.
✨Showcase Your Portfolio
Prepare a portfolio that highlights your conversion-focused designs. Include examples of sign-up flows, landing pages, and user journeys that not only look great but also effectively drive action. Be ready to explain your design choices and how they align with brand goals.
✨Communicate Clearly
Since this role involves collaboration with various teams, practice your async communication skills. Be clear and proactive in your responses, and think about how you can facilitate dialogue rather than just waiting for feedback.
✨Be Ready to Challenge Ideas
BLOKBLOK is looking for someone who can validate or challenge their hypotheses about website changes. Prepare to discuss your thought process and how you would approach auditing their current site. Show them that you can think critically and creatively about user behaviour.