At a Glance
- Tasks: Shape and execute marketing strategies for innovative diagnostic solutions.
- Company: Join bioMérieux, a family-owned global leader in healthcare diagnostics.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic role with field engagement and collaboration across global teams.
- Why this job: Make a real impact on patient outcomes with cutting-edge technology.
- Qualifications: Experience in product management or marketing, ideally in healthcare.
The predicted salary is between 50000 - 65000 £ per year.
A family-owned company, bioMérieux has grown to become a world leader in the field of in vitro diagnostics. For more than 60 years and across the world, we have imagined and developed innovative diagnostics solutions to improve public health. Today, our teams are spread across 46 countries and serve 160 countries with the support of a large distribution network. Come and join a family-owned global company with a long-term vision, and a human-centered culture. Are you passionate about innovation in healthcare and ready to make a real impact? Join bioMérieux as a Product Manager – BioFire, where you’ll drive the growth of cutting-edge diagnostic solutions that improve patient outcomes worldwide. You’ll be part of our Marketing team, reporting to the Clinical Director of Marketing, and working in close partnership with commercial and global teams. This role is based in the UK & Ireland, with regular field engagement (approx 40%).
What you’ll do:
- Shape and execute the marketing strategy for the BioFire portfolio to deliver sustainable growth.
- Partner closely with sales and cross‑functional teams to bring compelling customer value propositions to life.
- Lead successful product launches and drive strong market adoption.
- Stay close to the market through regular field engagement, customer insights, and competitor analysis.
- Build trusted relationships with Key Opinion Leaders and act as a brand ambassador at key industry events.
- Monitor performance and continuously optimise marketing impact through data‑driven decisions.
Who you are:
Your experience:
- Strong background in product management or marketing, ideally in diagnostics, life sciences, or healthcare.
- Scientific expertise (MSc, PhD or equivalent) with knowledge of microbiology or molecular diagnostics.
- Commercial mindset with the ability to translate insights into impactful strategies.
Your strengths:
- Excellent communicator and influencer, confident with both internal teams and external experts.
- Customer‑focused and results‑driven, with strong analytical thinking.
- Proactive, organised, and comfortable working both independently and collaboratively.
- Energetic, curious, and motivated to make a difference.
bioMérieux welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.
Product Manager bioFire in Basingstoke employer: bioMérieux
At bioMérieux, we pride ourselves on being a family-owned global leader in in vitro diagnostics, fostering a human-centered culture that prioritises innovation and public health. As a Product Manager for BioFire, you will thrive in a collaborative environment that encourages professional growth and offers the unique opportunity to make a significant impact on patient outcomes across the UK and Ireland. Join us to be part of a dedicated team that values your contributions and supports your career development in a meaningful way.
StudySmarter Expert Advice🤫
We think this is how you could land Product Manager bioFire in Basingstoke
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at bioMérieux. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show your passion for innovation in healthcare during interviews. Share specific examples of how you've driven growth or improved outcomes in previous roles. This will help you stand out as a candidate who truly cares.
✨Tip Number 3
Prepare for field engagement discussions by researching current trends in diagnostics and understanding customer needs. This will show you're proactive and ready to hit the ground running.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the bioMérieux family.
We think you need these skills to ace Product Manager bioFire in Basingstoke
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Product Manager role at bioMérieux. Highlight your experience in product management or marketing, especially in diagnostics or healthcare, and don’t forget to showcase your scientific expertise!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for innovation in healthcare and how you can drive growth for the BioFire portfolio. Be sure to mention any relevant experiences that align with the job description.
Showcase Your Analytical Skills:Since the role involves data-driven decisions, make sure to highlight your analytical thinking skills. Share examples of how you've used data to optimise marketing strategies or product launches in your previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at bioMérieux
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the BioFire portfolio and its impact on patient outcomes. Familiarise yourself with recent product launches and how they align with market needs. This will help you demonstrate your passion for innovation in healthcare.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data-driven decisions in your previous roles. Think of specific examples where your analytical thinking led to successful marketing strategies or product management outcomes. This will highlight your commercial mindset and ability to optimise marketing impact.
✨Build Rapport with Interviewers
Since this role involves collaboration with various teams, practice building rapport during your interview. Use active listening and engage with your interviewers by asking insightful questions about their experiences at bioMérieux. This shows you're not just interested in the role but also in the company culture.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and ability to drive market adoption. Prepare examples from your past experiences where you successfully launched a product or overcame challenges in a team setting. This will demonstrate your proactive and results-driven approach.
