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For Companies At a Glance
- Tasks: Audit and rebuild our website to boost conversions and enhance user experience.
- Company: BLOK, a premium boutique fitness company with exciting growth plans.
- Benefits: Flexible remote work, potential for ongoing collaboration, and creative freedom.
- Why this job: Join a dynamic team and make a real impact on our brand's online presence.
- Qualifications: Experience in conversion-focused design and familiarity with Framer.
- Other info: Work with a passionate team in the fitness and wellness industry.
About BLOK
BLOK is a premium boutique fitness company with two London studios and lots of new projects in the works. We are scaling, with new locations on the horizon and a team focused on building something that lasts.
The Role
We are looking for a freelance web designer to join us on an initial project with potential for ongoing collaboration. The first brief: audit and rebuild a key part of our website to increase conversions. We have a hypothesis about what needs to change, but we want someone who can validate (or challenge) that thinking and execute a solution that is both commercially effective and true to our brand.
You will work closely with our Growth Lead and collaborate with our Brand & Content team on visual direction.
- Experience in Framer, our current website builder
- A portfolio showing conversion-focused design: sign-up flows, landing pages, user journeys that drive action, whilst aligning with wider visual brand direction
- Experience working without a fully codified design system. We have brand foundations (logo, fonts, colours) but you will need to build on them
- Experience in fitness, wellness, or lifestyle brands, especially if you are used to working on conversion-focused design for higher priced items
- Experience in AB testing and analytics to validate hypothesis and guide decision-making
Commitment: Average ~1 day/week, flexibly distributed
Location: Remote-first. We have an office in Clapton, London if you prefer working in-person.
Start: ASAP
Your availability and day rate confirmation
Creative Web Designer in Birmingham employer: BLOK
Contact Detail:
BLOK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Web Designer in Birmingham
✨Tip Number 1
Network like a pro! Reach out to your connections in the fitness and wellness industry. We all know that sometimes it’s not just what you know, but who you know. Attend events, join online forums, and don’t be shy about sliding into DMs!
✨Tip Number 2
Show off your portfolio! Make sure it highlights your conversion-focused designs. We want to see those sign-up flows and landing pages that really drive action. Tailor your showcase to align with BLOK's brand vibe to catch their eye.
✨Tip Number 3
Be ready to chat about your design process! When you get that interview, come prepared to discuss how you approach AB testing and analytics. We love seeing candidates who can validate their ideas with data – it shows you’re serious about driving results.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at BLOK. Don’t miss out on this opportunity!
We think you need these skills to ace Creative Web Designer in Birmingham
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a link to your portfolio that highlights your best work, especially projects focused on conversion design. We want to see how you've tackled sign-up flows and landing pages that drive action while staying true to brand aesthetics.
Tailor Your Application: When applying, take a moment to customise your application to BLOK. Mention how your experience aligns with our needs, particularly in fitness or lifestyle brands. This shows us you’re genuinely interested and understand what we’re about.
Be Clear About Your Availability: Since we’re looking for someone to commit around one day a week, be upfront about your availability and day rate. This helps us gauge if we can work together smoothly from the get-go.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to keep track of applications and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at BLOK
✨Showcase Your Portfolio
Make sure to bring along a well-curated portfolio that highlights your conversion-focused designs. Include examples of sign-up flows, landing pages, and user journeys that not only look great but also drive action. This will demonstrate your ability to align with BLOK's brand while achieving their commercial goals.
✨Understand Their Brand
Before the interview, take some time to research BLOK and their brand identity. Familiarise yourself with their visual direction and ethos. This will help you articulate how your design approach can enhance their existing brand foundations and contribute to their growth.
✨Prepare for Collaboration
Since you'll be working closely with the Growth Lead and Brand & Content team, think about how you can foster collaboration. Be ready to discuss your experience in working with cross-functional teams and how you can validate or challenge their hypotheses effectively.
✨Know Your Tools
Brush up on your skills with Framer, as it's their current website builder. Be prepared to discuss how you've used it in past projects, especially in relation to A/B testing and analytics. Showing that you're comfortable with their tools will give you an edge in the interview.