At a Glance
- Tasks: Lead the university's communications strategy and enhance its reputation across various platforms.
- Company: Birmingham City University, committed to equality, diversity, and inclusivity.
- Benefits: Competitive salary with progression, inclusive workplace, and opportunities for professional growth.
- Why this job: Shape perceptions and make a real impact on the university's brand and community engagement.
- Qualifications: Experience in leading communications functions and strategic planning at a senior level.
- Other info: Join a dynamic team driving innovative communications in a supportive environment.
The predicted salary is between 70564 - 79840 Β£ per year.
Overview
This job is brought to you by Jobs/Redefined, the UK\βs leading over-50s age inclusive jobs board.
The full-time starting salary is normally Β£70,564.00 per annum, with progression available in post to Β£79,840.00 per annum.
Full-time, permanent position.
Grade: J
We are seeking an Associate Director of Communications who will lead the University\βs communications strategy across internal, student, corporate, and media engagement. As Associate Director of Communications, you will lead how Birmingham City University projects impact, shapes perceptions and builds reputation. You will take our fast-developing brand identity and make it a reality for a wide range of audiences, including our staff and students, broadcast media, stakeholders, political figures and the wider public, using distinctive content to cut through on social platforms.
Overseeing the fast-paced work of our Communications team, you will lead a newsroom culture, securing consistent coverage across target media of our talented people, BCU as a place to study and how the University impacts the city, region and beyond. You will lead our innovative internal communications teams, building community through multi-channel staff engagement, and helping us develop a student communications service which we aim to be the envy of the sector.
Reporting to the Director of Marketing, Recruitment and Communications, you will be part of the Senior Leadership Team of a newly established department driving domestic and global recruitment and reputation. You will work closely with our Vice-Chancellor\βs Office, promoting the University\βs 2030 Strategy β Rooted in Birmingham, Reaching Beyond β and engage closely with our high profile Chancellor, broadcaster and Paralympian Ade Adepitan.
Key responsibilities will include:
- Developing and leading the university\βs integrated communications strategy to support institutional priorities and enhance reputation.
- Providing strategic leadership for staff communications, student communications, media relations and corporate communications functions.
- Working closely with the Vice-Chancellor\βs Office and members of UET to plan and deliver communications that convey institutional leadership voice and strategic intent.
- Ensuring the university\βs brand and reputation are protected and enhanced across all internal and external channels.
- Providing senior communications counsel to university leadership and represent the communications function in high-level planning forums.
- Leading the development and delivery of compelling campaigns and narratives that strengthen staff and student engagement.
The Associate Director of Communications will:
- Have experience of leading a large-scale communications function across multiple audiences and channels.
- Be experienced in working at a senior level within a university leadership or equivalent executive teams on strategic communications.
- Possess demonstrable skills in team leadership, staff development, and creating a high-performance culture.
- Have experience of managing internal and external communications teams to deliver coordinated activity.
- Be skilled in setting strategic direction and translating priorities into effective communications planning.
Birmingham City University is deeply committed to equality, diversity, and inclusivity at all levels in the organisation, and to addressing underrepresentation in our workforce to ensure we are truly representative of the community we serve. We welcome applications from applicants from all backgrounds and communities for this role, and particularly welcome applications from Black, Asian, and Minority Ethnic applicants.
Please click the below link to download the Job Description:
Job Description
The appointed candidate will normally be employed through our subsidiary company BCU Support Services Limited, a wholly owned subsidiary of Birmingham City University. Appointees with prior LGPS membership who wish to enter the LGPS scheme will be able to do so and will be employed by Birmingham City University directly.
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Associate Director Communications employer: BIRMINGHAM CITY UNIVERSITY
Contact Detail:
BIRMINGHAM CITY UNIVERSITY Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Associate Director Communications
β¨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage with professionals on LinkedIn. We all know that sometimes itβs not just what you know, but who you know that can help you land that dream job.
β¨Tip Number 2
Prepare for interviews by researching the company and its culture. We should be ready to discuss how our skills align with their goals. Practise common interview questions and think about how we can showcase our experience in communications effectively.
β¨Tip Number 3
Showcase your personal brand! Create a strong online presence that reflects your expertise in communications. Share relevant content, engage with industry discussions, and let potential employers see what youβre passionate about.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets noticed. Plus, we often have exclusive opportunities listed there that you wonβt find anywhere else.
We think you need these skills to ace Associate Director Communications
Some tips for your application π«‘
Tailor Your Application: Make sure to customise your CV and cover letter for the Associate Director of Communications role. Highlight your experience in leading communications strategies and how you've engaged with diverse audiences, just like we do at StudySmarter.
Showcase Your Leadership Skills: We want to see your team leadership abilities shine through! Share examples of how you've developed high-performance cultures and led teams to success in previous roles. This is key for us as we value strong leadership.
Be Authentic: Let your personality come through in your application. We appreciate authenticity and want to know what makes you tick. Share your passion for communications and how you can contribute to our mission at Birmingham City University.
Apply Through Our Website: Donβt forget to submit your application through our official website! Itβs the best way for us to receive your details and ensures youβre considered for this exciting opportunity. We canβt wait to hear from you!
How to prepare for a job interview at BIRMINGHAM CITY UNIVERSITY
β¨Know the University Inside Out
Before your interview, dive deep into Birmingham City University's mission, values, and recent news. Understanding their 2030 Strategy and how it shapes their communications will show that you're genuinely interested and aligned with their goals.
β¨Showcase Your Leadership Skills
As an Associate Director of Communications, you'll need to demonstrate your experience in leading teams and driving strategic initiatives. Prepare specific examples of how you've successfully managed communications functions and fostered a high-performance culture in previous roles.
β¨Prepare for Scenario Questions
Expect questions that assess your ability to handle real-world challenges. Think about how you would develop a communications strategy for a major university event or manage a crisis. Practising these scenarios will help you articulate your thought process clearly.
β¨Engage with Their Brand Identity
Birmingham City University is keen on enhancing its brand identity. Be ready to discuss innovative ideas for campaigns that resonate with diverse audiences. Show them how you can leverage distinctive content across various platforms to elevate their reputation.