Content Marketing Manager (Remote 100% Worldwide) in London

The Original Bitcoin Exchange inspired by Bitcoin's vision of financial freedom, we are committed to empowering individuals to transact and connect seamlessly across the globe. Our mission has been to champion freedom through innovative, reliable, and accessible technology—ensuring that everyone, everywhere, has the tools to participate in a truly open and borderless world.

We are driven by a relentless pursuit of innovation and financial empowerment. By prioritising education and delivering a cutting-edge platform, we enable users to seamlessly buy, hold, and trade digital assets with confidence. As the digital asset landscape rapidly evolves, we stay ahead—offering state-of-the-art trading services that empower both individuals and global liquidity providers.

Our team, composed of visionary individuals with practical expertise, focuses on crafting solutions to the market's toughest challenges. Despite our global presence and impact, we maintain a small, technology-focused core, fostering a culture of collaboration and innovation.

We value integrity and autonomy, empowering our team to contribute from concept to launch. Driven by a passion for lifelong learning and a commitment to advancing freedom, we prioritise high-calibre products and services, with a proven track record of innovation that draws on the dexterity of our teams.

Why Join Us?

• Innovation: At Bitfinex, we merge technology and skill to create an environment where your involvement isn’t just appreciated—it’s pioneering the future and pushing boundaries in finance. Our culture values bold creativity, a passion for technology, and a deep belief in Financial Freedom.
• Flexibility & Global Reach: We believe in trust, autonomy, and results—our team operates remotely, ensuring you work from anywhere while collaborating with some of the best talents across the world.
• Fast-Paced & Impactful: Much like the crypto industry itself, our projects move fast, break new ground, and make an impact. Your contributions reach our global audience, shaping the narrative of a decentralised future.
• A Team that Thrives on Collaboration: We blend seasoned experts with fresh creative minds, ensuring constant innovation, mentorship, and a dynamic work environment that keeps you at the forefront of achieving your goals.
• Grow with the Best: At Bitfinex, we’re committed to continuous learning—whether through technological advancements, creative workshops, or mentorship from leading professionals in the industry.

If you’re excited about partaking in shaping the narrative of decentralised finance, you’ll feel right at home.

We’re looking for:

The Role: In the fast-moving cryptocurrency industry, content is key to education and adoption. As an institutional and professional exchange with large and more sophisticated investors, the Content Marketing Manager must be able to speak their language, and write on topics, markets, new initiatives and developments in the style that reflects the Bitfinex brand and the mindset of our customers.

We are looking for a sharp, engaged and knowledgeable individual who can write well, succinctly and to deadlines and meet all our content needs. He/She should be alert to the crypto newsflow, be able to suggest content ideas and produce well-sourced, editorial content that educates and informs. The right candidate will also be involved in editing Bitfinex Alpha, our flagship research product, written by a team of traders and analysts who are immersed in the markets.

Your Day-to-Day:

• Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
• Collaborates across functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
• This role requires a brand publisher mindset: to create the content our audience is looking for and then to optimise the path to conversion.
• Editorial requirements include SEO understanding, content categorisation and structure, content development, distribution and measurement.
• Development of editorial governance so content is consistent with our brand voice, style and tone.
• Editorial calendar and organisation workflows must be developed and managed.
• Channel management of digital content hubs and all supporting social channels including email/newsletter distribution.
• Good understanding of the main social media channels, which content and approaches work on each and why.
• Measurement and optimisation of the program will be required on a regular and ongoing basis.
• Management of all creative resources including designers, writers, and other external agency relations.
• Integration of content programs with brand campaigns to drive brand demand.
• Executive presentations on the program approaches and present the results.

What You Bring to the Table:

• BA/BS or equivalent working experience.
• Experience creating content for the web and growing a social audience.
• Editorial mindset that seeks to understand what audiences consume and how to create it.
• Ability to analyse and report on content and social performance.
• Experience with WordPress, Google Analytics, and the top social channels.
• Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales.

What We Offer:

• Flexible Work & Remote-Friendly Culture
• Mentorship & Growth
• Competitive Pay
• Career Development Opportunities
• Supportive Team Environment
• Learning & Knowledge Sharing
• Team-Building Activities
• Social activities (online & in-person)
• A collaborative environment where your creativity will have a direct impact on the brand's narrative.

Ready to join us in bringing Financial Freedom to all? If you’re a visionary who thrives at the intersection of technology, knowledge and innovation, we want to hear from you!