At a Glance
- Tasks: Manage and activate partner accounts, ensuring outstanding service and creative integration.
- Company: Join Birmingham City Football Club during an exciting period of growth and transformation.
- Benefits: Enjoy 23 days annual leave, matchday tickets, and a supportive work environment.
- Other info: Flexible, energetic role with opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team in the sports industry and make a real impact.
- Qualifications: Bachelor’s degree in Business, Marketing, or Sports Management preferred.
The predicted salary is between 30000 - 42000 £ per year.
Birmingham City Football Club is on the rise. With an incredible history dating back to 1875, Birmingham City Football Club is part of an exciting period of accelerated growth and modernisation, and is playing its part in a once-in-a-generation opportunity to support the transformation of England’s second city as part of the Sports Quarter project. Birmingham City Football Club is entering an ambitious period of commercial growth and transformation. As we continue to evolve our partnership offering and strengthen relationships with brands locally, nationally and internationally, we are seeking a motivated and detail-oriented Partnerships Account Executive to join our Commercial team.
Reporting to the Senior Partnerships Manager – Activation, this role will support the delivery and activation of partner accounts, helping to ensure our sponsors receive outstanding service, creative integration and measurable value. This is an exciting opportunity for an ambitious commercial professional to grow within a dynamic football environment and contribute to the Club’s long-term ambitions.
About the Role
The Partnerships Account Executive will support the day-to-day management and activation of partner accounts, ensuring contractual rights are delivered effectively and relationships are maintained to a high standard. Working closely with internal teams including Marketing, Media, Digital and Football Operations, you will help coordinate campaigns, matchday experiences and integrated activations that enhance partner visibility and fan engagement.
Key Responsibilities
- Partnership Delivery & Account Support
- Support delivery of the Club’s short- and long-term partnership strategy
- Assist with day-to-day management of partner accounts, including rights delivery and activation implementation
- Maintain accurate rights trackers, asset logs and activation schedules
- Support seasonal reporting and partner performance reviews to demonstrate return on investment
- Ensure all partner deliverables are completed on time and to a high standard
- Relationship & Activation Support
- Act as a key point of contact for assigned partners
- Support planning and delivery of partner activations, campaigns and matchday experiences
- Work collaboratively with internal teams to coordinate integrated partner activity
- Identify PR, awards and storytelling opportunities to highlight partnership success
- Commercial & Operational Support
- Assist with identifying added-value opportunities to support renewals and partnership growth
- Maintain strong interdepartmental communication to ensure seamless delivery
- Develop a strong understanding of partner objectives and align them with Club initiatives
What We’re Looking For
Qualifications
- Bachelor’s degree in Business, Marketing, Sports Management or a related field
Experience
- Ideally experience in a commercial or partnerships role, ideally within sport or entertainment
- Experience supporting partner accounts in a fast-paced environment
Skills & Capabilities
- Excellent communication and relationship-building skills
- Strong organisational and time-management ability
- Strategic thinker with problem-solving capability
- Confident working across departments and managing multiple priorities
- Passion for sport and understanding of fan culture
Personal Qualities
- Hands-on, proactive and energetic
- Self-motivated with a strong work ethic
- Flexible and adaptable in a high-profile sporting environment
- Professional and discreet, maintaining confidentiality at all times
What can we offer you?
- 23 days annual leave plus bank holidays
- Complimentary matchday tickets for Men’s and Women’s home fixtures
- Employee Assistance Programme (Help@Hand) — including mental health support, virtual GP access, and more for you and your family
- Enhanced Company Pension Scheme
- Life Assurance cover (2x annual salary)
- Club discounts and offers
- The opportunity to work in a dynamic, collaborative, and professional sporting environment where technology drives progress
Birmingham City FC is committed to safeguarding and promoting the welfare of children and young people. The safety and well-being of our players is our top priority, and we expect all staff to share this commitment. All successful applicants will be required to undergo a thorough background check and training in safeguarding as part of the recruitment process. Birmingham City FC is an equal opportunities and Disability Confident employer. We welcome applications from all sectors of the community and assess candidates solely on merit, regardless of gender, race, age, nationality, disability, sexual orientation, political or religious belief, background, or family circumstances. We promote a diverse and inclusive environment and encourage all individuals to apply. If you need any adjustments to our recruitment or interview process, please inform us when applying.
Partnerships Account Executive in Birmingham employer: Birmingham City FC
Birmingham City Football Club is an exceptional employer, offering a vibrant and collaborative work culture that thrives on innovation and growth. As part of the Sports Quarter project, employees have the unique opportunity to contribute to the transformation of England's second city while enjoying benefits such as complimentary matchday tickets, a robust pension scheme, and a commitment to employee well-being through mental health support. Join us in a dynamic football environment where your passion for sport can flourish and your career can advance.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Account Executive in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the sports industry, especially those linked to Birmingham City FC. Attend events, join relevant groups on social media, and don’t be shy about reaching out for informational chats.
✨Tip Number 2
Show your passion for football! When you get the chance to chat with potential employers, let your enthusiasm for the sport shine through. Share your thoughts on recent matches or club initiatives to demonstrate your genuine interest.
✨Tip Number 3
Prepare for interviews by researching the club’s partnerships and recent activations. Knowing the ins and outs of their current projects will help you stand out and show that you’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Birmingham City FC.
We think you need these skills to ace Partnerships Account Executive in Birmingham
Some tips for your application 🫡
Show Your Passion for Sport:When writing your application, let your love for sport shine through! We want to see how your enthusiasm aligns with our mission at Birmingham City FC. Share any relevant experiences that highlight your passion and understanding of fan culture.
Tailor Your Application:Make sure to customise your application to reflect the specific requirements of the Partnerships Account Executive role. We’re looking for someone who can support partner accounts effectively, so highlight any relevant experience you have in managing partnerships or accounts.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to read and understand. Use bullet points if necessary to break down your achievements and responsibilities.
Apply Through Our Website:Don’t forget to submit your application through our official website! This ensures it gets to the right people quickly. Plus, it’s a great way to show you’re serious about joining our team at Birmingham City FC.
How to prepare for a job interview at Birmingham City FC
✨Know Your Partnerships
Before the interview, dive deep into Birmingham City Football Club's current partnerships and sponsorships. Understand their objectives and how they align with the club's vision. This will show your genuine interest and help you discuss how you can contribute to enhancing those relationships.
✨Showcase Your Communication Skills
As a Partnerships Account Executive, strong communication is key. Prepare examples of how you've successfully built relationships in previous roles. Be ready to demonstrate your ability to collaborate with various teams, as this role requires working closely with Marketing, Media, and Digital departments.
✨Be Ready for Problem-Solving Scenarios
Expect questions that assess your strategic thinking and problem-solving skills. Think of past experiences where you faced challenges in managing partner accounts or campaigns. Highlight how you approached these situations and what the outcomes were, showcasing your proactive nature.
✨Understand Fan Culture
Having a passion for sport and an understanding of fan culture is crucial. Be prepared to discuss how you can enhance fan engagement through partnerships. Share any ideas you have for activations or campaigns that could resonate with fans and elevate the club's visibility.
