At a Glance
- Tasks: Support brand strategy, manage campaigns, and drive sales for Bio&Me.
- Company: Join a fast-growing B Corp brand focused on gut health.
- Benefits: Vitality Health Insurance, 25 days leave, remote work options, and yearly bonuses.
- Other info: Exciting career growth opportunities and a dynamic work environment.
- Why this job: Shape a beloved brand and make gut health accessible to everyone.
- Qualifications: Experience in marketing and brand management, especially in FMCG.
The predicted salary is between 30000 - 40000 £ per year.
Location: Chester – office based (some hybrid possible, but preference will be given to candidates who can be office based).
At Bio&Me, we’re on a mission to make gut health deliciously easy and accessible. Founded by The Gut Health Doctor, Dr. Megan Rossi, BSc PhD RD - we’re a fast-growing B Corp challenger brand shaking up the food & drink industry. From award-winning granolas and porridges to kefir yoghurts and drinks, everything we do is backed by science and packed with flavour - bringing the benefits of gut health to millions.
We’re looking for an Assistant Brand Manager to support the execution of the brand strategy for Bio&Me, driving awareness, engagement, and sales across all channels. Reporting into the Brand Manager, you’ll help manage day-to-day brand activity, assist in developing marketing campaigns, support new product launches, and ensure the brand continues to grow and resonate with customers.
- Assist in the development and execution of marketing campaigns to build brand awareness, enhance visibility and launch new products.
- Help develop brand plans and marketing strategies, including monitoring market trends and competitor activity, and identifying opportunities for growth.
- Own Bio&Me’s experiential calendar, leading how the brand shows up across consumer, trade and retailer HQ events.
- Analyse campaign performance and present back actionable insights on how we can improve performance and marketing effectiveness.
- Manage day-to-day brand operations, coordinating between internal stakeholders, and getting hands-on with photoshoots, influencers, social content and PR campaigns.
- Provide project support, including managing packaging/artwork changes, as well as assisting with the new product development process.
A strong understanding of marketing principles and brand management preferably from a couple of years' experience within the FMCG industry.
Good understanding of marketing channels (especially social) and consumer behaviour.
Excellent analytical skills with the ability to interpret data and make data-driven decisions.
Strong communication and organisational skills to manage multiple projects effectively.
Vitality Health Insurance ~& 25 days annual leave + bank holidays + your birthday off (+ an extra day off for every year you work for us, up to your fourth year) ~& up to four weeks remote working per year ~& a yearly bonus based on results ~& opportunities to contribute to exciting marketing campaigns and product launches ~& potential for career growth within the marketing department (and beyond!) ~& This is a brilliant opportunity to help shape the Bio&Me brand - amplifying our mission to make good gut health accessible to all. You’ll play a key role in building a brand people love, both on and offline, as we continue to grow across the UK and beyond.
Locations
Assistant to the Brand Manager (Permanent) in Cheshire, Chester employer: Bio&Me I B Corp
Contact Detail:
Bio&Me I B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant to the Brand Manager (Permanent) in Cheshire, Chester
✨Tip Number 1
Get to know the brand inside out! Dive into Bio&Me’s products and mission. When you understand what makes them tick, you can tailor your conversations and show genuine enthusiasm during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral – which is always a bonus!
✨Tip Number 3
Show off your analytical skills! Be ready to discuss how you've used data to drive decisions in past roles. Bring examples of campaigns you've worked on and how you measured their success – it’ll impress the hiring team.
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot a quick thank-you email to express your appreciation for the opportunity. It keeps you fresh in their minds and shows your enthusiasm for the role.
We think you need these skills to ace Assistant to the Brand Manager (Permanent) in Cheshire, Chester
Some tips for your application 🫡
Show Your Passion for Gut Health: When you're writing your application, let your enthusiasm for gut health shine through! We want to see how much you care about our mission at Bio&Me and how you can contribute to making gut health deliciously easy for everyone.
Tailor Your Experience: Make sure to highlight any relevant experience you have in brand management or marketing, especially within the FMCG sector. We love seeing how your background aligns with what we do, so don’t hold back on those specific examples!
Be Data-Driven: Since we value analytical skills, include any instances where you've used data to drive decisions or improve campaign performance. Show us that you can turn numbers into actionable insights – it’s a big plus for us!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you’re considered for this exciting opportunity to join our team at Bio&Me!
How to prepare for a job interview at Bio&Me I B Corp
✨Know Your Brand Inside Out
Before the interview, dive deep into Bio&Me's mission and products. Familiarise yourself with their range of granolas, kefir yoghurts, and marketing campaigns. Being able to discuss how their brand stands out in the FMCG industry will show your genuine interest and understanding.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past roles. Bring examples of how you’ve analysed campaign performance or market trends. This will demonstrate your ability to contribute to the brand’s growth through data-driven insights.
✨Be Ready for Creative Ideas
Think about innovative marketing strategies or campaigns that could enhance Bio&Me's visibility. Whether it’s a unique social media approach or an experiential event idea, showcasing your creativity will set you apart as a candidate who can help shape the brand.
✨Communicate Clearly and Confidently
Practice articulating your thoughts on brand management and marketing principles. Strong communication is key, especially when discussing how you would coordinate between different stakeholders. Make sure you convey your ideas clearly and confidently during the interview.