At a Glance
- Tasks: Maximise digital channels and create engaging content to drive awareness and action.
- Company: Join Alder Hey Children's Charity, a forward-thinking and inclusive organisation.
- Benefits: Enjoy a 4-day work week, 27 days holiday, and a wellbeing programme.
- Other info: Flexible working culture with opportunities for professional growth.
- Why this job: Make a real impact in the charity sector while developing your digital marketing skills.
- Qualifications: Experience in digital marketing and ability to create engaging content.
The predicted salary is between 26848 - 31439 £ per year.
Location: Liverpool (Hybrid)
Salary: £26,848 – £31,439 per annum
Hours: 30 hours Mon–Thurs (4‑day working week, paid as full‑time)
Benefits:
- 27 days holiday (+bank) FTE
- 4% employer pension contribution
- NHS Blue Light card
- Wellbeing programme
Culture: Flexible working and a culture that champions wellbeing
About the role
The Digital Marketing Officer will coordinate and maximise digital channels, including website, email and paid‑for ads. Focus on SEO optimisation and Google ads, using analytics and insights to improve digital engagement and impact. Will also design creative copy and coordinate engaging digital content, adopting a digital‑first approach grounded in data and insight to drive awareness, engagement and action. Opportunity for professional development and career growth.
Responsibilities:
- Coordinate digital channels (website, email, paid‑for advertising)
- Optimise SEO and manage Google Ads campaigns
- Analyze data and insights to improve digital engagement
- Create and coordinate engaging creative copy
- Adapt messaging for different audiences and platforms
About you
Analytical and data‑driven approach to marketing. Demonstrated experience in a digital marketing, communications or content role.
Qualifications:
- Experience in a digital marketing, communications or content role.
- Ability to create and coordinate engaging digital content, especially in paid‑for advertising.
- Skills to adapt messaging for different audiences and platforms.
- Experience using a CMS for website content and digital advertising platforms such as Meta and Google Ads.
EEO Statement
Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We seek to match charity needs with the skills and experience of candidates irrespective of background, including age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.
Digital Marketing Officer in Liverpool employer: Blind Ambition
At Alder Hey Children's Charity, we pride ourselves on being an exceptional employer that values flexibility and employee wellbeing. With a hybrid working model, a 4-day work week, and generous benefits including 27 days of holiday and a strong commitment to professional development, we create an environment where our Digital Marketing Officers can thrive while making a meaningful impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Officer in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Blind Ambition and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Blind Ambition are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Blind Ambition on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Blind Ambition. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Officer in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Blind Ambition. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Blind Ambition:Show us that you’ve done your homework! In your application, briefly mention what you admire about Blind Ambition’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Blind Ambition
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Blind Ambition will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Blind Ambition, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.