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For Companies At a Glance
- Tasks: Lead and execute innovative marketing strategies for a fast-growing nutrition brand.
- Company: Join Black Label Creations, a premium private label partner in the supplement industry.
- Benefits: Negotiable salary, private healthcare, gym membership, and office snacks.
- Why this job: Be part of a vibrant team driving impactful marketing in the nutrition space.
- Qualifications: 5+ years in marketing, ideally within supplements or FMCG.
- Other info: Flexible work schedule with a mix of remote and in-office days.
The predicted salary is between 36000 - 60000 £ per year.
Black Label Creations is the Private Label Partner fuelling the fastest growing nutrition brands. We provide a full-service solution from concept to shelf, delivering exceptional finished nutritional products across a wide range of supplement formats. Our service starts from branding and product development through to production and continuous supply chain optimisation. BLC partners with brands to develop and deliver high-quality products at speed and scale, allowing our clients to focus on growing their brand and driving sales.
As we continue to grow, we’re looking for an experienced Marketing Manager to take full ownership of our marketing strategy and execution. This is a relatively senior role within the business and will play a key part in positioning Black Label Creations as a premium, leading private label partner within the supplement industry. We are looking to speak to candidates with 5+ years’ experience in marketing.
The Role
Black Label Creations is looking for a highly motivated, intelligent, organised and commercially minded Marketing Manager to lead and deliver our marketing activity across the business. This role is responsible for leading the marketing strategy end-to-end, from positioning and messaging through to execution and performance. You will ensure consistency across all touch points, strengthen our brand presence, and drive inbound demand and leads through targeted, high-quality campaigns. You will work closely with New Business Development, NPD and Senior Leadership to ensure marketing activity supports priority growth areas, client needs and wider industry trends, while helping the business move towards a more proactive, insight-led approach with clients.
Key Responsibilities
- Lead the end-to-end marketing strategy and execution for Black Label Creations, positioning the business as a premium, leading private label partner within the supplement industry.
- Drive inbound lead generation through targeted campaigns, clear messaging and high-quality content aligned to priority growth areas.
- Strengthen brand awareness across all touch points, including the website, social media, email, proposals and marketing materials.
- Take full ownership of email marketing, including newsletters for existing clients and campaigns designed to attract new business prospects.
- Manage Social Media Channels (primarily LinkedIn), working closely with New Business Development and Senior Leadership to generate the strategy, content ideas and ensure content reflects client priorities, market trends and commercial opportunities.
- Write and manage website blogs to showcase expertise, innovation and thought leadership within the industry.
- Identify, manage and execute PR opportunities, including trade press, industry features, awards, partnerships and thought leadership placements to increase brand visibility and credibility.
- Lead and support marketing activity for BLC events and trade shows in collaboration with New Business Development.
- Extract insights, stories and trends from industry events, translating them into weeks of high-value, multi-channel content.
- Support the creation of sales-supporting materials, including pitch decks, one-pagers and content that engages clients with new product ideas.
- Support priority growth initiatives with tailored messaging and focused campaigns around trends, launches and key industry topics.
- Manage Google Ads to maximise visibility, performance and lead generation.
- Take ownership of BLC branded merchandise and promotional materials.
About You
- Commercially minded with strong strategic thinking.
- Highly organised and able to manage multiple projects simultaneously.
- Confident owning projects end-to-end with minimal supervision.
- Comfortable working closely with New Business Development and other departments.
- Strong communicator, both written and verbal.
- Personable, humble and aligned with a service-led business culture.
- Passion for supplements, fitness, nutrition and innovation.
Skills Requirement
- 5+ years’ experience in a marketing role, ideally within supplements, nutrition, FMCG or a related industry.
- Degree in marketing or a related field preferred, but not essential.
- Strong copywriting skills across email, web, social and sales materials.
- Experience managing email marketing platforms and campaigns.
- Experience with Google Ads and inbound lead generation.
- Experience with Social Media management and campaigns.
- Comfortable analysing performance and optimising campaigns.
- Good working knowledge of Microsoft Office tools.
We’re looking for someone vibrant, ambitious and excited to play a key role in a fast-growing private label nutrition business. Sound like you? Get in touch.
Job Type: Full-time
The Package
- Salary negotiable based on experience.
- Private Healthcare (Includes Dental, Optical, Mental & Physio Therapies).
- Local Gym Membership.
- Breakfasts, Snacks & Supplements provided in the office.
Work Schedule
Monday – Friday. This could be a work from home role, however preferably it is in the office twice per week (Tuesdays and Thursdays).
Marketing Manager in Frimley employer: Black Label Creations
Contact Detail:
Black Label Creations Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Frimley
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn and let them know you're on the hunt for a Marketing Manager role. A personal connection can often lead to opportunities that aren't even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those related to supplements or nutrition. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out directly to companies you admire, like Black Label Creations. Express your interest and share how you can help them grow their brand.
✨Tip Number 4
Keep learning! Stay updated on the latest trends in marketing and the supplement industry. Join webinars, read articles, and engage in discussions to show your passion and knowledge during interviews.
We think you need these skills to ace Marketing Manager in Frimley
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in leading marketing strategies and campaigns, especially in the supplements or FMCG sectors. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for nutrition and fitness, and explain why you’re the perfect fit for Black Label Creations. Don’t forget to mention specific achievements that demonstrate your marketing prowess.
Showcase Your Creativity: As a Marketing Manager, creativity is key! Include examples of successful campaigns you've led or innovative ideas you've implemented. We love seeing how you think outside the box and drive results!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Black Label Creations
✨Know Your Stuff
Make sure you’re well-versed in Black Label Creations' services and the supplement industry. Research their recent campaigns, products, and market positioning. This will help you demonstrate your understanding of their needs and how you can contribute to their marketing strategy.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your success in leading marketing strategies, especially in the nutrition or FMCG sectors. Be ready to discuss how you’ve driven inbound lead generation and strengthened brand awareness through targeted campaigns.
✨Be Data-Driven
Since the role involves analysing performance and optimising campaigns, come prepared with insights from your previous work. Discuss how you’ve used data to inform your marketing decisions and improve campaign outcomes. This shows you’re not just creative but also strategic.
✨Engage with Their Culture
Black Label Creations values a service-led business culture, so be personable and humble during your interview. Share your passion for supplements and nutrition, and express how you align with their mission. This will help you connect with the interviewers on a personal level.
