At a Glance
- Tasks: Drive lead generation and optimise marketing performance for a growing renewable energy business.
- Company: Join a fast-growing company making waves in the renewable energy sector.
- Benefits: Competitive salary, pension, on-site parking, and opportunities for career progression.
- Other info: Be part of a dynamic team with ambitious plans for expansion.
- Why this job: Make a real impact on business growth while shaping the marketing function.
- Qualifications: Experience in growth marketing, Google Ads, and CRM systems is essential.
The predicted salary is between 40000 - 55000 £ per year.
Birchwell Associates are working with a rapidly growing renewable energy business seeking a commercially focused Growth Marketing Manager to take ownership of marketing performance and lead generation activity. This is an opportunity to join a business at a genuine growth stage, with established sales channels, strong market demand and ambitious plans for expansion. We are looking for someone who can build, optimise and scale a marketing engine that delivers measurable commercial results.
The Role
This is not a traditional brand or content marketing position. You will be responsible for driving lead generation, improving conversion rates and building a scalable marketing function that directly impacts revenue growth.
Responsibilities include:
- Auditing and optimising the end-to-end marketing funnel
- Managing and improving Google Ads and paid search campaigns
- Monitoring and improving lead quality, conversion rates and cost-per-acquisition
- Implementing and managing CRM systems and automated workflows
- Building reporting dashboards and pipeline visibility for leadership teams
- Leading website optimisation and conversion improvement projects
- Developing SEO and review generation strategies
- Producing regular performance reports and marketing analysis
- Supporting the development of sales collateral, case studies and marketing materials
What We're Looking For
We would be interested in speaking with candidates from backgrounds such as:
- Growth Marketing Manager
- Performance Marketing Manager
- Digital Marketing Manager
- Demand Generation Manager
- Paid Search Manager
- Lead Generation Manager
Essential experience:
- Proven success improving lead generation and conversion performance
- Hands-on Google Ads management experience
- CRM implementation and marketing automation experience
- Strong analytical skills using tools such as GA4 and Looker Studio
- Ability to work independently and manage marketing strategy end-to-end
- Commercial mindset with a focus on measurable outcomes
- Experience within a service-based business would be highly advantageous.
What's On Offer
- Salary between £40,000 - £55,000
- Company pension
- On-site parking
- Opportunity to build and shape the marketing function
- Direct impact on business growth and strategy
- Long-term progression within a fast-growing renewable energy company
If you are passionate about growth marketing, lead generation and building scalable marketing systems that drive commercial success, we would love to hear from you. Apply today for a confidential discussion.
Growth Marketing Manager in Poole employer: Birchwell Associates Ltd
Birchwell Associates is an exceptional employer for those looking to make a meaningful impact in the renewable energy sector. With a focus on growth and innovation, employees enjoy a dynamic work culture that fosters creativity and collaboration, alongside opportunities for professional development and long-term career progression. The role of Growth Marketing Manager offers a unique chance to shape the marketing function and directly influence the company's expansion in a rapidly evolving industry.
