Account Executive, German Speaking

Why join us? We’re a global tech company, just not the kind you’re picturing. Our team of nearly a thousand people wakes up every day to make our product and our customers’ lives better. At SafetyCulture, you’ll hear “yes, let’s give it a shot” more often than “that’s not how we do things here.” People join because we’re building tools that make work better for the 3 billion people who keep the world moving - factory floor operators, baggage handlers, truck drivers, servers, store assistants. The ones who make things happen. We’ve got the scale and innovation you’d expect from big tech. The difference? No endless layers of sign‑off. No corporate theatre. Just smart, experienced people solving real problems fast.

The scale is big. But the ownership’s personal. Every full‑time team member gets equity - real skin in the game. When we grow, you do too. We’re not perfect, no company is. But this next chapter of our growth is about scaling with intelligence, not just size - fuelled by operational maturity, a clear vision, and a strong focus on AI. This is big tech impact, without the big tech ick. If that excites you more than it scares you, you’ll fit right in.

Join SafetyCulture as an Account Executive and help shape the future of safety and operations in Manufacturing across EMEA. We’re looking for a driven, customer‑obsessed Account Executive to join our high‑performing EMEA Sales team. In this role, you’ll own the full sales cycle from prospecting to close, with a focus on growing our footprint in the Manufacturing sector. You’ll be the face of SafetyCulture for new customers, building trusted relationships and driving adoption of our platform. If you’re strategic, solutions‑focused, and thrive in a fast‑paced, collaborative environment, this is your chance to make a real impact.

What do Account Executives at SafetyCulture do?

• Lead the end‑to‑end sales process, from strategic prospecting to closing, with a focus on acquiring new Manufacturing customers.
• This role is focused on new logo acquisition, within a highly targeted ICP and territory of prospects.
• Build and expand executive relationships in the Manufacturing sector, build mindshare while gaining deep insights into customer operations, compliance needs, and safety goals.
• Uncover and drive new revenue opportunities across Manufacturing verticals through targeted outbound strategies.
• Represent SafetyCulture at Manufacturing trade shows, industry conferences, and customer events, bringing our vision to life through thought leadership.
• Conduct tailored, high‑impact demos and create customer proposals that align SafetyCulture’s platform to the operational challenges of your Manufacturing prospects.
• Collaborate cross‑functionally with Product, Customer Success, and Marketing to shape account strategy and ensure a world‑class onboarding experience.
• Serve as the voice of the Manufacturing customer, feeding insights back to internal teams to influence product roadmap and innovation.
• Maintain rigorous data management practices within Salesforce and other systems, to accurately guide, track and report on sales activities.

What do I need?

• We’re looking for an experienced SaaS sales expert to grow what is one of the priority industries for the company. This is a new role reporting to the Head of Strategic Sales, EMEA.
• Proven success in SaaS sales, with a preference for those who’ve sold into Manufacturing, industrial or operational environments.
• Fluency in German at a native professional level is required, along with a deep understanding of business practices in German‑speaking countries (DACH), including cultural nuances, procurement dynamics, and enterprise decision‑making frameworks.
• Experience managing full‑cycle sales with large, complex deals, including C‑suite engagement and multi‑stakeholder negotiations.
• Self‑starter capable of outbound prospecting and demand creation into a specific target ideal customer profile and industry.
• A strategic, consultative sales approach with the ability to deeply understand Manufacturing‑specific workflows, pain points, and compliance pressures.
• Comfort with outbound prospecting and driving pipeline creation in greenfield accounts.
• Excellent communication, presentation, and interpersonal skills—you know how to make complexity simple and value obvious.
• Proven ability to gain access to and influence C‑Level executives and other key influencers and decision makers.
• Ability to thrive in a collaborative, fast‑moving team environment where customer impact comes first.
• A proven ability to build and present tailored solutions to senior decision makers across all areas of the sales process.

At SafetyCulture, we care about people and growing the team, through:

• Equity with high growth potential, and a competitive salary.
• Flexible working arrangements.
• Access to professional and personal training and development opportunities; Hackathons, Workshops, Lunch & Learns.
• We encourage involvement in the community, open source work, attending talks and events, and experimenting with new technologies.
• You’ll also receive other perks such as: Wellbeing initiatives such as subsidised fitness programs, EAP services and generous parental leave policy; Quarterly celebrations and team events, including the annual Shiplt global offsite.

We’re committed to building inclusive teams and cultivating a sense of belonging so our people can bring their whole authentic selves to work each day. We seek to make reasonable adjustments throughout our recruitment process to create an even playing field for all candidates. Thanks to the tireless efforts of the entire SafetyCulture team we’ve built an incredible culture which has seen us recognised as a Best Place to Work in Australia, the US and the UK.

Even if you don’t meet every requirement listed in the ad, please consider applying for this role. We prioritise inclusion and value individuals with potential over a checklist of qualifications. Don’t rule yourself out, hit that apply button if this job resonates with you.

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