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- Tasks: Drive innovative marketing strategies for our Mobile DevOps Platform and collaborate across teams.
- Company: Join Bitrise, a leading platform for mobile app developers transforming the industry.
- Benefits: Competitive salary, remote work flexibility, and opportunities for professional growth.
- Why this job: Make a real impact in mobile development and shape the future of app marketing.
- Qualifications: 7+ years in B2B SaaS product marketing with strong communication and collaboration skills.
- Other info: Be part of a fast-growing company trusted by top brands like Tripadvisor and Shopify.
The predicted salary is between 68000 - 91000 ÂŁ per year.
Join to apply for the Senior Product Marketing Manager role at Bitrise.
At Bitrise, we’re improving the way mobile products are developed and deployed for thousands of customers around the globe. We’re looking for a highly strategic Senior Product Marketing Manager to build, drive and iterate on our Go‑to‑Market processes, strategies and execution for products within our Mobile DevOps Platform. You will work cross‑functionally with Product, Marketing, Sales and Customer Success to create and evolve compelling ICPs, personas, positioning, messaging and sales enablement materials that create demand and adoption across the customer lifecycle. Remote‑first company offering the flexibility to work remotely within the country advertised.
Compensation: £68,000 – £91,000.
Responsibilities:
- Create and evolve market positioning for the Bitrise products.
- Develop a deep understanding of customers’ needs and the different personas across the buying journey.
- Regularly conduct competitive analysis and deliver market insights to drive the GTM strategy.
- Input into pricing and packaging structure for Bitrise.
- Optimize the user journey with compelling onboarding workflows, email drip campaigns and in‑app messages.
- Collaborate with stakeholders from across the business—including product, marketing, sales and other functions—to build and execute go‑to‑market plans and product/feature launches.
- Collaborate with the larger marketing team to create compelling assets such as landing pages and campaigns.
- Develop compelling sales enablement (messaging and collateral) to support our direct sales channel.
- Drive and optimize the self‑service journey for SMB audience.
- Define goals, coordinate product launches, and measure post‑launch impact.
- Stay updated on market trends and the competitive landscape to identify opportunities and contribute to the product strategy and execution.
Qualifications:
- 7+ years of experience in tech‑heavy B2B SaaS.
- Demonstrable value and outcome‑driven product marketing experience.
- Deep understanding of how to market complex products to both technical and non‑technical buyers.
- Expertise in product marketing and previous success launching new features and products.
- Excellent written and verbal communication skills with customers and internal stakeholders, from senior leadership to individual contributors.
- Team player abilities with strong interpersonal and collaboration skills.
- Strong organizational and dependency management skills with great attention to detail, ensuring that plans are successfully executed on time.
Preferred (Nice to have):
- Experience with pricing.
- Developer marketing experience.
- Experience with Bitrise or DevOps.
- Experience and understanding of mobile tools and processes.
About Bitrise:
Bitrise is a continuous integration and delivery platform built by and for mobile app developers. Our mission is to help everyone build and operate better mobile apps. By streamlining, automating and optimizing recurring mobile development processes, we free up time and resources for creative, interesting and impactful development tasks, leading to better, faster releases. Since Bitrise was launched in 2015, we have grown exponentially: today tens of thousands of developers release apps via Bitrise that end up on billions of mobile devices around the world. Some of the teams that already trust us include Tripadvisor, Shopify and GoDaddy. Working at Bitrise means contributing to all of that.
Senior Product Marketing Manager employer: Bitrise
Contact Detail:
Bitrise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market positioning and be ready to discuss how you can contribute to their goals, especially in product marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience in tech-heavy B2B SaaS and how it aligns with Bitrise's mission. We want to see how you can bring value to our team!
Showcase Your Skills: Don’t just list your skills—demonstrate them! Use specific examples from your past roles that showcase your product marketing expertise, especially in launching new features and products. We love seeing real-world applications of your talents.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured content that’s easy to read. Make sure your communication skills shine through, as they’re crucial for this role!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Bitrise family!
How to prepare for a job interview at Bitrise
✨Know Your Product Inside Out
Before the interview, make sure you have a solid understanding of Bitrise's products and how they fit into the Mobile DevOps landscape. Familiarise yourself with their features, benefits, and the unique selling points that set them apart from competitors. This will not only help you answer questions confidently but also demonstrate your genuine interest in the role.
✨Understand the Customer Journey
As a Senior Product Marketing Manager, you'll need to know the different personas and their needs throughout the buying journey. Prepare by researching common pain points for mobile developers and how Bitrise addresses these. Be ready to discuss how you would create compelling messaging and sales enablement materials tailored to these personas.
✨Showcase Your Strategic Thinking
Bitrise is looking for someone who can build and iterate on Go-to-Market strategies. Come prepared with examples from your past experience where you've successfully launched products or features. Highlight your approach to competitive analysis and how you used market insights to drive strategy. This will show that you can think critically and strategically about product marketing.
✨Collaborate and Communicate Effectively
Since this role involves working cross-functionally, be ready to discuss your collaboration skills. Share examples of how you've worked with teams like Product, Sales, and Customer Success in the past. Emphasise your communication style and how you ensure everyone is aligned on goals and timelines. This will reassure them that you're a team player who can navigate complex organisational dynamics.
