At a Glance
- Tasks: Manage and expand our roster of co-streamers and content partners for exciting esports events.
- Company: Join BLAST, a leader in creating extraordinary live and digital gaming experiences.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborative team culture with a passion for pushing boundaries in the gaming industry.
- Why this job: Be at the forefront of the creator economy and influence the future of esports.
- Qualifications: 2+ years in influencer marketing or community management within gaming or esports.
The predicted salary is between 36000 - 60000 € per year.
At BLAST, we’re all about creating extraordinary live and digital experiences — from arena-packing esports tournaments to unforgettable content that engages fans around the globe. We challenge the norm and deliver fresh, creative formats that redefine what’s possible in the industry. We build close, collaborative partnerships with world-leading game publishers and brands to produce truly world-class results. If you thrive in a fast-paced, collaborative environment and share our passion for pushing boundaries, we’d love to hear from you.
The role will involve internal and external stakeholder management, engaging with our in-house product, PR and wider marketing team, alongside external clients from publishers such as Epic Games.
We are looking for a Creator Manager to act as the bridge between BLAST’s events and the global creator economy. In this role, you will manage and expand our roster of co-streamers and content partners, ensuring they are activated effectively to drive viewership and fandom.
You have a comprehensive understanding and are an active consumer of Twitch, YouTube, and Kick, and how to effectively activate talent on these platforms. You know how to translate creator influence into commercial success, ensuring partnerships drive both ticket sales, live audience growth and ultimately increase exposure of our events.
Responsibilities:- Manage and support our existing roster of co-streamers across our full suite of events, covering titles including Rocket League, CS2, Dota 2, Brawl Stars, and Fortnite.
- Proactively identify and recruit new high-impact creators who can expand our audience reach and align with our premium brand values.
- Lead the management (specifically via Discord) of our creator network. Act as the primary liaison, ensuring all creators have correct assets, schedules, and information they need to be successful.
- Build and maintain strong relationships with talent agents, creator agencies, and external industry stakeholders to secure top-tier talent for our events.
- Collaborate closely with the YouTube Coordinator to identify strategic YouTube creators and assist in the outreach process to bring them into BLAST’s creator network.
- Work with the wider marketing team to integrate creators into broader marketing initiatives, ensuring that influencer campaigns directly support business goals like ticket sales and peak concurrent viewership.
- Track and report on the success of creator campaigns, using key metrics to evaluate performance against viewership and ticket sales targets.
- Design and execute creator campaigns that resonate across diverse regions, tailoring your approach to fit local gaming cultures and language nuances.
- Minimum 2 years in influencer marketing, talent management, or community management within the gaming or esports industry.
- Deep familiarity with livestreaming platforms; an active consumer of Twitch, YouTube, and Kick with an understanding of each platform’s culture and meta.
- Working understanding of esports ecosystems across core titles such as RLCS, Counter‑Strike 2, and Dota 2.
- Strong grasp of how creators operate, what drives influence, how fandoms behave, and how to activate authentically across livestreaming.
- Excellent interpersonal skills with the ability to manage relationships across individual streamers, agencies, and internal stakeholders.
- Existing relationships with mid‑to‑top tier creators in gaming / esports.
- Experience with data tools (e.g., Streams Charts, Esports Charts etc.) to validate creator performance.
- Experience with Influencer Martech tools (Modash, Sprout etc.) to help identify new creators.
Creator Manager in London employer: Blast Aps
At BLAST, we pride ourselves on fostering a dynamic and inclusive work culture that thrives on creativity and collaboration. As a Creator Manager in our London office, you'll have the opportunity to engage with top-tier talent in the gaming industry while enjoying competitive salaries and a supportive environment that encourages professional growth. Join us to be part of a team that not only pushes the boundaries of live and digital experiences but also values your contributions and ideas.
StudySmarter Expert Advice🤫
We think this is how you could land Creator Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the gaming and esports industry. Attend events, join online forums, and engage on social media. The more connections you make, the better your chances of landing that Creator Manager role.
✨Tip Number 2
Show off your passion for gaming! When you get the chance to chat with potential employers, share your insights about Twitch, YouTube, and Kick. Let them know how you can leverage your knowledge to drive viewership and fandom for their events.
✨Tip Number 3
Be proactive in your approach! Don’t just wait for job openings to pop up. Reach out to companies like BLAST directly through our website. Express your interest in the Creator Manager position and highlight how your skills align with their needs.
✨Tip Number 4
Prepare for interviews by researching the latest trends in influencer marketing and community management. Be ready to discuss how you would manage and expand a roster of co-streamers, and come armed with ideas on how to activate creators effectively.
We think you need these skills to ace Creator Manager in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for gaming and esports shine through! We want to see that you’re not just familiar with the platforms but that you genuinely love engaging with the content and creators.
Tailor Your Experience:Make sure to highlight your relevant experience in influencer marketing or community management. We’re looking for someone who understands the ins and outs of the creator economy, so don’t hold back on showcasing your skills!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. Use bullet points if it helps!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Blast Aps
✨Know Your Platforms
Make sure you’re well-versed in Twitch, YouTube, and Kick. Familiarise yourself with the latest trends and how creators are engaging their audiences on these platforms. This knowledge will help you demonstrate your understanding of the creator economy during the interview.
✨Showcase Your Experience
Prepare to discuss your previous roles in influencer marketing or community management. Highlight specific examples where you successfully managed creators or campaigns, and be ready to explain how those experiences can translate to success at BLAST.
✨Understand the Gaming Ecosystem
Brush up on your knowledge of esports titles like Rocket League, CS2, and Dota 2. Being able to speak confidently about these games and their communities will show that you’re not just a fan but also someone who understands the industry deeply.
✨Build Relationships
Think about how you would approach building relationships with creators and agencies. Be prepared to share your strategies for networking and maintaining strong partnerships, as this is crucial for the Creator Manager role.
