At a Glance
- Tasks: Drive sales growth by connecting with local businesses and delivering tailored solutions.
- Company: Join Bionic, the UK's leading business comparison service, empowering small businesses.
- Benefits: Competitive salary, uncapped commission, private healthcare, and generous leave policies.
- Other info: Supportive team culture with ongoing training and performance development.
- Why this job: Make a real impact in your community while enjoying autonomy and career progression.
- Qualifications: Proven sales experience, strong relationship-building skills, and a proactive approach.
The predicted salary is between 30000 - 40000 £ per year.
We are Bionic - the UK's leading business comparison and switching service, helping small businesses save time and money on essentials like energy, telecoms, insurance, and finance. By combining smart technology with expert advice, we make switching simple so business owners can focus on what matters most - running their business.
SMART Utilities, a key division of the Bionic Group, powers our nationwide Field Sales team. As trusted local advisors, SMART Field Sales Consultants connect directly with customers in their communities, building relationships and delivering tailored solutions face-to-face.
About the role: As a Field Sales Consultant, you'll play a key role in driving commercial growth across your territory by identifying, developing and converting new business opportunities. Managing the full sales cycle from prospecting through to close, you'll deliver tailored solutions across energy, telecoms and insurance, working closely with our pricing and operations teams to deliver the right outcomes for customers. This is a consultative, relationship-led sales role where credibility, resilience, and commercial acumen are essential. You'll engage directly with small business owners, understanding their challenges and identifying opportunities to add value through expert advice and tailored recommendations. Success in this role comes from building strong local relationships, generating repeat business and referrals, and consistently delivering against commercial targets. You'll also provide valuable market insight and customer feedback to help shape future sales strategy and continuous improvement across the business.
What makes this opportunity exciting?
- High earning potential: Competitive base salary with uncapped commission and strong OTE for high performers, plus fuel card provided.
- Established brand and offering: Represent a well-known, trusted business with a broad product suite and strong operational support behind you.
- Autonomy and ownership: Manage your own territory and pipeline with the flexibility to structure your day for maximum impact and performance.
- Career progression: Join a growing business with genuine opportunities to progress into senior sales, leadership or wider commercial roles.
- Support that drives performance: Access ongoing coaching, performance development and leadership support to help you continuously improve and succeed.
This is an opportunity for an experienced sales professional who thrives in a fast-paced, target-driven environment and enjoys the challenge of winning new business while building long-term customer relationships.
The interview process includes:
- Initial call with our Talent Acquisition Team
- Interview with the Divisional Sales Manager - combining role-based competency questions and a task (guidance provided ahead of time)
- A field-based observation session - approx. 2-3 hours in the field with one of our Regional Sales Managers
About you: To be considered for this role, you'll need to demonstrate your:
- Proven track record in a field sales, direct sales or business development role, with experience consistently achieving or exceeding targets.
- Strong commercial awareness and ability to identify customer needs and sales opportunities.
- Confidence building relationships and influencing decision-makers face-to-face.
- Self-motivation, resilience, and a proactive approach to generating new business.
- Ability to manage your own territory, pipeline, and time effectively.
- Strong negotiation and closing skills with a consultative sales approach.
- Experience working in a fast-paced, target-driven environment.
- Full UK driving licence and willingness to travel across your territory.
Why join us: At Bionic, we believe in empowering our people as much as our customers. You'll be part of a supportive, high-energy team that values collaboration, innovation, and personal growth. We offer:
- A structured onboarding and training programme.
- Competitive base salary with high earning potential.
- Career development opportunities across sales and beyond.
- A culture that celebrates success and encourages feedback.
- Tools and support to help you thrive in the field.
Benefits: We know that our employees are what sets us aside from our competitors; our benefits are just part of the way we say thanks.
- Enhance your health & wellbeing: Private healthcare cover, Employee Assistance Programme, including a virtual GP service, priority physio & talking therapies, Eyecare scheme.
- Taking time away from work: 25 days annual leave plus the 8 UK bank holidays, increasing with tenure, 1 paid family/religious day of leave per year following successful probation period, 1 paid charity volunteering day per year, Option to buy/sell up to an additional 3 days leave per year.
- Family matters: Enhanced maternity, paternity or shared parental leave, 2 days off for your wedding upon joining, and up to 5 days after 2 years' service.
- Financial wellbeing: Auto-enrolled salary sacrifice pension scheme, Life assurance, Season ticket Loans, salary advances & loans to buy/rent a home - based on tenure, Cycle to work scheme.
- Recognition: Highflyers incentive, a VIP experience for our high performers across Bionic group to celebrate success, Company summer & Christmas party celebrations, business and local zonely & annual awards and recognition, Long service awards.
Field Sales Consultant in Cardiff employer: Bionic
At Bionic, we pride ourselves on being an exceptional employer that empowers our Field Sales Consultants to thrive in a dynamic and supportive environment. With competitive salaries, uncapped commission potential, and a strong focus on career progression, our team enjoys the autonomy to manage their own territories while receiving ongoing coaching and development. Our vibrant work culture celebrates success and fosters personal growth, making Bionic an ideal place for motivated sales professionals looking to make a meaningful impact in their communities.
StudySmarter Expert Advice🤫
We think this is how you could land Field Sales Consultant in Cardiff
✨Tip Number 1
Get to know the company inside out! Research Bionic and its services so you can speak confidently about how you can contribute. This shows you're genuinely interested and ready to hit the ground running.
✨Tip Number 2
Practice your pitch! Since this role is all about building relationships, rehearse how you'd introduce yourself and your approach to sales. Make it personal and engaging – think of it as a conversation, not a sales pitch.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or attend industry events. This can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 4
Don’t forget to follow up! After interviews, send a quick thank-you email to express your appreciation for the opportunity. It keeps you fresh in their minds and shows your enthusiasm for the role.
We think you need these skills to ace Field Sales Consultant in Cardiff
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Field Sales Consultant role. Highlight your experience in sales, especially any achievements that show you can meet or exceed targets. We want to see how you can bring value to our team!
Showcase Your People Skills:Since this role is all about building relationships, don’t forget to mention your ability to connect with customers. Share examples of how you've influenced decision-makers face-to-face. We love seeing candidates who can engage and build trust!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity and want to quickly understand why you're a great fit for the role.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Bionic!
How to prepare for a job interview at Bionic
✨Know Your Stuff
Before the interview, make sure you understand Bionic's services and how they help small businesses. Familiarise yourself with their approach to energy, telecoms, and insurance. This will show that you're genuinely interested and ready to engage with potential customers.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully identified customer needs and closed deals. Use the STAR method (Situation, Task, Action, Result) to structure your answers, highlighting your consultative sales approach and resilience in a target-driven environment.
✨Build Rapport
During the interview, focus on building a connection with your interviewer. Ask insightful questions about their experiences at Bionic and share your thoughts on the industry. This demonstrates your ability to build relationships, which is crucial for a Field Sales Consultant.
✨Be Ready for Role-Play
Since the interview includes a task, practice role-playing scenarios where you might need to pitch Bionic's services to a small business owner. This will help you feel more comfortable and confident during the field-based observation session, showcasing your negotiation and closing skills.
