At a Glance
- Tasks: Manage client accounts, create press releases, and coordinate media coverage.
- Company: Join a dynamic PR agency in South Manchester known for its fun culture and rapid growth.
- Benefits: Enjoy a vibrant work environment with opportunities for quick career progression.
- Why this job: Work with diverse clients across various industries while honing your PR skills.
- Qualifications: Must have strong writing skills and prior B2B PR experience, ideally in an agency.
- Other info: Digital skills like social media and SEO knowledge are a plus but not required.
This highly decorated premier south Manchester PR agency is on an expansion drive and are recruiting their corporate and B2B team. They are looking to speak to enthusiastic and ambitious PR Account Managers and Senior Account Managers. A fun, young, dynamic and driven culture, they like to work and play equally as hard with this particular role working on a mix of auto-motive, fitness, retail, medical, property, finance and tech. clients. It goes without saying that you will have first class writing and communication skills, a commitment for achieving exceptional results and prior corporate/B2B PR experience, ideally gained in an agency environment. They are a fast growing PR agency and there is huge potential to progress quickly within the business. The agency mixes traditional and digital PR together and while digital skills are not essential, a prior understanding of social media, Google Analytics and SEO would be beneficial.” PR Senior Account Manager Responsibilities will include: · liaising with clients and the media, via telephone and email; · monitoring the media · account management · mentoring & managing junior members of staff · implementing PR activity · preparing regular client reports and attending client meetings · researching, writing and distributing press releases · promoting news stories and features to the media, known as ‘selling in’ · collating, analysing and evaluating media coverage · coordinating press photography · undertaking research for new business proposals · managing social media accounts
B2B PR Account Manager - Senior Account Manager employer: Black Cherry Recruitment Ltd
Contact Detail:
Black Cherry Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B PR Account Manager - Senior Account Manager
✨Tip Number 1
Familiarize yourself with the agency's current clients and recent campaigns. This will not only help you understand their work better but also allow you to discuss how your skills can contribute to their ongoing projects during the interview.
✨Tip Number 2
Showcase your understanding of both traditional and digital PR strategies. Even if digital skills aren't essential, demonstrating knowledge in areas like social media management or SEO can set you apart from other candidates.
✨Tip Number 3
Prepare examples of how you've successfully managed client relationships in the past. Highlighting your experience in liaising with clients and delivering exceptional results will resonate well with the hiring team.
✨Tip Number 4
Be ready to discuss your approach to mentoring junior staff. Since this role involves managing and guiding others, showcasing your leadership style and previous mentoring experiences can demonstrate your fit for the position.
We think you need these skills to ace B2B PR Account Manager - Senior Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in corporate and B2B PR. Focus on your achievements in previous roles, especially those that demonstrate your writing and communication skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the agency. Mention specific experiences that align with the responsibilities listed, such as account management or mentoring junior staff.
Showcase Your Digital Understanding: Even though digital skills are not essential, it’s beneficial to mention any experience you have with social media, Google Analytics, or SEO. This will show that you are adaptable and aware of current PR trends.
Prepare for Potential Questions: Think about how you would discuss your past PR campaigns and the results achieved. Be ready to explain your approach to client management and how you handle media relations.
How to prepare for a job interview at Black Cherry Recruitment Ltd
✨Showcase Your PR Experience
Make sure to highlight your previous experience in corporate and B2B PR, especially if it was gained in an agency environment. Be ready to discuss specific campaigns you've worked on and the results you achieved.
✨Demonstrate Your Communication Skills
Since this role requires first-class writing and communication skills, prepare to showcase your ability to craft compelling press releases and communicate effectively with clients and the media.
✨Familiarize Yourself with Their Clients
Research the agency's client portfolio, particularly in sectors like automotive, fitness, and tech. Being knowledgeable about their clients will show your enthusiasm and help you tailor your responses during the interview.
✨Discuss Digital PR Knowledge
While digital skills aren't essential, having a basic understanding of social media, Google Analytics, and SEO can set you apart. Be prepared to discuss how you can integrate these elements into traditional PR strategies.