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For Companies At a Glance
- Tasks: Lead marketing strategy and build a scalable brand for long-term growth.
- Company: Dynamic hospitality and retail group with exciting food concepts.
- Benefits: Salary up to £65,000, bonus, and clear career progression.
- Other info: Direct access to leadership and autonomy in decision-making.
- Why this job: Shape the future of a brand and influence its growth across multiple sites.
- Qualifications: Experience in hospitality marketing and ability to create structure in unstructured environments.
The predicted salary is between 65000 - 65000 £ per year.
A growing hospitality & retail group with multiple food concepts is entering a key phase of scale across the UK. They are now looking to bring in a Senior Marketing Manager to take full ownership of marketing and, more importantly, define how one of their core brands is built for long-term, repeatable growth.
This is a role for someone who wants to go beyond campaigns and get into the mechanics of how a brand expands across multiple sites and operators.
Where things stand
Up to now, marketing has been fairly informal and heavily supported by external partners. There is good activity, but no real structure behind it. The next step is putting proper foundations in place. Clear direction, consistent execution, and a model that can be rolled out as the business grows.
The opportunity
You will step in as the most senior marketing person in the business, taking full responsibility for one of the group’s lead brands. The focus is not just growth, but building something that can be replicated. As the business looks towards franchise, marketing needs to become clear, simple and scalable. You will also have exposure to the wider group, supporting launches, campaigns and brand activity across other concepts.
What this role involves
- Taking full ownership of brand direction and marketing output
- Building a clear and repeatable approach to marketing across multiple sites
- Creating practical tools, templates and guidelines that others can follow
- Planning and delivering campaigns that drive real footfall
- Leading launches for new locations
- Managing digital channels including paid and organic social
- Working with external agencies and holding them accountable
- Laying the groundwork for CRM and customer retention
- Partnering closely with operations to ensure ideas land properly on site
What they are looking for
- Background in hospitality, QSR or fast casual marketing
- Experience working across multi-site businesses
- Someone who has brought structure into a previously unstructured environment
- Strong digital and performance marketing knowledge
- Comfortable taking ownership and making decisions independently
- Commercial mindset with a focus on what actually drives revenue
What’s in it for you
- Salary up to £65,000 plus bonus
- Autonomy to shape how marketing is done
- Direct access to leadership and influence over growth
- A clear path into a Head of Marketing role as the business scales
Senior Marketing Manager in Slough employer: Bite Talent
Contact Detail:
Bite Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager in Slough
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality and retail sectors. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to chat with hiring managers or recruiters, make sure to highlight your experience in building structured marketing strategies. Share specific examples of how you've driven growth in previous roles, especially in multi-site environments.
✨Tip Number 3
Be proactive! If you see a company you’re keen on, don’t wait for them to post a job. Reach out directly through our website and express your interest. Tailor your message to show how your background in hospitality marketing aligns with their goals for scalable growth.
✨Tip Number 4
Prepare for interviews by diving deep into the brand’s current marketing efforts. Think about how you can bring structure and clarity to their campaigns. Be ready to discuss practical tools and templates you’ve used before that could help them achieve their goals.
We think you need these skills to ace Senior Marketing Manager in Slough
Some tips for your application 🫡
Show Your Passion for Hospitality: When writing your application, let your love for the hospitality and retail industry shine through. We want to see how your background aligns with our mission and how you can contribute to building a brand that thrives across multiple sites.
Be Clear and Structured: Since we're looking for someone to bring structure to our marketing efforts, make sure your application reflects that. Use clear headings, bullet points, and concise language to demonstrate your ability to create a repeatable approach in your previous roles.
Highlight Your Digital Savvy: We’re keen on candidates who have strong digital and performance marketing knowledge. Make sure to include specific examples of how you've successfully managed digital channels and driven footfall through innovative campaigns in your application.
Tailor Your Application: Don’t just send a generic CV and cover letter. Take the time to tailor your application to our specific needs. Show us how your experience in multi-site businesses can help us lay the groundwork for CRM and customer retention as we scale.
How to prepare for a job interview at Bite Talent
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and current marketing strategies. Understand their food concepts and how they differentiate themselves in the hospitality sector. This knowledge will help you articulate how you can build a structured marketing approach that aligns with their vision.
✨Showcase Your Strategic Mindset
Prepare to discuss specific examples from your past where you've successfully implemented structured marketing strategies in multi-site environments. Highlight how you’ve driven growth and created repeatable models. This will demonstrate your ability to take ownership and make impactful decisions independently.
✨Be Ready to Discuss Digital Marketing
Since digital channels are crucial for this role, brush up on your digital and performance marketing knowledge. Be prepared to share insights on how you’ve managed paid and organic social campaigns, and how you can leverage these channels to drive footfall and customer retention for the brand.
✨Emphasise Collaboration Skills
This role requires close partnership with operations and external agencies. Think of examples where you've successfully collaborated with different teams to ensure marketing ideas land effectively. Show them you can be the bridge between marketing and operations, ensuring seamless execution across multiple sites.