At a Glance
- Tasks: Lead social media strategy and create engaging content for Bio&Me.
- Company: Join a fast-growing B Corp focused on gut health innovation.
- Benefits: Vitality Health Insurance, 25 days leave, remote work options, and share options.
- Other info: Great opportunities for career growth and creative collaboration.
- Why this job: Make a real impact in a dynamic start-up while promoting gut health.
- Qualifications: Experience in social media strategy, especially with paid campaigns on Meta and TikTok.
The predicted salary is between 40000 - 50000 £ per year.
We’re Bio&Me - the gut health brand founded by The Gut Health Doctor, Dr. Megan Rossi. We’re a fast-growing B Corp shaking up food & drink with science-backed granolas, porridges, kefir yoghurts, and drinks. Our mission? Make gut health deliciously easy for everyone.
We’re now looking for a Social Media Strategist to turn our social channels into a proper growth engine. Reporting to the CMO, you’ll own paid and organic social strategy - making sure everything we put out drives both brand love and commercial results.
What you’ll own:
- Lead paid and organic social strategy across Meta and TikTok - channel strategy, agency briefs, performance accountability
- Own the content calendar and shape how Bio&Me shows up online every day
- Work as a creative double-act with founders, brand manager, and agency partners
- Run test-and-learn experiments to find what drives scale and commercial impact
- Analyse and report on performance across channels - turning data into clear action
- Guide community engagement and protect brand voice across every interaction
What you’ll bring:
- Experience in social media strategy with hands-on ownership of paid and organic (paid is essential)
- Proven experience running and optimising paid campaigns on Meta and TikTok
- Sharp analytical skills and confidence making data-driven decisions
- Strong creative judgement and the ability to give feedback that lands
- The hustle and adaptability to thrive in a fast-moving start‑up environment
- FMCG, DTC, or health & wellness brand experience a bonus - but not a dealbreaker
Even if you don’t tick every box, we’d love to hear from you. Research shows great people talk themselves out of applying all the time — don’t be one of them.
Logistics: London, hybrid (2 days a week in office)
What else?
- Vitality Health Insurance
- 25 days annual leave + bank holidays + your birthday off (+ an extra day off for every year you work for us, up to your fourth year)
- Up to four weeks remote working per year
- Yearly bonus based on results
- Share options
- Opportunities to contribute to exciting marketing campaigns and product launches
- Potential for career growth within the marketing department (and beyond!)
Social Media Strategist employer: Bio&Me I B Corp
At Bio&Me, we pride ourselves on being a dynamic and innovative employer that champions gut health through delicious products. Our vibrant work culture fosters creativity and collaboration, allowing you to thrive in a fast-paced environment while contributing to meaningful marketing campaigns. With generous benefits like Vitality Health Insurance, ample annual leave, and opportunities for career growth, joining our team means being part of a mission-driven company that values your contributions and supports your professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Strategist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bio&Me I B Corp and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bio&Me I B Corp are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bio&Me I B Corp on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bio&Me I B Corp. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Strategist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bio&Me I B Corp. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bio&Me I B Corp:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bio&Me I B Corp’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bio&Me I B Corp
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bio&Me I B Corp will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bio&Me I B Corp, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
