At a Glance
- Tasks: Lead UK market positioning for AI healthcare products and create compelling narratives.
- Company: Join black.ai, a forward-thinking company revolutionising healthcare with AI.
- Benefits: Enjoy hybrid working, professional growth support, and a competitive salary.
- Other info: Dynamic role with opportunities to navigate regulatory complexities and develop sales materials.
- Why this job: Make a real difference in healthcare by shaping innovative AI solutions.
- Qualifications: 5+ years in go-to-market strategy, preferably in healthcare.
The predicted salary is between 60000 - 80000 £ per year.
black.ai is looking for a Product Marketer to lead UK market positioning. You’ll be responsible for defining narratives for NHS primary care, trusts, and private healthcare, ensuring alignment with the unique needs of each segment.
The ideal candidate will have over 5 years of experience in go-to-market strategy, preferably in healthcare. Responding to the regulatory complexities of medical devices is crucial, alongside developing essential sales enablement materials.
This role offers hybrid working with strong support for professional growth.
UK Healthcare AI Product Marketing Lead employer: black.ai
At black.ai, we pride ourselves on being an exceptional employer that champions innovation in the healthcare sector. Our hybrid working model fosters a flexible work-life balance, while our commitment to professional development ensures that employees have ample opportunities for growth and advancement. Join us in a collaborative environment where your expertise in product marketing can make a meaningful impact on the future of healthcare.
StudySmarter Expert Advice🤫
We think this is how you could land UK Healthcare AI Product Marketing Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for black.ai and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like black.ai are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with black.ai on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at black.ai. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace UK Healthcare AI Product Marketing Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit black.ai. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of black.ai:Show us that you’ve done your homework! In your application, briefly mention what you admire about black.ai’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at black.ai
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at black.ai will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At black.ai, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
