At a Glance
- Tasks: Lead the social media strategy and create compelling stories that inspire generosity.
- Company: Join JustGiving, a brand dedicated to making a positive impact through storytelling.
- Benefits: Flexible remote work, inclusive culture, and opportunities for career development.
- Other info: Collaborative environment with a focus on mentoring and developing talent.
- Why this job: Shape a meaningful social presence and drive brand growth while inspiring others.
- Qualifications: Experience in leading organic social media for consumer brands and strong creative judgement.
The predicted salary is between 28800 - 43200 £ per year.
About the role
Our JustGiving brand team is focused on telling real stories that inspire generosity and make a positive impact. As Social Media Team Lead, you’ll shape how JustGiving shows up across social platforms, turning social into a meaningful driver of brand growth, storytelling, and reach. This role partners closely with campaigns, PR and communications teams to build a distinctive, human social presence that reflects our purpose and values.
What you’ll be doing
- Set and lead the organic social media strategy aligned to brand and marketing priorities.
- Shape compelling storytelling through user stories, community participation, and creator‑led content.
- Develop clear channel strategies, content pillars and principles to bring this to life.
- Embed social into campaigns, events, and cultural moments from the earliest planning stages.
- Lead and develop the social team and agency partners with clear direction and high creative standards.
- Define and deliver how we show up at events and IRL moments to capture content that travels beyond the day.
- Leverage the power of social to drive brand perceptions and contribute to how we win in LLMs & AI-led search.
- Measure impact beyond reach and engagement, using insight to inform learning and investment.
What you’ll bring
- Experience leading organic social for a consumer‑facing brand with clear ownership of strategy and outcomes.
- Strong creative judgement and the ability to turn real stories into effective social content.
- Deep understanding of social platforms, formats, and emerging trends.
- The ability to balance between leading and delivering multiple workstreams in tandem.
- Experience managing agencies and collaborating with cross‑functional stakeholders.
- A collaborative leadership approach with experience coaching or mentoring others.
Blackbaud is a digital‑first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Social Media Team Lead - JustGiving in London employer: Blackbaud
At Blackbaud, we pride ourselves on being an excellent employer that champions creativity and collaboration. As a Social Media Team Lead, you'll thrive in our flexible remote or hybrid work culture, where your innovative ideas will directly contribute to meaningful storytelling and brand growth. With a strong commitment to employee development and inclusivity, you'll find ample opportunities for personal and professional growth while making a positive impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Team Lead - JustGiving in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Blackbaud and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Blackbaud are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Blackbaud on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Blackbaud. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Team Lead - JustGiving in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Blackbaud. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Blackbaud:Show us that you’ve done your homework! In your application, briefly mention what you admire about Blackbaud’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Blackbaud
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Blackbaud will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Blackbaud, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
