At a Glance
- Tasks: Develop and manage sponsorship and advertising opportunities for hospice publications and events.
- Company: Birmingham Hospice, dedicated to improving lives during challenging times.
- Benefits: Competitive salary, flexible working, generous holidays, and wellbeing programmes.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make a real difference in supporting local families while growing a new income stream.
- Qualifications: Experience in sales, strong relationship-building skills, and a passion for charity work.
Closing Date: 22nd May 2026
Interview Date: 2nd June 2026
Location: Hybrid working with multi-site working across both Hospice sites, Selly Park and Erdington
Hours: 37.5 hours per week
Salary: Corporate Band E £35,423 - £41,403 per annum
DBS Requirement: Basic
At Birmingham Hospice, our teams are united by a shared purpose: to improve the quality of life for people living with life-limiting conditions, and to support their families and loved ones during some of the most challenging times they will ever face.
We are seeking to appoint a proactive and commercially minded Sponsorship & Advertising Executive to develop, sell and manage sponsorship and advertising opportunities across hospice publications, campaigns, events, and physical environments. This is an exciting new role designed to create a sustainable income stream, strengthen corporate relationships, and take advantage of opportunities generated by fundraising and marketing activities. With achievable targets focused on securing sponsorship for key publications, materials and initiatives, the postholder will play an important part in supporting the hospice’s long-term ambition to grow voluntary and commercial income beyond traditional fundraising streams.
Why This Role Matters
Sponsorship and advertising represent a significant opportunity for the hospice to diversify income. We need someone who can fill this gap by bringing the commercial focus and professional sales expertise required to identify, develop and manage these opportunities effectively, ensuring they deliver value both for the hospice and for partner organisations.
What You’ll Do
- Identify, develop and sell sponsorship and advertising opportunities across hospice publications, campaigns, events and on-site environments.
- Build and maintain strong relationships with local and regional businesses and partners.
- Create tailored sponsorship packages and advertising solutions that align with organisational values and brand.
- Manage the full sales cycle, from prospecting and pitching through to delivery and reporting.
- Work collaboratively with the Corporate and Community Fundraising, Events and Marketing teams to ensure opportunities are maximised, coordinated and aligned with the wider fundraising and marketing strategy.
- Monitor income performance and contribute to future growth plans for commercial partnerships.
About You:
- Proven experience in sponsorship sales, advertising sales, business development, or commercial partnerships.
- Strong relationship-building and negotiation skills.
- Confident communicator with the ability to pitch ideas persuasively.
- Organised and self-motivated, with the ability to manage multiple opportunities simultaneously. Collaborative approach and commitment to supporting a cause-driven organisation.
- Understanding of the charity or healthcare sector is desirable but not essential.
What We Offer
- The opportunity to shape and grow a brand-new income stream.
- A collaborative, supportive working environment.
- The chance to make a real difference in supporting hospice care for local families.
- Puts patients, families and people first.
- Flexible and inclusive ways of working.
- Competitive salary, generous holiday entitlement.
- Wellbeing programmes, Reward Gateway retail discounts & financial tools.
Sponsorship and Advertising Executive employer: Birmingham Hospice
At Birmingham Hospice, we pride ourselves on being an exceptional employer that fosters a collaborative and supportive work environment. As a Sponsorship and Advertising Executive, you will have the unique opportunity to shape a new income stream while making a meaningful impact on the lives of local families facing challenging times. With flexible working arrangements, competitive salaries, and a strong commitment to employee wellbeing, we empower our team members to grow professionally and personally in a cause-driven organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Sponsorship and Advertising Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Practice your pitch! Whether it’s a casual chat or a formal meeting, being able to confidently communicate your ideas and value is key. Tailor your pitch to highlight how you can help organisations achieve their goals, especially in sponsorship and advertising.
✨Tip Number 3
Follow up! After meeting someone or sending a proposal, don’t just sit back and wait. A friendly follow-up can show your enthusiasm and keep you top of mind. It’s all about keeping those lines of communication open.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, it shows you’re genuinely interested in being part of our mission!
We think you need these skills to ace Sponsorship and Advertising Executive
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Sponsorship and Advertising Executive role. Highlight your relevant experience in sponsorship sales and relationship-building, showing us why you're the perfect fit for our team.
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that showcase your ability to develop and manage sponsorship opportunities. We want to see how you can bring value to Birmingham Hospice.
Be Personable:We love a good personality! When writing your application, let your passion for supporting hospice care shine through. Show us your enthusiasm for the role and how you can connect with local businesses and partners.
Apply Through Our Website:To make sure your application gets to us without a hitch, apply directly through our website. It’s the best way to ensure we see your amazing application for the Sponsorship and Advertising Executive position!
How to prepare for a job interview at Birmingham Hospice
✨Know Your Stuff
Before the interview, make sure you thoroughly understand Birmingham Hospice's mission and values. Familiarise yourself with their current publications, campaigns, and events. This will help you tailor your responses and show that you're genuinely interested in contributing to their goals.
✨Showcase Your Sales Skills
Prepare specific examples from your past experience where you've successfully developed and sold sponsorship or advertising opportunities. Be ready to discuss how you built relationships with businesses and how those partnerships benefited both parties.
✨Be a Team Player
Highlight your collaborative approach during the interview. Discuss how you've worked with different teams in the past, especially in fundraising or marketing contexts. Emphasising your ability to coordinate efforts will resonate well with their need for teamwork.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about their future growth plans for commercial partnerships or how they measure the success of sponsorship initiatives. This shows your interest in the role and helps you gauge if it’s the right fit for you.
