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For Companies At a Glance
- Tasks: Drive user engagement through innovative digital content and high-performing campaigns.
- Company: Join BJAK, Southeast Asia’s largest digital insurance platform, with a remote-friendly culture.
- Benefits: Competitive pay, fast career growth, and a flat hierarchy with no office politics.
- Why this job: Lead creative strategy for a fast-growing fintech platform and make a real impact.
- Qualifications: 4-6 years in creative strategy with a strong portfolio in digital content.
- Other info: Dynamic startup-like environment where your ideas can thrive and grow.
The predicted salary is between 36000 - 60000 £ per year.
Join us from London (remote-friendly) and help shape the creative strategy for a leading digital fintech platform.
The Lead Creative Strategist is a highly hands-on role focused on driving user acquisition and engagement through high-performing digital content. You will research market trends, develop data-informed campaign concepts, and translate those ideas into effective digital assets — specifically high-volume videos and short-form media — to achieve measurable growth targets.
What You Will Do
- Write and develop well-researched campaign and brand plans including brand voice, messaging, style, and architecture.
- Lead creative discovery by analyzing market campaigns, social trends, and user behavior to identify winning messaging angles.
- Develop strategic campaign concepts that translate business objectives and research insights into actionable blueprints for digital content.
- Translate concepts into executable digital content, taking ownership of production workflows for high-volume video ads, short-form scripts, and performance media assets.
- Partner with internal teams to analyze content performance data (e.g., CTR, conversion rates, CPA) and iterate creative assets for optimal acquisition efficiency.
- Ensure all content aligns with BJAK’s brand voice and visual quality while pushing creative boundaries across digital channels.
The Right Fit Has
- 4–6 years in a hands-on creative strategy role, focusing on performance creative, digital content development, or campaign strategy within high-growth B2C brands or agencies.
- Compelling portfolio demonstrating the ability to translate strategic insights into high-performing digital video and mobile-first creative assets.
- Expertise in digital content production workflows, including scripting, storyboarding, overseeing editing, and delivering optimized assets.
- Proven ability to use data and campaign metrics (CTR, CPA, ROAS) to critique, iterate, and scale creative concepts.
- Proficiency with design tools and video production/editing software.
- Strong project management skills and ability to manage complex cross-functional and external workflows.
Our Team & Culture
- Lean, high-output team that moves fast and expects the same from each other.
- Results, speed, and responsibility matter more than titles.
- Everyone contributes meaningfully, thinks like an owner, and raises the bar.
- We value clarity, execution, and constant iteration.
- If you thrive in a startup-like environment where ideas move fast, decisions are data-driven, and your work truly matters, you’ll feel right at home here.
Why Join Us
- Lead the creative vision for one of Southeast Asia’s fastest-growing fintech platforms.
- Collaborate directly with leadership and own brand strategy end-to-end.
- Be part of a high-performance team that values ownership, speed, and smart execution.
- Fast career growth and the opportunity to shape how millions experience BJAK.
- Competitive compensation, flat hierarchy, and zero-politics culture.
- Remote work flexibility from London.
Lead Creative Strategist - UK in London employer: Bjak
Contact Detail:
Bjak Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Creative Strategist - UK in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with potential employers, use it to showcase how your creative strategies have driven results.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Bring fresh ideas to the table that align with their brand voice and show how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Lead Creative Strategist - UK in London
Some tips for your application 🫡
Show Off Your Creative Flair: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring fresh ideas to the table, so don’t hold back!
Tailor Your Application: Make sure to customise your application for the Lead Creative Strategist role. Highlight your experience with digital content and performance metrics, and connect your past work to what we do at BJAK. This shows us you understand our brand and how you can contribute.
Include a Compelling Portfolio: Your portfolio is your chance to impress us! Include examples of high-performing digital content you've created, especially videos and short-form media. Make it easy for us to see how your work aligns with our goals and brand voice.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Bjak
✨Know Your Stuff
Before the interview, dive deep into BJAK's mission and values. Understand their approach to digital insurance and how they leverage technology. This will not only show your genuine interest but also help you align your creative strategies with their goals.
✨Showcase Your Portfolio
Bring along a compelling portfolio that highlights your best work in digital content and campaign strategy. Make sure to include examples that demonstrate your ability to create high-performing video and mobile-first assets, as this is crucial for the role.
✨Be Data-Driven
Prepare to discuss how you've used data to inform your creative decisions in past roles. Be ready to share specific metrics like CTR and CPA from your previous campaigns, and explain how you iterated on your ideas based on performance insights.
✨Emphasise Collaboration
Since the role involves partnering with internal teams, highlight your project management skills and experience working cross-functionally. Share examples of how you've successfully collaborated with others to drive creative projects forward.
