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- Tasks: Lead and optimise digital marketing campaigns across major platforms like Facebook, Google, and TikTok.
- Company: Join BJAK, Southeast Asia's largest digital insurance platform, based in London.
- Benefits: Enjoy competitive salary, performance bonuses, and hybrid work flexibility.
- Why this job: Make a real impact on campaigns that reach millions while growing your skills in a fast-paced environment.
- Qualifications: Experience in digital advertising and proficiency in tools like Google Ads and Facebook Business Manager.
- Other info: Be part of a dynamic team that values ownership, clear thinking, and measurable results.
The predicted salary is between 36000 - 60000 £ per year.
Run Campaigns That Scale. Deliver ROI That Matters. At BJAK, digital advertising is the engine that drives user acquisition, growth, and brand visibility across Southeast Asia. As we scale our platforms and reach millions of users, precision in execution and accountability for performance are non-negotiable. We’re hiring a Digital Marketing Executive (Advertising Operations) based in London to lead campaign execution across platforms like Facebook, Google, TikTok, and more. This is a data-driven, high-accountability role designed for someone who thrives on managing complexity, optimizing campaigns at scale, and extracting meaningful ROI from every ad dollar spent. You’ll be the person behind the controls — setting up campaigns, running experiments, fixing tracking, analyzing results, and constantly pushing performance higher.
What You’ll Do
- Plan, launch, and optimize paid digital campaigns across Meta (Facebook/Instagram), Google Ads, TikTok, and other relevant platforms.
- Monitor and analyze campaign KPIs (CTR, CPC, CPA, ROAS) daily to ensure performance targets are met or exceeded.
- Conduct A/B testing on ad creatives, copy, audiences, placements, and bidding strategies to identify what works.
- Collaborate with content and design teams to craft high-performing ads and landing experiences.
- Troubleshoot issues related to ad delivery, tracking, targeting, or performance drops in real time.
- Manage campaign budgets across channels, ensuring efficient allocation and maximum ROI.
- Build detailed weekly and monthly reports, highlighting key insights, optimization actions, and budget usage.
- Stay up to date on platform changes, beta features, algorithm updates, and new ad formats.
- Set up and manage conversion tracking using UTM parameters, pixels, and Google Tag Manager.
- Conduct audience research and segmentation to target high-intent and high-converting user groups.
- Coordinate with vendors, agencies, or partners to execute large-scale or specialized campaign initiatives.
You’ll Thrive Here If You…
- Live and breathe performance marketing and get excited when CTR jumps by 2%.
- Love testing and retesting — from headlines to audience slices to bidding methods.
- Are obsessed with numbers, patterns, and uncovering what’s working and what’s not.
- Move fast and execute independently without needing to be micromanaged.
- Know how to communicate findings with clarity, and suggest what to do next.
- Operate with urgency, ownership, and a startup mentality; your results speak for you.
- Can juggle multiple campaigns, deadlines, and adjustments with focus and precision.
What You Bring
- Bachelor’s degree in Marketing, Advertising, Business, or related field.
- Proven experience in digital advertising operations or performance marketing roles.
- Hands-on expertise in Facebook Business Manager, Google Ads, TikTok Ads, and related ad tools.
- Proficiency in analytics platforms such as Google Analytics, Meta Ads Reporting, and campaign dashboards.
- Strong understanding of ad formats, bidding strategies, campaign structures, and targeting mechanisms.
- Experience with conversion tracking, including UTM parameters, pixel setup, and Google Tag Manager.
- Familiarity with retargeting strategies, audience segmentation, and programmatic display.
- Exceptional attention to detail and the ability to manage multiple campaigns at once.
- Certification in Google Ads, Meta Blueprint, or similar is highly desirable.
Nice to Have
- Experience in a high-growth startup or digital-first company.
- Knowledge of SEO, email marketing, or affiliate/performance partner networks.
- Exposure to marketing automation tools or CRM platforms (e.g., HubSpot, Braze).
- Familiarity with Looker Studio, Tableau, or custom BI dashboards.
Our Team & Culture
We move fast. We’re lean. We don’t do fluff — we do results. Everyone at BJAK is expected to take ownership of their work, speak up with ideas, and move the needle. As a digital marketing team, we act like operators — we don’t just set campaigns live, we track, tweak, and scale what works. If you want to grow fast, operate with autonomy, and work on campaigns that reach millions, this is the right environment for you.
What You’ll Get
- Competitive salary and performance-based bonuses.
- Ownership of campaigns that directly impact revenue and growth.
- Exposure to regional markets and cross-functional collaboration.
- A team that values clear thinking, fast execution, and measurable outcomes.
- Hybrid work flexibility in London with high autonomy.
About BJAK
BJAK is Southeast Asia’s largest digital insurance platform. Headquartered in Malaysia and active in Thailand, Taiwan, and Japan, we simplify access to financial protection through our platform Bjak.com. We use technology, including AI, automation, and data, to deliver insurance that’s faster, smarter, and more inclusive. If you’re ready to run performance campaigns that scale, drive growth through data, and learn fast in a startup that doesn’t slow down — join us from London (remote-friendly).
Digital Marketing Executive - UK employer: Bjak
Contact Detail:
Bjak Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive - UK
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past campaigns. This gives potential employers a taste of what you can do and how you think.
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your knowledge about BJAK. Tailor your answers to reflect how you can drive results in their digital marketing efforts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Digital Marketing Executive - UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Executive. Highlight your experience with platforms like Facebook, Google, and TikTok, and showcase any successful campaigns you've run. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your skills align with our needs. Be sure to mention specific achievements that demonstrate your ability to drive ROI.
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to highlight your analytical skills in your application. Talk about how you've used data to optimise campaigns and improve performance in previous roles. We love numbers just as much as you do!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team at BJAK!
How to prepare for a job interview at Bjak
✨Know Your Platforms
Make sure you’re well-versed in the platforms mentioned in the job description, like Facebook, Google, and TikTok. Familiarise yourself with their ad tools and features, as well as any recent updates or changes. This will show that you’re proactive and ready to hit the ground running.
✨Data is Your Best Friend
Since this role is all about performance marketing, come prepared with examples of how you've used data to optimise campaigns in the past. Be ready to discuss specific KPIs you’ve tracked, how you’ve improved them, and what tools you used for analysis. This will demonstrate your analytical mindset and results-driven approach.
✨Show Off Your Testing Skills
Highlight your experience with A/B testing and experimentation. Prepare to discuss specific tests you’ve run, what you learned from them, and how they impacted campaign performance. This will illustrate your love for testing and your ability to adapt strategies based on findings.
✨Communicate Clearly
In a fast-paced environment like BJAK, clear communication is key. Practice explaining complex concepts in simple terms, and be ready to share how you’ve communicated findings and recommendations in previous roles. This will show that you can collaborate effectively with teams and stakeholders.
