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- Tasks: Create exciting videos, photography, and designs to engage students and staff.
- Company: Join a vibrant university team focused on student recruitment and marketing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Be at the forefront of content creation and influence student experiences.
- Qualifications: Degree in Marketing, Communications, or related field; strong content creation skills.
- Other info: Collaborate with a dynamic team and showcase the university community.
The predicted salary is between 32080 - 34610 £ per year.
The post of Content Creation Officer will see you creating videos, photography, designs and captions to excite and inform potential and current students, staff and partners. You’ll film and edit short videos; you’ll capture behind-the-scenes moments; you’ll spot trends and you’ll be adept at jumping on them too! The successful candidate will need to balance a varied workload and possess strong written and verbal communication skills. They will also understand what does and doesn’t work on social media and have new ideas up their sleeve at all times! Being creative will be a must, as will working closely with your marketing and communications teammates in the Directorate for Student Recruitment, Marketing and Recruitment.
Essential criteria
- Educated to a degree level standard, or equivalent in Marketing, Communications, Journalism, or a related field.
- Proven experience in creating content for digital platforms (web, social media, CRM).
- Demonstrated ability to manage multiple projects and meet deadlines.
- Experience in writing, editing, and storytelling for diverse audiences.
Main responsibilities
- Develop a library of student‑centred multimedia content reflecting all aspects of university life, for use across all our communication channels including CRM, website and social media.
- Working closely with senior colleagues within the Directorate of Student Recruitment, taking briefs and helping to improve personalisation in CRM, enquirer and applicant decision‑making, and the representation of student voice.
- Build relationships with internal and external stakeholders to create innovative and engaging content for our social media channels, in line with their intended audiences.
- Create timely content for our recruitment communications, to be utilized across pre‑entry conversion communications.
- Write scripts, captions and other text using our brand and messaging framework, tailored to appropriate audiences and prospective student personas.
- Showcase the Birmingham Newman community (students, staff and alumni) through people stories, ‘list’ content, news features, case studies, advice guides and event coverage.
Content Creation Officer in Birmingham employer: Birmingham Newman University
Contact Detail:
Birmingham Newman University Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Creation Officer in Birmingham
✨Tip Number 1
Get your portfolio ready! Showcase your best content creation work, whether it's videos, photography, or designs. Make sure it reflects your creativity and ability to engage audiences.
✨Tip Number 2
Network like a pro! Connect with people in the industry on social media platforms. Engage with their content and share your insights; you never know who might help you land that dream job!
✨Tip Number 3
Practice your pitch! Be ready to talk about your ideas and how you can contribute to the team. Highlight your understanding of trends and your creative flair during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Content Creation Officer in Birmingham
Some tips for your application 🫡
Show Off Your Creativity: When you're applying for the Content Creation Officer role, make sure to showcase your creative flair! Include examples of your previous work, whether it's videos, designs, or written content. We want to see how you can excite and inform through your unique style!
Tailor Your Application: Don’t just send a generic application our way. Take the time to tailor your CV and cover letter to highlight your experience in creating engaging content for digital platforms. Show us that you understand what works on social media and how you can bring fresh ideas to the table!
Highlight Your Communication Skills: Since strong written and verbal communication skills are key for this role, make sure to emphasise your storytelling abilities. Share examples of how you've successfully communicated with diverse audiences in the past. We love a good story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re keen and ready to join the StudySmarter team!
How to prepare for a job interview at Birmingham Newman University
✨Showcase Your Creativity
As a Content Creation Officer, creativity is key! Bring examples of your previous work to the interview—whether it's videos, photography, or designs. This will not only demonstrate your skills but also show your passion for creating engaging content.
✨Know Your Audience
Understanding what resonates with different audiences is crucial. Research the university's current social media presence and think about how you can enhance it. Be ready to discuss trends you've spotted and how you would apply them to engage students and staff.
✨Prepare for Collaboration
This role involves working closely with marketing and communications teams. Be prepared to talk about your experience in collaborative projects. Share specific examples of how you've successfully worked with others to create content that meets diverse needs.
✨Master the Art of Storytelling
Storytelling is at the heart of content creation. Think about how you can weave narratives into your work. During the interview, be ready to discuss how you've used storytelling techniques in your previous roles to connect with audiences and convey messages effectively.