At a Glance
- Tasks: Lead and optimise digital marketing campaigns across major platforms like Facebook, Google, and TikTok.
- Company: Join BJAK, a pioneering tech company transforming the insurance industry with innovative applications.
- Benefits: Enjoy competitive salary, performance bonuses, and hybrid work flexibility in London.
- Other info: Be part of a dynamic team that values ownership, creativity, and measurable results.
- Why this job: Make a real impact on campaigns that reach millions while growing your skills in a fast-paced environment.
- Qualifications: Experience in digital advertising and proficiency in tools like Google Ads and Facebook Business Manager.
The predicted salary is between 35000 - 50000 £ per year.
Run Campaigns That Scale. Deliver ROI That Matters.
About BJAK
We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient. We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region. We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI. Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company's mission.
About the Role
We’re hiring a Digital Marketing Executive (Advertising Operations) based in London to lead campaign execution across platforms like Facebook, Google, TikTok, and more. This is a data-driven, high-accountability role designed for someone who thrives on managing complexity, optimizing campaigns at scale, and extracting meaningful ROI from every ad dollar spent. You’ll be the person behind the controls – setting up campaigns, running experiments, fixing tracking, analyzing results, and constantly pushing performance higher.
What You’ll Do
- Plan, launch, and optimize paid digital campaigns across Meta (Facebook/Instagram), Google Ads, TikTok, and other relevant platforms.
- Monitor and analyze campaign KPIs (CTR, CPC, CPA, ROAS) daily to ensure performance targets are met or exceeded.
- Conduct A/B testing on ad creatives, copy, audiences, placements, and bidding strategies to identify what works.
- Collaborate with content and design teams to craft high-performing ads and landing experiences.
- Troubleshoot issues related to ad delivery, tracking, targeting, or performance drops in real time.
- Manage campaign budgets across channels, ensuring efficient allocation and maximum ROI.
- Build detailed weekly and monthly reports, highlighting key insights, optimization actions, and budget usage.
- Stay up to date on platform changes, beta features, algorithm updates, and new ad formats.
- Set up and manage conversion tracking using UTM parameters, pixels, and Google Tag Manager.
- Conduct audience research and segmentation to target high-intent and high-converting user groups.
- Coordinate with vendors, agencies, or partners to execute large-scale or specialized campaign initiatives.
You’ll Thrive Here If You…
- Live and breathe performance marketing and get excited when CTR jumps by 2%.
- Love testing and retesting — from headlines to audience slices to bidding methods.
- Are obsessed with numbers, patterns, and uncovering what’s working and what’s not.
- Move fast and execute independently without needing to be micromanaged.
- Know how to communicate findings with clarity and suggest what to do next.
- Operate with urgency, ownership, and a startup mentality; your results speak for you.
- Can juggle multiple campaigns, deadlines, and adjustments with focus and precision.
What You Bring
- Bachelor's degree in Marketing, Advertising, Business, or related field.
- Proven experience in digital advertising operations or performance marketing roles.
- Hands-on expertise in Facebook Business Manager, Google Ads, TikTok Ads, and related ad tools.
- Proficiency in analytics platforms such as Google Analytics, Meta Ads Reporting, and campaign dashboards.
- Strong understanding of ad formats, bidding strategies, campaign structures, and targeting mechanisms.
- Experience with conversion tracking, including UTM parameters, pixel set-up, and Google Tag Manager.
- Familiarity with retargeting strategies, audience segmentation, and programmatic display.
- Exceptional attention to detail and the ability to manage multiple campaigns at once.
- Certification in Google Ads, Meta Blueprint, or similar is highly desirable.
Nice to have:
- Experience in a high-growth startup or digital-first company.
- Knowledge of SEO, email marketing, or affiliate/performance partner networks.
- Exposure to marketing automation tools or CRM platforms (e.g., HubSpot, Braze).
- Familiarity with Looker Studio, Tableau, or custom BI dashboards.
Our Team & Culture
We move fast. We’re lean. We don’t do fluff – we do results. Everyone at BJAK is expected to take ownership of their work, speak up with ideas, and move the needle. As a digital marketing team, we act like operators – we don’t just set campaigns live, we track, tweak, and scale what works. If you want to grow fast, operate with autonomy, and work on campaigns that reach millions, this is the right environment for you.
What You’ll Get
- Competitive salary and performance-based bonuses.
- Ownership of campaigns that directly impact revenue and growth.
- Exposure to regional markets and cross-functional collaboration.
- A team that values clear thinking, fast execution, and measurable outcomes.
- Hybrid work flexibility in London with high autonomy.
Location Requirement
Based in the UK
Compensation Range
£35,000 - £50,000 base salary per annum. Final compensation will be determined based on the candidate's qualifications, skills, and relevant experience.
Digital Marketing Executive - UK in City of Westminster employer: Bjak Sdn Bhd
Contact Detail:
Bjak Sdn Bhd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive - UK in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will help you stand out and demonstrate your ability to deliver ROI that matters.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to digital marketing. Be ready to discuss how you've optimised campaigns and tackled challenges in the past.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our team at BJAK.
We think you need these skills to ace Digital Marketing Executive - UK in City of Westminster
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with platforms like Facebook, Google, and TikTok, and showcase any relevant campaigns you've run that demonstrate your ability to deliver ROI.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're passionate about performance marketing. Share specific examples of how you've optimised campaigns in the past and what results you achieved. We love a good story!
Show Off Your Analytical Skills: Since this role is all about data-driven decisions, make sure to mention your experience with analytics tools. Talk about how you've used data to inform your strategies and improve campaign performance.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get you into our system quickly. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Bjak Sdn Bhd
✨Know Your Platforms
Make sure you’re well-versed in the platforms mentioned in the job description, like Facebook, Google, and TikTok. Familiarise yourself with their ad formats, targeting options, and recent updates. This will show that you’re proactive and ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to optimise campaigns in the past. Bring examples of KPIs you've tracked, A/B tests you've conducted, and how your insights led to improved ROI. This will demonstrate your ability to thrive in a data-driven environment.
✨Be Ready to Discuss Budget Management
Since managing campaign budgets is crucial for this role, be prepared to talk about your experience with budget allocation and maximising ROI. Share specific instances where you successfully managed budgets across multiple campaigns.
✨Demonstrate Your Problem-Solving Skills
Think of examples where you’ve troubleshot issues related to ad delivery or performance drops. Highlight your ability to act quickly and effectively under pressure, as this aligns with the fast-paced culture of the company.