At a Glance
- Tasks: Support global marketing strategy for rare disease therapies and develop impactful campaigns.
- Company: Join BioMarin, a leader in rare disease biotechnology making a real difference.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on continuous improvement and career development.
- Why this job: Make a meaningful impact on patients' lives through innovative marketing strategies.
- Qualifications: 4-7 years in healthcare marketing; strong project management and communication skills.
The predicted salary is between 63000 - 77000 £ per year.
Who We Are
Bio Marin is a leading rare disease biotechnology company focused on genetically defined conditions.
Guided by our purpose to develop medicines that make a profound impact on people's lives, our global teams have delivered a portfolio of therapies since our founding in 1997.
Our revolutionary treatments for conditions like achondroplasia (the most common form of dwarfism), PKU (phenylketonuria), CLN2, a form of Batten disease, and a number of forms of MPS (mucopolysaccharidosis) offer new possibilities for patients and families who previously had few, if any, available options.
More recently, with the close of the Amicus acquisition, our portfolio has expanded to include therapies for Fabry disease and Pompe disease, expanding our ability to reach more people living with rare genetic conditions.
Our success comes from our unwavering commitment to excellence, our deep understanding of patient needs, our scientific expertise, and our world-class manufacturing capabilities.
At the heart of Bio Marin is a dedicated team of the brightest minds in the industry working together to deliver innovative therapies to patients and families around the world.
About Commercial
Be part of the worldwide infrastructure that gets our drugs to underserved patients around the world.
Our global sales force solidifies Bio Marin's commercial presence in the United States and Europe and is rapidly growing in other regions, such as South America, Eu MEA, and Asia-Pacific.
- Senior Manager, ET BU Marketing – Pompe
- Hybrid London (min 2 days per week in the office)
The Senior Manager, ET BU Marketing – Pompe, will support the development and execution of the global marketing strategy for Pombiliti + Opfolda, a key rare disease asset within the Enzyme Business Unit.
Reporting to the ET BU Pompe Marketing Lead, this role will help translate global brand strategy into impactful campaigns, materials, market engagement activities and customer-facing tools across US, Japan, EUCAN and ICON markets.
The individual will partner closely with cross-functional teams, country stakeholders, agency partners and external vendors to ensure global initiatives are delivered effectively, compliantly and in alignment with business objectives.
Following the acquisition of Amicus by Bio Marin, this role will support the integration of Pompe brand activities, assets and processes into the Bio Marin operating model, helping to maintain business continuity and effective collaboration across teams.
Key Responsibilities
- 1. Support Brand Strategy and Execution
- Support the execution of the global marketing strategy and annual brand plan for Pombiliti + Opfolda.
- Gather market insights and inputs to support brand planning activities and prioritisation.
- Track brand plan progress, key deliverables and performance metrics, highlighting risks and opportunities.
- Monitor market dynamics, customer insights, competitive activity and emerging evidence to inform marketing initiatives.
- 2. Develop Campaigns and Marketing Materials
- Partner with the Pompe Marketing Lead and cross-functional teams to develop branded and unbranded campaigns.
- Support the creation of global messaging, digital content, training materials, congress assets and customer engagement tools.
- Ensure materials are evidence-based, compliant and adaptable for local market needs.
- Collaborate with country teams to understand customer needs and support successful implementation.
- 3. Drive Cross-functional and Market Collaboration
- Facilitate regular engagement forums and working sessions with key markets to gather feedback and share best practices.
- Build productive relationships with country stakeholders and support alignment on key initiatives.
- Consolidate and communicate market feedback to support continuous improvement of campaigns and resources.
- Share learnings and successful practices across the Enzyme Business Unit.
- 4. Support External Engagement and Insight Generation
- Assist with the planning and execution of advisory boards, congress activities and expert engagement initiatives.
- Coordinate with internal and external partners to ensure activities are delivered effectively and compliantly.
- Capture and summarise insights from key stakeholders and market interactions.
- Develop supporting materials and briefing documents for external engagements.
- 5. Manage Projects, Agencies and Operational Delivery
- Manage day-to-day relationships with agency partners and vendors.
- Coordinate project timelines, asset development, review processes and implementation plans.
- Monitor budgets, timelines, risks and project status across key workstreams.
- Support continuous improvement of team processes and ways of working.
- 6. Ensure Compliance and Governance
- Ensure marketing activities comply with internal policies, regulatory requirements and legal standards.
- Support the review and approval of marketing materials through Veeva and applicable governance processes.
- Maintain marketing documentation and asset management processes within Bio Marin systems.
Requirements
- Bachelor's degree in Marketing, Life Sciences, Business or a related field.
- 4-7 years' experience in pharmaceutical, biotech, healthcare marketing or agency environments.
- Experience supporting global, regional or multi‑market marketing initiatives.
- Understanding of omnichannel marketing, customer engagement and commercial execution in a regulated environment.
- Experience working with cross-functional teams, country stakeholders and agency partners.
- Strong project management, communication and organisational skills.
- Ability to analyse information, synthesise insights and translate them into actionable recommendations.
- Familiarity with medical, legal and regulatory review processes.
- Collaborative, proactive and able to operate effectively in a matrix environment.
- Rare disease, specialty care or biologics experience is advantageous.
Note: This description is not intended to be all-inclusive, or a limitation of the duties of the position.
It is intended to describe the general nature of the job that may include other duties as assumed or assigned.
Equal Opportunity Employer/Veterans/Disabled
An Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
#J-18808-Ljbffr
Sr Manager, Enzyme Therapy Business Unit Marketing - Pompe employer: BIOMARIN
BioMarin is an exceptional employer that fosters a collaborative and innovative work culture, particularly in the vibrant city of London. With a strong emphasis on employee growth and development, we offer unique opportunities for mentorship and leadership within the field of clinical development. Our hybrid work model ensures a balanced approach to work-life integration, making BioMarin a rewarding place for professionals seeking to make a meaningful impact in the biopharmaceutical industry.
StudySmarter Expert Advice🤫
We think this is how you could land Sr Manager, Enzyme Therapy Business Unit Marketing - Pompe
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for BIOMARIN and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like BIOMARIN are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with BIOMARIN on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at BIOMARIN. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sr Manager, Enzyme Therapy Business Unit Marketing - Pompe
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit BIOMARIN. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of BIOMARIN:Show us that you’ve done your homework! In your application, briefly mention what you admire about BIOMARIN’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at BIOMARIN
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at BIOMARIN will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At BIOMARIN, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
