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- Tasks: Create engaging CRM campaigns to attract and connect with prospective students.
- Company: Leading UK educational institution focused on innovative student recruitment.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Make a real difference in student engagement and recruitment strategies.
- Qualifications: Strong copywriting skills and experience with CRM systems required.
- Other info: Join a dynamic team passionate about shaping the future of education.
The predicted salary is between 36000 - 60000 £ per year.
A prominent educational institution in the UK is seeking a creative CRM Officer to join their ambitious team. This role involves designing data-driven CRM campaigns aimed at engaging prospective students, particularly the competitive 17-24 age group.
Responsibilities include:
- Generating captivating content
- Monitoring campaign effectiveness
- Working with departmental teams to enhance communication strategies
Strong copywriting skills, CRM experience, and a good understanding of GDPR are essential. A great opportunity to influence student engagement and application processes.
CRM Campaigns Lead - Data-Driven Student Recruitment employer: BIRMINGHAM CITY UNIVERSITY
Contact Detail:
BIRMINGHAM CITY UNIVERSITY Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Campaigns Lead - Data-Driven Student Recruitment
✨Tip Number 1
Network like a pro! Reach out to current employees or alumni from the institution. A friendly chat can give us insider info and might just land us a referral.
✨Tip Number 2
Show off your creativity! When we get the chance to interview, think about how we can present our ideas for engaging campaigns. Bring examples of past work that highlight our skills in copywriting and CRM.
✨Tip Number 3
Stay updated on trends! Knowing what’s hot in student recruitment and CRM strategies can set us apart. Let’s bring fresh ideas to the table that resonate with the 17-24 age group.
✨Tip Number 4
Apply through our website! It’s the best way to ensure our application gets noticed. Plus, we can tailor our submission to align perfectly with the job description.
We think you need these skills to ace CRM Campaigns Lead - Data-Driven Student Recruitment
Some tips for your application 🫡
Show Off Your Creativity: When crafting your application, let your creative flair shine through! We want to see how you can engage prospective students with captivating content. Think outside the box and showcase your unique ideas.
Highlight Your CRM Experience: Make sure to emphasise any previous CRM experience you have. We’re looking for someone who knows their way around data-driven campaigns, so share specific examples of how you've successfully managed similar projects.
Know Your GDPR: Understanding GDPR is crucial for this role. In your application, mention any relevant knowledge or experience you have with data protection regulations. It’ll show us that you’re not just creative, but also responsible!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at BIRMINGHAM CITY UNIVERSITY
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM systems and their functionalities. Familiarise yourself with the specific tools the institution uses, and be ready to discuss how your experience aligns with their needs.
✨Showcase Your Copywriting Skills
Prepare examples of your best copywriting work that demonstrate your ability to engage a young audience. Bring along samples or be ready to discuss how you would craft compelling content for campaigns targeting 17-24-year-olds.
✨Understand GDPR Regulations
Brush up on GDPR guidelines and be prepared to discuss how you would ensure compliance in your campaigns. This shows that you take data protection seriously and understand its importance in student recruitment.
✨Be Ready to Discuss Campaign Metrics
Think about how you’ve monitored and evaluated campaign effectiveness in the past. Be prepared to share specific metrics you’ve used and how they informed your strategies, as this will highlight your data-driven approach.
