At a Glance
- Tasks: Develop and execute demand generation strategies to drive measurable results for clients.
- Company: Join a leading HubSpot agency known for innovative marketing solutions.
- Benefits: Enjoy hybrid working, 25 days annual leave, and professional growth opportunities.
- Why this job: Make an impact with top B2B brands in a collaborative and dynamic environment.
- Qualifications: Experience in digital marketing, data analysis, and strong communication skills required.
- Other info: Be part of a team of 45+ professionals across the UK and US.
The predicted salary is between 48000 - 72000 £ per year.
At the core of this role is developing and executing demand generation strategies for our clients. You’ll analyse performance data, identify opportunities, and translate insights into actionable plans that drive measurable results. This work spans three interconnected areas:
- Create Demand: Building awareness and generating interest before buyers actively search.
- Capture Demand: Engaging buyers who are actively researching solutions.
- Convert Demand: Turning engaged prospects into pipeline and revenue.
For our retainer clients, you’ll provide ongoing strategic value:
- Conduct UX, content, SEO, and CRM audits with actionable recommendations.
- Analyse performance data to surface insights and inform strategic direction.
- Deliver hands-on work: keyword plans, conversion optimisation, workflow setup.
- Provide ad hoc HubSpot guidance and best practice recommendations.
Beyond technical skills, we’re looking for a particular way of operating. These behaviours reflect our values and what success looks like in this role:
- Strategic Judgement: You connect individual tasks to larger business outcomes.
- Analytical Rigour: You’re comfortable digging into data to find the story beneath the numbers.
- Creative Taste: You can evaluate design and content work against strategic intent.
- Empathy: You read client dynamics and navigate tricky conversations with care.
- AI Fluency: You’re skilled at prompting and interpreting AI outputs.
What You Bring:
- Background in UX, CRO, content strategy, or digital marketing with website planning experience.
- HubSpot technical understanding across CRM, CMS, and Hub configurations.
- Strong data analysis skills with the ability to extract insights from marketing and web analytics.
- Track record leading client presentations and workshops for non-technical audiences.
- Proven experience applying AI and automation to enhance workflows or digital performance.
- Comfortable navigating SEO/AEO tools, HubSpot platform capabilities, paid media, and AI tools.
- Degree in Marketing, Business, Strategy, or related field.
- HubSpot certifications (Implementation, Revenue Operations, Platform Consulting).
- Agency experience with budget awareness, time tracking, and multi-project delivery.
Why Blend:
- Work with leading B2B brands across high-tech manufacturing, fintech, and cyber.
- Join a Diamond Partner agency – globally recognised as the leading HubSpot website agency.
- Be part of our evolution toward becoming the premier global growth engineering firm.
- Exposure to advanced HubSpot implementations, AEO strategies, RevOps.
- Collaborative environment with 45+ professionals across UK and US markets.
- Hybrid working from our Reading office: 3 days in-office for collaboration, 2 days remote for focused work.
- 25 days annual leave plus.
Senior Marketing Strategist in London employer: Blendb2b
Contact Detail:
Blendb2b Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Strategist in London
✨Tip Number 1
Network like a pro! Reach out to connections in the industry, attend events, and engage on LinkedIn. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Show off your skills in real-time! Consider creating a portfolio or case studies that highlight your past successes in demand generation strategies. We love seeing tangible results that demonstrate your expertise.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to marketing strategy. We recommend role-playing with a friend to build confidence and refine your responses.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression. We believe it shows your enthusiasm and professionalism, which can set you apart from other candidates.
We think you need these skills to ace Senior Marketing Strategist in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Marketing Strategist role. Highlight your experience in demand generation strategies and how you've successfully driven measurable results in the past. We want to see how you connect your skills to our needs!
Showcase Your Analytical Skills: Since this role involves digging into performance data, don’t shy away from sharing examples of how you've used data to inform your strategies. We love candidates who can translate complex datasets into actionable insights, so let that analytical rigour shine through!
Demonstrate Creative Thinking: We’re looking for someone with a knack for creative taste. Share your ideas on how you’ve approached content marketing or campaign strategies in the past. Show us how you balance creativity with commercial soundness – we want to see your unique perspective!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Blendb2b
✨Know Your Data
As a Senior Marketing Strategist, you'll need to demonstrate your analytical skills. Before the interview, brush up on key metrics and data analysis techniques relevant to demand generation. Be ready to discuss how you've used data to inform strategies in past roles.
✨Showcase Your Creativity
This role requires a blend of creativity and strategic thinking. Prepare examples of successful campaigns you've led, focusing on how you developed content marketing strategies or creative ad campaigns. Highlight your ability to think outside the box while still aligning with business goals.
✨Understand the Client's Needs
During the interview, be prepared to discuss how you would approach understanding a client's unique challenges. Think about how you can translate ambiguous needs into actionable recommendations. Show that you can empathise with clients and navigate tricky conversations effectively.
✨Familiarise Yourself with HubSpot
Since HubSpot is a key part of this role, make sure you're comfortable discussing its features and capabilities. If you have certifications, mention them! If not, take some time to explore HubSpot's functionalities, especially around CRM and CMS, so you can speak confidently about how you'd leverage it for client success.