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- Tasks: Lead the marketing strategy for our Fish segment, driving growth and brand activations.
- Company: Join Nomad Foods, Europe's leading frozen food company with iconic brands.
- Benefits: Competitive salary, car allowance, up to 25% bonus, and excellent benefits.
- Why this job: Make a real impact in a dynamic environment while growing your career.
- Qualifications: Experience in consumer marketing within FMCG and strong financial acumen.
- Other info: Be part of a diverse team focused on making a positive impact.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a Segment Marketing Manager to take full ownership of the commercial plan for our Fish segment in the UK & Ireland, managing a P&L of approximately €150m. Reporting to the Cluster Head of Marketing, this role is pivotal in delivering our Must Win Battles (MWBs) and driving success against our 3-year growth strategy.
About the Role: You’ll design and execute local commercial plans, ensuring alignment with global strategies and acting at pace to deliver results. This role requires strong collaboration across global and local teams, leveraging insights to create impactful brand activations and shopper campaigns. You’ll be responsible for driving financial performance, building capability within the team, and ensuring sustainability and reputation goals are met.
Key Responsibilities:
- Own the commercial plan for the Fish segment in UK & Ireland, delivering against growth targets and MWBs.
- Translate commercial data into actionable insights to drive top and bottom-line growth.
- Create and implement 360° brand activation plans, partnering with global Brand COEs.
- Develop trade presentations and shopper activation plans to win with retailers.
- Manage segment marketing budgets and ensure financial performance meets expectations.
- Coach and develop team members, building capability for future success.
About You:
- Significant consumer marketing and/or brand management experience within a highly commercial FMCG environment.
- Proven track record of driving branded growth in FMCG (ideally food).
- Experience across the full marketing mix, ideally in a category-led or matrix organization.
- Commercially astute with strong financial literacy and ability to deliver results.
- Excellent communication skills and experience leading cross-functional initiatives.
- Ability to hold teams and individuals to account and manage a brand portfolio effectively.
What we can offer you: We’re on an exceptional adventure and offer a truly purpose led career and we aim to empower each employee and promote their personal growth all the while ensuring business needs are met now and into the future.
- An ambitious employer with recognized brands and growth potential.
- A culture where you’re part of a team, where you feel encouraged to make a difference.
- The potential to progress your career across different areas of the Nomad Foods Group.
Who are we: Headquartered in the UK, with revenues of €3.2 billion and operations in 22 key markets, Nomad Foods is Europe’s leading frozen food company. We are a young company, founded only eight years ago, and built around several iconic brands (including Birds Eye, Findus and Iglo and more recently Ledo and Frikom) that invented the frozen category 100 years ago and continue to set the bar for great taste, nutrition, convenience and affordability. Across everything we do, we are guided by our Purpose – Serving the World with Better Food – and how we can make a positive impact on our Performance, People and the Planet. At Nomad Foods we’re proud to represent the world we serve by hiring diverse talent. Our inclusive culture is all about what we can achieve together.
Cluster Marketing Manager in Woking employer: Birds Eye UK & IE
Contact Detail:
Birds Eye UK & IE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Cluster Marketing Manager in Woking
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy to reach out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Ace the Interview
Prepare for your interviews by researching the company and practising common questions. We recommend using the STAR method to structure your answers – it helps you showcase your skills and experiences effectively. Remember, confidence is key!
✨Follow Up
After an interview, don’t forget to send a thank-you email! It shows your appreciation and keeps you fresh in their minds. We suggest mentioning something specific from the interview to make it personal.
✨Apply Through Our Website
When you find a role that excites you, apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining us at StudySmarter.
We think you need these skills to ace Cluster Marketing Manager in Woking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Cluster Marketing Manager role. Highlight your experience in consumer marketing and brand management, especially within FMCG. We want to see how your skills align with our Must Win Battles and growth strategy!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the Fish segment and how you can drive financial performance. We love seeing enthusiasm and a clear understanding of our goals.
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your ability to deliver results. Use numbers and examples to illustrate how you've driven growth in previous roles. We appreciate a results-oriented mindset!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Nomad Foods!
How to prepare for a job interview at Birds Eye UK & IE
✨Know Your Numbers
As a Cluster Marketing Manager, you'll be managing a significant P&L. Brush up on your financial literacy and be ready to discuss how you've driven growth in previous roles. Prepare specific examples of how you translated commercial data into actionable insights.
✨Showcase Your Collaboration Skills
This role requires strong collaboration across global and local teams. Think of instances where you've successfully worked with cross-functional teams to deliver results. Be prepared to share how you’ve built relationships and leveraged insights for impactful campaigns.
✨Master the 360° Brand Activation
Familiarise yourself with the concept of 360° brand activation plans. Have examples ready of how you've created and implemented such plans in the past. Highlight your experience in partnering with global teams to ensure alignment with broader strategies.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and ability to drive financial performance. Think about challenges you've faced in previous roles and how you overcame them, especially in a fast-paced FMCG environment.
