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- Tasks: Lead sales and events, create local marketing plans, and engage with the community.
- Company: Vibrant hospitality brand focused on genuine service and local experiences.
- Benefits: 50% discount on food, early wage access, discounted hotel stays, and career development opportunities.
- Why this job: Join a creative team and make a real impact in the hospitality industry.
- Qualifications: 2+ years in sales, strong communication skills, and a passion for food and community.
- Other info: Dynamic role with exciting incentives and growth potential.
The predicted salary is between 36000 - 60000 £ per year.
We’re on the lookout for an ambitious Sales and Events Manager to join our vibrant team — covering three of our key sites in Nottingham, Leicester, and Derby .
At the heart of everything we do is genuine hospitality — delivering personalised service, locally inspired experiences, and a warm, welcoming atmosphere that keeps guests coming back.
We need a creative, results-driven leader who can bring our brand to life, connect with local communities, and grow our reach across the region.
Role
This is a hands-on role blending strategic marketing flair with operational excellence. You’ll drive customer loyalty, boost brand awareness, and maximise revenue — working closely with the General Manager, Marketing Team, and restaurant teams to deliver consistent brand experiences and exceptional service every time.
Key Responsibilities
- Develop and execute a comprehensive local marketing plan for both the Bar and Restaurant in each of the sites.
- Manage budgets, liaise with local suppliers, and make decisions on promotions, events, and partnerships in line with business objectives.
- Identify key customer segments and develop targeted marketing campaigns.
- Track and report on ROI for marketing initiatives and adjust strategies accordingly.
Digital Marketing & Social Media
- Manage and grow social media presence (Instagram, Facebook, TikTok, etc.) with engaging, brand-aligned content.
- Oversee Google My Business, TripAdvisor, and other review platforms.
Brand & Community Engagement
- Develop local partnerships (e.g. tourism boards, local businesses, events, influencers).
- Organise and promote in-house events, seasonal promotions, and community initiatives.
- Work alongside the general manager and central marketing team to maintain brand consistency and push wider brand initiatives.
Qualifications
- 2+ years of experience in sales, preferably in hospitality, food & beverage, or lifestyle brands.
- Excellent communication, writing, and storytelling skills.
- Strong visual and brand awareness.
- Self-starter with a creative mindset and a love for food, hospitality, and community.
Benefits
We also like to take care of our employees, and their wellbeing; therefore, we offer competitive benefits including:
- Unlimited 50% discount off our food at any of our Bistrots.
- Financial wellbeing platform Wagestream, which lets you track your earnings, access your wages before payday, set up savings and provides a financial health score checker.
- Discounted room rates at our two hotels.
- Discounted selected dishes on shift, and wines at cost price.
- 24/7 employee assistance programme.
- Fantastic staff nights out and on-shift daily and monthly incentives.
- Annual company rewards – get the chance to win holiday vouchers for you and your loved ones.
- Future Leaders course for bespoke career development.
- Length of service awards.
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Sales and Events Manager employer: Bistrot Pierre
Contact Detail:
Bistrot Pierre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and Events Manager
✨Tip Number 1
Get to know the company inside out! Research their values, mission, and recent events. This way, when you chat with them, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Attend local events or connect with people in the industry on social media. Building relationships can open doors and give you insider info about job opportunities.
✨Tip Number 3
Prepare for interviews by practising common questions and crafting your own stories that highlight your experience. We all love a good story, so make sure yours showcases your skills and creativity!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our vibrant team.
We think you need these skills to ace Sales and Events Manager
Some tips for your application 🫡
Show Your Passion for Hospitality: When writing your application, let your love for hospitality shine through! Share experiences that highlight your commitment to delivering exceptional service and creating memorable moments for guests.
Be Creative with Your Marketing Ideas: We want to see your creative side! Include any innovative marketing strategies or campaigns you've executed in the past. This is your chance to show us how you can bring our brand to life and connect with local communities.
Tailor Your Application: Make sure to customise your application for this role. Highlight relevant experience in sales and events management, especially in hospitality. We love seeing how your background aligns with what we’re looking for!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Bistrot Pierre
✨Know Your Audience
Before the interview, research the company’s values and culture. Understand their approach to hospitality and community engagement. This will help you tailor your responses to show how your experience aligns with their mission.
✨Showcase Your Creativity
As a Sales and Events Manager, creativity is key. Prepare examples of past marketing campaigns or events you've successfully executed. Be ready to discuss how you can bring fresh ideas to their brand and engage local communities.
✨Demonstrate Your Results-Driven Mindset
Be prepared to talk about specific metrics from your previous roles. Highlight how you’ve tracked ROI on marketing initiatives and adjusted strategies based on performance. This shows you’re not just creative but also focused on results.
✨Engage with Their Digital Presence
Familiarise yourself with their social media channels and online reviews. Be ready to discuss how you would enhance their digital marketing strategy. Showing that you understand their current presence will demonstrate your commitment and insight into the role.
