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- Tasks: Lead marketing strategy and build a scalable brand for long-term growth.
- Company: Dynamic hospitality and retail group with exciting food concepts.
- Benefits: Salary up to £65,000, bonus, and clear career progression.
- Other info: Opportunity for autonomy and direct access to leadership.
- Why this job: Shape the future of a brand and influence its growth directly.
- Qualifications: Experience in hospitality marketing and multi-site management.
The predicted salary is between 65000 - 65000 £ per year.
A growing hospitality & retail group with multiple food concepts is entering a key phase of scale across the UK. They are now looking to bring in a Senior Marketing Manager to take full ownership of marketing and, more importantly, define how one of their core brands is built for long-term, repeatable growth. This is a role for someone who wants to go beyond campaigns and get into the mechanics of how a brand expands across multiple sites and operators.
Up to now, marketing has been fairly informal and heavily supported by external partners. There is good activity, but no real structure behind it. The next step is putting proper foundations in place. Clear direction, consistent execution, and a model that can be rolled out as the business grows.
You will step in as the most senior marketing person in the business, taking full responsibility for one of the group’s lead brands. The focus is not just growth, but building something that can be replicated. As the business looks towards franchise, marketing needs to become clear, simple and scalable. You will also have exposure to the wider group, supporting launches, campaigns and brand activity across other concepts.
What this role involves:
- Taking full ownership of brand direction and marketing output
- Building a clear and repeatable approach to marketing across multiple sites
- Creating practical tools, templates and guidelines that others can follow
- Planning and delivering campaigns that drive real footfall
- Leading launches for new locations
- Managing digital channels including paid and organic social
- Working with external agencies and holding them accountable
- Laying the groundwork for CRM and customer retention
- Partnering closely with operations to ensure ideas land properly on site
What they are looking for:
- Background in hospitality, QSR or fast casual marketing
- Experience working across multi-site businesses
- Someone who has brought structure into a previously unstructured environment
- Strong digital and performance marketing knowledge
- Comfortable taking ownership and making decisions independently
- Commercial mindset with a focus on what actually drives revenue
What’s in it for you:
- Salary up to £65,000 plus bonus
- Autonomy to shape how marketing is done
- Direct access to leadership and influence over growth
- A clear path into a Head of Marketing role as the business scales
Senior Marketing Manager employer: Bite Talent
Contact Detail:
Bite Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality and retail sectors. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past marketing successes, especially those that demonstrate your ability to bring structure to unstructured environments. Use case studies to illustrate how you’ve driven growth and engagement in previous roles.
✨Tip Number 3
Prepare for interviews by understanding the brand’s current marketing strategies and identifying areas for improvement. Be ready to discuss how you would implement clear, scalable marketing practices that align with their growth goals. This shows you’re not just interested in the role, but genuinely invested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make this happen together!
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Show Your Passion for Growth: When writing your application, let us see your enthusiasm for building brands and driving growth. Share specific examples of how you've successfully scaled marketing efforts in the past, especially in multi-site environments.
Be Clear and Structured: Since we're looking for someone to bring structure to our marketing, make sure your application reflects that. Use clear headings, bullet points, and concise language to showcase your experience and skills. We want to see how you can create a repeatable approach!
Highlight Your Digital Savvy: Digital marketing is key for this role, so don’t shy away from showcasing your knowledge. Mention any successful campaigns you've led, particularly those involving paid and organic social channels. We love seeing data-driven results!
Tailor Your Application: Make your application stand out by tailoring it to our specific needs. Reference the job description and align your experiences with what we’re looking for. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at Bite Talent
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and current marketing strategies. Understand their target audience and what makes them tick. This will not only show your genuine interest but also help you articulate how you can contribute to building a scalable marketing approach.
✨Showcase Your Structure
Prepare examples of how you've previously brought structure to unstructured marketing environments. Be ready to discuss specific tools, templates, or processes you've implemented that led to measurable growth. This will demonstrate your ability to create a clear and repeatable marketing strategy.
✨Highlight Digital Savvy
Since digital channels are crucial for this role, come armed with insights on your experience with both paid and organic social media. Share successful campaigns you've led and how they drove footfall. This will showcase your strong digital marketing knowledge and performance mindset.
✨Emphasise Collaboration
This role requires close partnership with operations and external agencies. Prepare to discuss how you've successfully collaborated with different teams in the past. Highlight any experiences where your teamwork led to successful launches or campaigns, showing that you can work effectively across multiple sites.