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- Tasks: Create engaging digital content across various platforms, from blogs to social media.
- Company: Join Bisley, a leader in innovative design and manufacturing for over 90 years.
- Benefits: Enjoy 25 days holiday, health care, and a contributory pension after two years.
- Why this job: Be part of a creative team that values your storytelling skills and offers growth.
- Qualifications: Three years of copywriting experience and strong SEO knowledge required.
- Other info: Hybrid work model with a supportive environment for personal and professional development.
The predicted salary is between 28800 - 48000 £ per year.
About us: Bisley is a design and manufacturing powerhouse. For over ninety years, we have been quietly creating innovative products that meet the evolving needs of our working world. Today, Bisley combines this spirit of innovation with a collective knowledge that can only come from experience. We continue to hold the position of market leader by investing in capital expenditure and online innovation and technology programmes through its re-investment of its profits back into the business.
The role: We are looking for a passionate and experienced digital copywriter. The ideal candidate will be responsible for delivering exceptional copy and content across all digital formats - from impactful short-form content to compelling longer narratives. You'll work closely with our SEO Specialist and the wider Digital Marketing team on a variety of B2C and B2B campaigns.
Location: Hybrid (Home and Newport-based)
Hours: 39 hours
Department: Digital Marketing
Description of the role:
- Create compelling copy across diverse digital channels including, but not limited to, multiple websites (product descriptions, categories descriptions, blogs, etc.), digital advertising, social media, and email campaigns.
- Craft SEO optimised content that aligns with our digital growth strategy and delivers real value to the reader.
- Maintain brand consistency, applying each brand's unique tone of voice across all deliverables, and ensure all copy aligns with set objectives.
- Develop a deep understanding of brand voice in every interaction, knowing not just what to say, but how and why.
- Collaborate with SEO Specialist and the rest of the team to refine structure, messaging, and accuracy.
- Deliver on agreed deadlines while maintaining high editorial standards.
Must haves:
- Minimum of three years' copywriting experience.
- Exceptional storytelling skills with an eye for digital formats (blog posts, social media, web assets).
- Strong understanding of SEO writing best practices, including keyword integration, content structuring, and writing with both user intent and search performance in mind.
- Ability to independently pitch ideas, craft narratives, and respond well to feedback.
- Exceptional verbal and communication skills with the ability to work well within a team and independently.
- Able to manage multiple deadlines and content calendars.
Benefits:
- 25 days holiday, plus bank holidays.
- Contributory pension and life assurance after 2 years.
- Health care after 5 years.
- Employee ownership trust after 12 months employment.
- Subsidised canteen.
Address: Human Resources Department, Bisley Furniture, Caswell Way, Reevesland Ind Estate, Newport, NP19 4PW
Tel: 01633 637383
Contact Detail:
Bisley Furniture Recruiting Team
Some tips for your application 🫡
Show Off Your Copywriting Skills: When applying, make sure to showcase your best writing samples. We want to see your storytelling skills in action, so include a variety of formats that highlight your versatility as a digital copywriter.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect our brand voice and the specific requirements of the role. This shows us you’re genuinely interested in joining our team.
Highlight Your SEO Knowledge: Since we’re all about digital growth, be sure to mention your understanding of SEO best practices. Share examples of how you've integrated keywords and structured content to boost performance in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Bisley Furniture
✨Know Your Audience
Before the interview, take some time to research Bisley and its brand voice. Understand their products and the tone they use in their digital content. This will help you tailor your responses and show that you’re genuinely interested in the company.
✨Showcase Your Portfolio
Bring along examples of your previous work that highlight your storytelling skills and SEO expertise. Be ready to discuss how you approached each project and the results you achieved. This will demonstrate your capability and give the interviewers a taste of what you can bring to their team.
✨Prepare for Collaboration Questions
Since the role involves working closely with an SEO Specialist and the wider Digital Marketing team, be prepared to discuss your experience in collaborative environments. Think of specific examples where you’ve successfully worked with others to achieve a common goal.
✨Practice Your Pitch
As a digital copywriter, pitching ideas is key. Prepare a few ideas or concepts related to Bisley’s products or campaigns that you could pitch during the interview. This shows initiative and gives you a chance to demonstrate your creativity and understanding of their brand.
