At a Glance
- Tasks: Lead social media and create engaging content for Brighton's top restaurants.
- Company: Join Black Rock Restaurants, a vibrant hospitality group in Brighton.
- Benefits: Enjoy competitive pay, free meals, discounts, and extra holiday perks.
- Other info: Dynamic role with opportunities to work on-site and engage with the action.
- Why this job: Be the creative voice behind exciting restaurant brands and make an impact.
- Qualifications: 2-3 years in social media, strong storytelling skills, and a passion for hospitality.
The predicted salary is between 30000 - 40000 £ per year.
We're looking for a Social Media & Content Manager to lead the voice, content and creative energy for Black Rock Restaurants — some of Brighton and London’s most exciting restaurant brands. Black Rock Restaurants is one of Brighton’s leading independent hospitality groups, known for creating vibrant restaurants, bars, and hospitality experiences across the city. The group includes Burnt Orange, The Coal Shed Brighton, The Coal Shed London, Tutto, The Salt Room, and The Crazy Goose.
This role is for someone who lives and breathes hospitality, culture, food, drinks and social storytelling. You’ll lead social media across the group while helping shape wider brand campaigns, launches, partnerships and guest experiences — creating work that not only looks great, but delivers real commercial impact. One day you could be capturing content during a busy dinner service, the next launching a new menu campaign, hosting influencers, planning an event or presenting ideas to senior leadership. We’re looking for someone creative, commercially aware and confident working across multiple fast‑moving brands. You can expect to be on‑site across our restaurants, events and launches, creating content where the action happens. This role is not office based.
Responsibilities
- Lead day‑to‑day social media and content execution across the group
- Create high‑quality content across Instagram, TikTok, LinkedIn and other social platforms
- Shoot and edit content in venues, capturing both planned campaigns and reactive moments
- Own and manage content calendars across all brands
- Support launches, seasonal campaigns, events and activations
- Ensure every brand’s tone of voice and visual identity is consistent and engaging
- Drive awareness, engagement and bookings through standout creative content
- A highly hands‑on content role, including photography, videography, reels and short‑form video production across multiple platforms
- Ownership of content capture and social activation around launches, partnerships, events and PR moments
- Acting as guardian of tone of voice, visual identity and brand positioning across each venue
Brand & Campaigns
- Support wider marketing campaigns, partnerships and key trading periods
- Help deliver major brand moments including launches, relaunches and seasonal campaigns
- Work closely with the Sales & Marketing Director on brand direction and campaign priorities
- Ensure all communications are commercially relevant and aligned with brand standards
Stakeholder Management
- Build strong relationships with GMs, chefs and operational teams
- Collaborate across sales, digital and operations
- Present ideas confidently and influence stakeholders across the business
- Manage feedback constructively while protecting creative quality and brand consistency
- Relationship building, influencing stakeholders and acting as a brand champion across the venues
Commercial & Performance
- Track and report on campaign and social performance
- Understand what drives bookings, covers and revenue - not just engagement
- Use trends, insights and analytics to continuously improve output and effectiveness
- Support wider commercial planning through guest and social insights
- Deliver weekly, monthly and quarterly KPI reporting
- Driving engagement, awareness and bookings across all brands
- Delivering consistent, high‑quality campaigns and content
- Supporting revenue growth through effective social and brand activity
- Maintaining an embedded content calendar across all six brands
- Achieving agreed YoY follower and engagement growth targets
- Successfully attributing bookings and commercial impact to social campaigns
- Delivering key trading moments including: Salt Room relaunch, Summer terrace season, Christmas trading campaigns
Qualifications
- Strong social media and content creation experience
- Excellent eye for brand, photography and storytelling
- Confidence capturing and editing content in fast‑paced hospitality environments
- 2–3 years Experience working in a similar role within hospitality, lifestyle or premium consumer brands
- Strong commercial awareness and understanding of performance marketing
- Highly organised with the ability to manage multiple projects and deadlines
- Energetic, proactive and confident working across multiple stakeholders
- Genuine passion for restaurants, food, drinks, hospitality and culture
Benefits
- Competitive salary package
- Free food and drinks while working
- Team incentives, trips and rewards
- 50% discount across all Black Rock Restaurants
- Your birthday off - guaranteed
- Additional holiday entitlement with length of service
- Refer a Friend bonus scheme
Social Media Manager - Brighton employer: Black Rock Restaurants
Black Rock Restaurants is an exceptional employer, offering a vibrant work culture that thrives on creativity and collaboration within Brighton's dynamic hospitality scene. Employees enjoy competitive salaries, generous discounts across all venues, and unique perks like guaranteed time off for birthdays and additional holiday entitlement with service length. With a strong focus on personal growth and hands-on experience in a fast-paced environment, this role provides the opportunity to shape brand narratives and engage with passionate teams dedicated to delivering memorable dining experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager - Brighton
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own profiles reflect the creativity and energy that Black Rock Restaurants is all about. Show us you can create engaging content that resonates with audiences.
✨Tip Number 2
Network like a pro! Attend local events or hospitality meet-ups in Brighton to connect with industry folks. Building relationships can open doors and give you insider info about opportunities at Black Rock Restaurants.
✨Tip Number 3
Be ready to showcase your skills! Prepare a portfolio of your best social media campaigns and content creation work. When you get the chance to chat with us, don’t hold back—show us what you’ve got!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Black Rock family. Let’s make it happen!
We think you need these skills to ace Social Media Manager - Brighton
Some tips for your application 🫡
Show Your Passion:Let your love for hospitality and social media shine through in your application. We want to see how you live and breathe the culture, food, and drinks that make our restaurants special!
Tailor Your Content:Make sure to customise your application to reflect the unique voice and style of Black Rock Restaurants. Highlight your experience with similar brands and how you can bring that creative energy to our team.
Be Creative:Don’t just list your skills; show us what you can do! Include links to your portfolio or examples of your social media work. We love seeing innovative content that captures attention and drives engagement.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you’re serious about joining our vibrant team!
How to prepare for a job interview at Black Rock Restaurants
✨Know Your Brands Inside Out
Before the interview, dive deep into Black Rock Restaurants and their unique offerings. Familiarise yourself with each venue's vibe, menu highlights, and recent campaigns. This knowledge will not only impress but also help you tailor your ideas to fit their brand identity.
✨Showcase Your Creative Portfolio
Prepare a portfolio that highlights your best social media content and campaigns. Include examples of photography, videography, and any successful brand activations you've led. Be ready to discuss the impact of your work on engagement and bookings, as this role is all about delivering commercial results.
✨Be Ready to Discuss Trends
Stay updated on the latest social media trends and how they can be applied in the hospitality sector. Bring fresh ideas to the table during your interview, showing that you can drive engagement and awareness through innovative content strategies tailored for the restaurant industry.
✨Demonstrate Strong Stakeholder Management Skills
Prepare examples of how you've successfully collaborated with different teams in previous roles. Highlight your ability to build relationships and influence stakeholders, as this role requires working closely with GMs, chefs, and marketing teams to ensure brand consistency and quality.
