At a Glance
- Tasks: Lead our social media strategy and create inspiring content that drives brand growth.
- Company: Join JustGiving, a brand dedicated to inspiring generosity and making a positive impact.
- Benefits: Flexible remote work, inclusive culture, and opportunities for career development.
- Why this job: Shape compelling stories and connect with communities while making a real difference.
- Qualifications: Experience in leading organic social media for consumer brands and strong creative instincts.
- Other info: Collaborative environment with a focus on mentorship and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About The Role
Our JustGiving brand team is focused on telling real stories that inspire generosity and make a positive impact. As Social Media Lead, you'll shape how JustGiving shows up across social platforms, turning social into a meaningful driver of brand growth, storytelling, and reach. This role partners closely with campaigns, PR and communications teams to build a distinctive, human social presence that reflects our purpose and values.
What You'll Be Doing
- Set and lead the organic social media strategy aligned to brand and marketing priorities.
- Shape compelling storytelling through user stories, community participation, and creatorâled content.
- Develop clear channel strategies, content pillars and principles to bring this to life.
- Embed social into campaigns, events, and cultural moments from the earliest planning stages.
- Lead and develop the social team and agency partners with clear direction and high creative standards.
- Define and deliver how we show up at events and IRL moments to capture content that travels beyond the day.
- Leverage the power of social to drive brand perceptions and contribute to how we win in LLMs & AI-led search.
- Measure impact beyond reach and engagement, using insight to inform learning and investment.
What You'll Bring
- Significant experience leading organic social for a consumerâfacing brand with clear ownership of strategy and outcomes.
- A strong creative instinct, with the ability to spot great stories and turn them into compelling social ideas.
- Deep understanding of social platforms, formats and cultural trends â and where they're heading next.
- The ability to balance between leading and delivering multiple workstreams in tandem.
- Experience managing agencies and collaborating with crossâfunctional stakeholders.
- A collaborative leadership approach with experience coaching or mentoring others.
Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Social Media Lead - JustGiving in London employer: Blackbaud
Contact Detail:
Blackbaud Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Social Media Lead - JustGiving in London
â¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and engage with potential colleagues on social media. Building connections can open doors that a CV just can't.
â¨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your social media expertise. This is your chance to demonstrate how you can turn stories into engaging content that resonates with audiences.
â¨Tip Number 3
Be proactive! Donât wait for job openings to pop up. Reach out directly to companies you admire, like JustGiving, and express your interest in working with them. Sometimes, the best opportunities come from a simple message.
â¨Tip Number 4
Stay updated on trends! Follow industry leaders and keep an eye on what's happening in social media. This knowledge will not only help you in interviews but also show that you're passionate about the field.
We think you need these skills to ace Social Media Lead - JustGiving in London
Some tips for your application đŤĄ
Know Your Audience: Before you start writing your application, take a moment to think about who you're addressing. Tailor your language and examples to resonate with JustGiving's mission of inspiring generosity and storytelling.
Showcase Your Creativity: As a Social Media Lead, creativity is key! Use your application to demonstrate your creative instincts. Share specific examples of how you've turned stories into compelling social content in the past.
Highlight Collaboration Skills: This role involves working closely with various teams. Make sure to highlight your experience in collaborating with cross-functional stakeholders and leading teams. We want to see how you can bring people together to achieve great results!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to receive your application and ensure it gets the attention it deserves. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Blackbaud
â¨Know Your Storytelling
As a Social Media Lead, storytelling is key. Prepare examples of how you've turned user stories into compelling content in the past. Think about specific campaigns where your creative instincts made a difference.
â¨Understand the Platforms
Familiarise yourself with the latest trends on social media platforms. Be ready to discuss how you would adapt JustGiving's strategy to leverage these trends effectively. Show that you know where social media is heading next!
â¨Collaboration is Key
This role involves working closely with various teams. Be prepared to share experiences where you've successfully collaborated with PR, communications, or other departments. Highlight your leadership style and how you coach others.
â¨Measure What Matters
Discuss how youâve measured the impact of your social media strategies beyond just reach and engagement. Bring examples of insights you've gathered and how they informed your decisions. This shows you're results-driven and strategic!