Marketing Lead (Volunteer Role)

Marketing Lead (Volunteer Role)

Basingstoke Volunteer Home office possible
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At a Glance

  • Tasks: Lead marketing strategy and create impactful campaigns for diversity in life sciences.
  • Company: Join BPLS, a mission-driven organisation focused on equity and inclusion in the life sciences industry.
  • Benefits: Gain valuable experience, build networks, and enhance leadership skills while making a difference.
  • Why this job: Be part of a pivotal movement to drive change and representation in a vital industry.
  • Qualifications: Experience in marketing, strong communication skills, and a passion for equity are essential.
  • Other info: This is a volunteer role requiring about 10 hours per month.

NOTE: This is a 100% unpaid volunteer opportunity for someone passionate about equity and driven to create meaningful impact through their expertise and experience.

Our mission is to bridge the ethnic diversity gap in the life sciences industry. We support and empower Black and ethnically diverse professionals by providing pathways, visibility, and opportunities. Partnering with organisations, we strive to create an equitable and inclusive environment where talent is boundless, and the industry's diversity reflects the needs of all populations.

Our vision is to see the UK life sciences industry fully reflect our society's diversity. We aim for Black and ethnically diverse professionals to not only be represented but to excel and lead, with their excellence acknowledged and celebrated.

Are you an experienced marketing professional passionate about driving impact in an industry where equity and diversity should sit at the heart of innovation and patient outcomes? Do you want to use your expertise to drive equity, representation, and inclusion?

BPLS is seeking a Marketing Lead (Volunteer ~10 hrs/month) to help take us to the next level as we grow our community and influence.

Responsibilities
  • Lead the development and execution of BPLS’s marketing strategy across digital and traditional platforms.
  • Develop partnerships with organisations providing pro-bono marketing support.
  • Create compelling campaigns that resonate with Black and ethnically diverse professionals and industry allies alike.
  • Oversee content planning and coordinate with the Comms and Social Media Lead to deliver engaging campaigns.
  • Manage marketing analytics and reporting, tracking KPIs and optimising strategies accordingly.
  • Stay informed about marketing trends and tools to continuously improve BPLS's reach and engagement.
Qualifications
  • Commitment to BPLS’s mission and values, with a passion for inclusive marketing practices.
  • Experience in leading and executing marketing campaigns or strategy.
  • Strong understanding of digital marketing, branding, and audience segmentation.
  • Excellent written, verbal, and visual communication skills.
  • Comfortable with data analysis and using insights to guide decision-making.
  • Passion for equity and desire to make a difference.
Why join us:
  • You will be part of a mission-driven organisation creating real change in the industry.
  • You will get opportunities to build new networks, grow your leadership skills, and make a tangible impact.
  • You’ll be joining BPLS at a pivotal moment in our journey to help shape our future.

Learn more about BPLS by visiting: www.bpls.org.uk

To apply for this role, please submit your CV via LinkedIn or send your CV and cover letter to: info@bpls.org.uk

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Contact Detail:

Black Professionals in Life Sciences (BPLS) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Lead (Volunteer Role)

✨Tip Number 1

Network with professionals in the life sciences and marketing sectors. Attend industry events, webinars, or online forums where you can connect with like-minded individuals who share your passion for equity and diversity.

✨Tip Number 2

Showcase your commitment to diversity and inclusion in your conversations. Share examples of how you've previously contributed to equitable practices in marketing, as this will resonate with the values of BPLS.

✨Tip Number 3

Stay updated on the latest trends in digital marketing and social media strategies. Being knowledgeable about current tools and techniques will demonstrate your proactive approach and readiness to lead impactful campaigns.

✨Tip Number 4

Prepare to discuss specific ideas for campaigns that could engage Black and ethnically diverse professionals. Having a few creative concepts ready will show your enthusiasm and strategic thinking during any discussions.

We think you need these skills to ace Marketing Lead (Volunteer Role)

Digital Marketing Strategy
Campaign Development
Audience Segmentation
Branding Expertise
Content Creation
Social Media Management
Marketing Analytics
KPI Tracking
Data Analysis
Communication Skills
Partnership Development
Trend Analysis
Passion for Equity and Inclusion
Leadership Skills

Some tips for your application 🫡

Understand the Mission: Before applying, take some time to understand BPLS's mission and values. Reflect on how your personal experiences and professional background align with their goal of promoting equity and diversity in the life sciences industry.

Craft a Tailored CV: Ensure your CV highlights relevant marketing experience, particularly in campaigns that focus on diversity and inclusion. Use specific examples that demonstrate your commitment to these values and your ability to drive impact.

Write a Compelling Cover Letter: In your cover letter, express your passion for the role and the organisation's mission. Discuss how your skills and experiences make you a suitable candidate for the Marketing Lead position, and include any relevant achievements that showcase your expertise.

Highlight Your Commitment: Make sure to convey your dedication to volunteering and the time you can commit (around 10 hours per month). Emphasise your enthusiasm for making a difference in the industry and how you plan to contribute to BPLS's goals.

How to prepare for a job interview at Black Professionals in Life Sciences (BPLS)

✨Show Your Passion for Equity

Make sure to express your genuine passion for equity and diversity during the interview. Share personal experiences or insights that highlight your commitment to these values, as this role is deeply rooted in creating meaningful impact.

✨Demonstrate Marketing Expertise

Be prepared to discuss your previous marketing campaigns and strategies. Highlight specific examples where you successfully led initiatives, particularly those that resonate with diverse audiences, as this will showcase your ability to align with the organisation's mission.

✨Familiarise Yourself with BPLS

Research BPLS thoroughly before the interview. Understand their mission, values, and recent initiatives. This knowledge will allow you to tailor your responses and demonstrate how your skills can contribute to their goals.

✨Prepare Questions About the Role

Think of insightful questions to ask about the role and the organisation. Inquire about their current marketing strategies or how they measure success in their campaigns. This shows your interest and engagement, making a positive impression.

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