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- Tasks: Engage audiences in live streaming sessions to promote and sell products.
- Company: Join a dynamic team focused on innovative live commerce experiences.
- Benefits: Enjoy flexible hours, remote work options, and opportunities for growth.
- Why this job: Be part of an exciting blend of entertainment and sales while building a loyal community.
- Qualifications: High school diploma preferred; charisma and communication skills are key.
- Other info: Must be an EU citizen or from specific countries; language skills are a plus.
The predicted salary is between 36000 - 60000 £ per year.
A live commerce host is responsible for engaging audiences during real-time streaming sessions to promote and sell products, increase sales, and strengthen brand interaction.
Here are the key responsibilities and requirements:
- Core Responsibilities
- Hosting: Host live streaming sessions on platforms like Taobao Live, TikTok Live, and Facebook to showcase products, demonstrate features, and highlight key benefits.
- Interaction: Respond to comments, answer questions, address concerns, and maintain an energetic and engaging atmosphere in real-time.
- Sales: Drive sales by encouraging viewers to make purchases through limited-time offers, discounts, or exclusive deals.
- Networking: Collaborate with brands or merchants to understand product details, pricing, and promotional strategies, ensuring accurate and compelling presentations.
- Planning: Plan and structure live content, including scripts, product sequences, and interactive segments such as quizzes and giveaways, to enhance viewer engagement and retention.
- Performance: Monitor live metrics, including view count, conversion rate, and engagement, and adjust strategies during streams to optimize performance.
- Consistency: Build and maintain a loyal audience by fostering a friendly and trustworthy persona, and follow up with viewers post-stream when necessary.
- Products: Product listing, merchandising, and fulfillment on the Blewbo Marketplaces.
- Branding: Photo, Video Editing, and Social Media Management.
- Excellent communication skills: clear, articulate speech with strong improvisation abilities to handle unexpected situations during live streams.
- Charismatic and energetic personality: able to captivate audiences and maintain their attention.
- Basic knowledge of e-commerce and live streaming platforms, including their features such as real-time analytics and shopping cart integration.
- Familiarity with the products being sold, such as cosmetics, electronics, and fashion items, is crucial for effectively demonstrating and promoting them.
- Ability to work flexible hours, including evenings, weekends, or peak shopping periods.
- Experience in hosting, sales, or customer service is preferred, but not always required, for entry-level roles.
- Tech Savviness: Comfortable with live streaming tools and platform features, such as adding links, managing chat, and basic analytics to gauge real-time engagement.
- Charismatic & Engaging: Possesses a magnetic personality that captivates viewers, keeping them engaged with energy, enthusiasm, and a relatable demeanor.
- Trustworthy: Builds credibility through authenticity, honest product reviews, and transparent communication, fostering long-term audience loyalty.
- Adaptable: Thrives in fast-paced live environments, quickly adjusting to unexpected comments, technical glitches, or shifts in viewer mood.
- Create an interactive, entertaining shopping experience that feels less like a sales pitch and more like a conversation.
- Balance entertainment, such as humor and storytelling, with product education to keep viewers engaged while driving sales.
- Build a loyal community by remembering regular viewers, responding to feedback, and maintaining a consistent, approachable online presence.
- A high school diploma or a bachelor’s degree in P&R, marketing, journalism, business administration, sales, or merchandising is preferred, but not always required, for entry-level roles.
- Language skills: proficiency in at least two of the following languages is preferred: Arabic, English, Estonian, Finnish, French, Hausa, Lingala, Portuguese, Russian, Spanish, Swahili, and Zulu.
- Must be an EU citizen or a resident of the following EU countries: Austria, Belgium, Bulgaria, Croatia, Republic of Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain and Sweden.
- Or must be a Citizen of the following countries: the United Kingdom, the United States, and Canada.
- For the On-the-Job Training Program or Internship, the applicant must be from a country listed in qualifications lines three (3) and four (4), or from one of the following countries: Angola, Brazil, Colombia, the Democratic Republic of the Congo, Gabon, Kenya, Mexico, Mozambique, Nigeria, Tanzania, Uganda, the UAE, or South Africa, with proven communication and language skills.
- Physical Address: Plaasi 411415 Tallinn, Estonia.
This role blends sales, entertainment, and customer service to create an engaging shopping experience that boosts conversions.
Live Commerce Host employer: Blewbo
Contact Detail:
Blewbo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Live Commerce Host
✨Tip Number 1
Familiarise yourself with the platforms you'll be using, like TikTok Live and Facebook. Understanding their features will help you engage better with your audience and utilise tools effectively during your streams.
✨Tip Number 2
Practice your improvisation skills! Since live streaming can be unpredictable, being able to think on your feet and respond to comments or questions in real-time is crucial for keeping the energy up.
✨Tip Number 3
Build a personal brand before applying. Showcase your charisma and engagement skills through social media or practice streams. This will not only help you stand out but also demonstrate your passion for live commerce.
✨Tip Number 4
Network with other live hosts or e-commerce professionals. Joining relevant online communities can provide insights into best practices and trends, which can be beneficial during interviews and in your role.
We think you need these skills to ace Live Commerce Host
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Live Commerce Host. Familiarise yourself with live streaming platforms and the e-commerce landscape to tailor your application accordingly.
Showcase Your Personality: In your application, highlight your charismatic and engaging personality. Use examples from past experiences where you've captivated an audience or successfully interacted with customers to demonstrate your suitability for the role.
Demonstrate Communication Skills: Since excellent communication is key for this position, ensure your CV and cover letter reflect your clear and articulate speech. You might want to include any relevant experience in hosting, sales, or customer service that showcases your ability to engage effectively.
Tailor Your Application: Customise your CV and cover letter to align with the job description. Mention specific skills such as tech savviness with live streaming tools, knowledge of e-commerce, and your ability to adapt in fast-paced environments to stand out.
How to prepare for a job interview at Blewbo
✨Show Your Charisma
As a live commerce host, your personality is key. During the interview, let your charisma shine through. Practice engaging with the interviewer as if they were your audience, showcasing your energy and enthusiasm.
✨Demonstrate Product Knowledge
Familiarity with the products you'll be promoting is crucial. Prepare by researching common items in the e-commerce space, especially those relevant to the company. Be ready to discuss how you would present these products during a live stream.
✨Prepare for Real-Time Interaction
Since the role involves responding to comments and questions live, think of examples where you've successfully engaged an audience or handled unexpected situations. Share these experiences to demonstrate your improvisation skills.
✨Highlight Your Tech Savviness
Being comfortable with live streaming tools is essential. Familiarise yourself with popular platforms like TikTok Live or Facebook. During the interview, mention any experience you have with these tools and how you would use them to enhance viewer engagement.
