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- Tasks: Join our team to drive marketing and business development in life sciences and healthcare.
- Company: Bird & Bird is a leading international law firm known for its tech-focused approach and supportive culture.
- Benefits: Enjoy professional training, a friendly team, and opportunities for career development.
- Why this job: Be part of a dynamic environment where your ideas can lead to real business growth.
- Qualifications: Ideal candidates are curious, proactive, and have strong communication skills; experience in professional services is a plus.
- Other info: Flexibility in working hours may be required, and we support a barrier-free recruitment process.
The predicted salary is between 36000 - 60000 £ per year.
Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP
Join to apply for the Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP role at Bird & Bird
Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP
3 days ago Be among the first 25 applicants
Join to apply for the Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP role at Bird & Bird
The opportunity
We are looking for an enthusiastic Marketing & Business Development professional to join our international Intellectual Property (IP) Practice Group. Working alongside and reporting to the Business Development (BD) Manager for this pod, to drive forward all their MBD activities.
The opportunity
We are looking for an enthusiastic Marketing & Business Development professional to join our international Intellectual Property (IP) Practice Group. Working alongside and reporting to the Business Development (BD) Manager for this pod, to drive forward all their MBD activities.
The Team
Within the BD Team we have implemented a \’pod system\’. This means that members of the BD Team work in small groups to support our practices and sectors. This means that the successful candidate will be fully supported by an experienced BD Manager at all times, whilst also retaining a level of autonomy to run with activities.
This is an exciting role for an ambitious MBD Executive looking to work in a dynamic law firm with an engaged group of fee earners looking to push onto the next level.
You will be eligible for professional training courses offered by our external training partners and our internal Learning and Development team. You will work with stakeholders at all levels across our international firm. You will be part of a friendly and supportive Business Services team who will help to guide and support your career development. And you\’ll be working for a top international law firm with strong market presence and a reputation for being tech focussed, with a cutting-edge approach and a friendly and supportive culture.
What You\’ll Do
You\’ll support the development and implementation of the international MBD plans for our market leading International Life Sciences & Healthcare Sector Group and our International IP Practice Group. Your role will include:
Reputation and positioning: going to market in an effective and efficient manner
- Maximising outcomes from BD initiatives, including in relation to social media and PR opportunities.
- Supporting both groupson all event preparation, ensuring that value is derived and recorded. This includes monitoring return on investment, identifying benefits and purpose with relevant fee earners, liaising with the events team on the logistics, producing invitee lists, drafting invite content, assisting with event materials and added value products. Our biggest event of the year is INTA (International Trade Mark Association) which will take place in London in May 2026 and the BIO conference in the US (June 2026). You will also support on the organisation and running of the international Life Sciences Retreat (internal) (Sept 2025) and international IP Retreat (internal) in March 2026.
- Working with the BD executive (IP) and LSH BD Manager to manage the directories and award submissions process across Life Sciences, IP and it\’s sub-practice groups both for the UK and The Netherlands (IP only).
- Managing our IP Microsites and newsletters- both internal and external (with the support of our Co-ordinator) – BioTalk, BrandWrites, DesignWrites and PatentHub. The Weekly Round-Up (IP) both internal and external, The Quarterly Update (external) and Quarterly Stats Update (Internal).
- Develop marketing materials across all media in support of the firm\’s overall strategy, i.e. producing webinars, videos, apps etc.
Infrastructure, process and principles: delivering first time every time with consistent and rigorous standards
- Tracking experience (\”credentials\”) from across all groups – sending out regular fee earner requests, maintaining a spreadsheet and reporting to Loopio (our credentials database)
- Developing and maintaining key MBD-related infrastructure, including the intranet, web pages, CRM (contact management system), and pitch related content (reporting back to the pitch team on diversity statistics relevant to the Mansfield Rule) – Awards and Accolades Spreadsheet.
- Ensuring both groups have up-to-date marketing materials and helping develop content for specific projects and events. You\’ll be responsible for ensuring all marketing materials adhere to the firm\’s brand template and guidelines – updating documents with new experience from around the network and fee earner contact details where appropriate.
- Working with fee earners and the BD team to respond to written opportunities – by putting together initial pitch document and PPT presentation drafts – incorporating relevant information and experience from around the network whilst adhering to the firm\’s brand guidelines.
- Scheduling (being mindful of our international lawyers\’ prior calendar appointments and time-zones), preparing for and attending appropriate group/team meetings, by sending requests for agenda items and circulating the agenda to all attendees in good time ahead of the meeting. You\’ll also be responsible for following up regarding meeting minutes and agreed actions.
- Monitoring and responding to general BD queries.
- Ensuring knowledge, intelligence and team news is shared within the groups.
Revenue generation: translating insights and ideas into business growth
- Supporting the BD team to identify hot topics and trends which support the business development strategy.
- Supporting the facilitation of cross-selling opportunities with other appropriate sector/practice/country teams.
- Supporting on bids and tenders, working collaboratively with fee earners and the wider MBD team to create winning propositions, using our bids platform Loopio.
- Developing and managing associated campaigns and targeting initiatives, alongside the BD team.
- Ensuring that emphasis is placed on clients in the firmwide Strategic Client Programme, actively looking for opportunities to market to these clients and promote the firm\’s client service tools.
- Supporting in client development projects/ideas for top LSH and IP clients.
About You
We\’re looking for someone who is interested in the world and emerging trends, is curious and loves solving problems. Someone who is driven to achieve and improve, who sees opportunity in change and know sometimes it\’s more art than science. You should be able to build long lasting and effective relationships easily and when it counts, just roll up your sleeves and get on board.
Your Technical Skills
- Not a must, but previous experience of working in a professional services environment and experience of dealing directly with partners and key stakeholders would be helpful.
- Strong commercial awareness, including experience of/an interest in the key legal and commercial issues affecting IP.
- Exposure to the full spectrum of MBD activities, specifically business development experience and events experience would be a plus!
- Strong writing skills, editing ability and proficiency in MS applications including Teams, Word, PowerPoint and Excel, experience with other platforms like InDesign/Salesforce etc. would be a bonus.
- Excellent communications skills, both written and verbal, as well as excellent interpersonal skills.
- An understanding of social media\’s benefits and application.
Other Desired Attributes
- A pro-active mind-set, willingness to learn and desire to deliver high quality work.
- Attention to detail (especially when providing content to lawyers or managing our large events)
- A positive, enthusiastic and flexible attitude.
- Driven to achieve and improve with a desire to develop skills and knowledge relevant to the role.
- Takes responsibility and shows integrity.
- Ability to multitask, to prioritise projects and respond quickly to urgent requests with tight deadlines.
The main responsibilities of this role are outlined above; however, this description is not exhaustive, and the job holder may be required to undertake additional duties from time to time to ensure the smooth running of the department. The role may require some working outside our normal working hours of 9:30am- 5:30pm.
If you require any assistance, please email us at
To apply, click on the \’apply\’ button to submit your details.
Bird & Bird opens up a world of possible for lawyers and professionals everywhere. Working for a leading international law firm like Bird & Bird means working alongside people who are truly collegiate in the way they work with everyone. We work as one global team, with over 70% of work involving people from across the firm. And that\’s only increasing! It\’s this common purpose and shared approach that makes for a more productive and collaborative place to work. Your firm. Your future.
If you want to find out more, visit a disability and neurodiversity inclusive employer we want to ensure that you have a barrier-free recruitment experience at Bird & Bird. If you require any adjustments during the recruitment process, please provide details to your recruitment contact who will be in touch to discuss any details provided and understand more about your individual adjustment needs.
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Seniority level
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Seniority level
Associate
Employment type
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Employment type
Full-time
Job function
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Job function
Legal, Marketing, and Customer Service
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Industries
Legal Services, Law Practice, and Administration of Justice
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Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP employer: Bird & Bird
Contact Detail:
Bird & Bird Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP
✨Tip Number 1
Familiarise yourself with the latest trends in the Life Sciences and Healthcare sectors. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the field, making you a more attractive candidate.
✨Tip Number 2
Network with professionals in the marketing and business development space, especially those who work in law firms or the healthcare sector. Attend relevant events or webinars to make connections that could provide insights or referrals for your application.
✨Tip Number 3
Showcase your understanding of digital marketing tools and social media strategies. Since the role involves maximising outcomes from BD initiatives, being able to discuss how you can leverage these platforms effectively will set you apart.
✨Tip Number 4
Prepare to discuss specific examples of past projects where you've successfully contributed to business development or marketing efforts. Highlighting measurable outcomes will demonstrate your capability and readiness for the role.
We think you need these skills to ace Marketing & Business Development Coordinator – Life Sciences & Healthcare and IP
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and business development, particularly within the life sciences and healthcare sectors. Use specific examples that demonstrate your skills in managing events, developing marketing materials, and supporting BD initiatives.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your background aligns with the responsibilities outlined in the job description, such as your ability to manage multiple projects and your understanding of social media's role in business development.
Showcase Your Communication Skills: Since excellent communication skills are crucial for this role, ensure that your application is well-written and free of errors. Use clear and concise language to convey your ideas and experiences, demonstrating your writing and editing abilities.
Highlight Relevant Technical Skills: Mention any proficiency you have with MS applications like Word, PowerPoint, and Excel, as well as any experience with platforms like InDesign or Salesforce. This will show that you are equipped to handle the technical aspects of the role effectively.
How to prepare for a job interview at Bird & Bird
✨Research the Firm
Before your interview, take some time to research Bird & Bird. Understand their values, recent news, and their approach to marketing and business development in the life sciences and healthcare sectors. This will help you tailor your answers and show genuine interest.
✨Showcase Your Experience
Be prepared to discuss your previous experience in marketing and business development, especially in professional services. Highlight any relevant projects or initiatives you've been involved in, particularly those that demonstrate your ability to drive results and work collaboratively.
✨Demonstrate Your Communication Skills
As this role requires excellent written and verbal communication skills, be ready to showcase these during the interview. You might be asked to provide examples of how you've effectively communicated with stakeholders or created marketing materials.
✨Ask Insightful Questions
Prepare thoughtful questions to ask your interviewers about the role, the team dynamics, and the firm's future plans. This not only shows your enthusiasm but also helps you gauge if the firm is the right fit for you.
