Marketing Technology Consultant

Blend is an award-winning pure play data and AI consultancy. We co-create value with clients across strategy and consulting, data science and BI, data engineering and customer experience. Our company has made the Inc. 5000 list of Fastest Growing Companies and currently have offices in Edinburgh, the Netherlands, the US, Uruguay and India.

Overview

As we continue to grow and modernise our operations, we are seeking a driven Marketing Technology Consultant to join our team and lead the implementation and optimization of cutting-edge marketing automation and CRM solutions. You’ll work closely with internal stakeholders and clients to design and implement scalable solutions that align marketing strategies with technical capabilities.

Location: Edinburgh, Scotland, United Kingdom.

AI in marketing is rapidly reshaping the world of data-driven marketing. From predictive analytics and journey orchestration to generative AI content and smart segmentation, AI is now embedded in modern marketing automation platforms and core to how marketing operations run. We’re looking for someone who not only understands this shift but is excited to apply AI-driven capabilities to elevate customer experiences.

Key Responsibilities

• Lead the configuration, testing, and deployment of marketing automation systems for client and internal projects.
• Design and implement marketing workflows, lead scoring models, nurturing programs, and campaign processes.
• Integrate marketing automation platforms with CRM systems and other external tools (e.g., via REST APIs, SFTP, webhooks).
• Support data modeling and data integration efforts to ensure clean, structured, and actionable marketing data.
• Collaborate with business and technical teams to translate marketing goals into technical solutions.
• Analyze marketing performance metrics and provide actionable recommendations.
• Maintain thorough documentation and ensure project deliverables are met with high quality and on schedule.
• Provide training, support, and technical guidance to clients and internal users.

Qualifications

• Minimum 3 years of experience implementing and managing Marketing Automation tools (e.g., Eloqua, Salesforce Marketing Cloud, Marketo, Braze, EMARSYS, etc.).
• Hands-on experience with CRM platforms (Salesforce, HubSpot, Microsoft Dynamics, etc.) and integrations.
• Strong understanding of marketing operations, campaign management, lead lifecycle, and funnel optimization.
• Experience with data modeling, relational databases, and data analysis.
• Understanding of system integration principles and working knowledge of APIs (REST, SOAP), SFTP, and basic web technologies.
• Proficiency in process modeling and documenting technical architecture.
• Excellent problem-solving skills and attention to detail.
• Strong interpersonal and communication skills, both written and verbal.
• Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
• Fluent in Dutch and English (written and spoken).

Preferred (Not Required)

• Working knowledge of HTML, CSS, and JavaScript.
• Familiarity with customer journey orchestration tools or CDPs.
• Certification in one or more platforms (e.g., Salesforce, Eloqua, Marketo) is a plus.
• Interest or experience with AI-powered marketing tools, such as predictive analytics, personalization engines, or generative content tools.

What We Offer

• A dynamic and supportive work environment with a strong team culture.
• Opportunities to work on diverse and challenging projects for leading brands.
• A chance to help shape the future of marketing technology at Blend.
• Competitive salary
• Private health insurance & healthcare cash plan
• 28 days holiday + bank holidays which can be used flexibly
• 8% employer pension contribution
• Flexible hybrid or remote working with support setting up your home office
• Market leading family friendly policies
• Salary sacrifice perks: cycle to work, nursery scheme, tech loans, gym subscriptions
• Therapy sessions through Better Help

Diversity and Inclusion

A diverse workforce is a strong workforce. To deliver growth at Blend and for our clients, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team. This is not the work of the moment; it requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing, selection and retention of the talent we hire.

Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Project Management
• Industries: Professional Services

#J-18808-Ljbffr