At a Glance
- Tasks: Lead marketing for Short Courses, attract new students, and enhance brand presence.
- Company: Join BIMM University, a vibrant community in creative arts education.
- Benefits: Part-time role with flexible hours and a creative work environment.
- Other info: Opportunity to work in a dynamic setting until July 2026.
- Why this job: Make a real impact in the creative industries while developing your marketing skills.
- Qualifications: Degree or experience in marketing, with strong interpersonal skills.
The predicted salary is between 21600 - 36000 £ per year.
At BIMM University, we're more than just an educational institution; we're a vibrant community dedicated to nurturing creativity and empowering students to reach their full potential. With campuses across the UK, Ireland, and Germany, we offer a diverse range of courses in modern music, performing arts, filmmaking and creative technology. Our commitment to excellence in creative arts education sets us apart, providing students with the knowledge, skills, and opportunities they need to succeed in their chosen fields.
As Product Marketing Manager you'll lead the marketing activity for our Short Courses, helping to attract new students, refine our external messaging, and enhance our overall brand presence.
What You'll Do
- Lead the marketing function for Short Courses, aligning strategies with institutional objectives.
- Develop and implement innovative marketing approaches tailored to the evolving creative industries education sector.
- Ensure consistent use of the brand, maintaining adherence to brand guidelines across all stakeholders.
- Create and execute a dynamic website content and social media strategy, leveraging emerging trends and opportunities across platforms.
- Oversee the production of high-quality external publications, ensuring editorial accuracy and consistency across all print materials.
- Develop and deliver advertising strategies, managing integrated campaigns and using performance analysis to inform future activities.
- Manage the Short Courses marketing budget, maximising ROI, and provide leadership to a Marketing Officer.
What You'll Bring
- A degree in a relevant subject or equivalent demonstrable experience.
- Proven experience in developing and delivering impactful marketing strategies and campaigns.
- Excellent interpersonal and stakeholder management skills, with a collaborative approach.
- A strong understanding of marketing principles, with up-to-date knowledge of trends and opportunities in the field.
- Experience in creative and digital services, with a keen eye for effective content and design.
- Proficiency in measuring the impact of marketing campaigns and using insights to drive continuous improvement.
This is a part‐time, fixed‐term role until the end of July 2026, working 18.75 hours per week with at least one day based at our Ealing Campus.
Seniority level: Mid‐Senior level
Employment type: Part-time
Job function: Art/Creative, Education, and Marketing
Industries: Higher Education
Product Marketing Manager in Ealing employer: BIMM University
BIMM University is an exceptional employer that fosters a collaborative and innovative work culture, where your insights directly influence student recruitment strategies. With a strong commitment to employee growth, you will have access to professional development opportunities and the chance to work alongside passionate teams dedicated to enhancing the educational experience. Located in a vibrant city, BIMM offers a dynamic environment that encourages creativity and evidence-based decision-making, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager in Ealing
✨Tip Number 1
Network like a pro! Reach out to current employees at BIMM University on LinkedIn. A friendly message can go a long way in getting your foot in the door and showing your genuine interest in the Product Marketing Manager role.
✨Tip Number 2
Prepare for the interview by researching BIMM's recent marketing campaigns. We want to see how you can bring fresh ideas to the table, so think about how you can align your strategies with their brand presence and objectives.
✨Tip Number 3
Showcase your creativity! Bring a portfolio of your past marketing work to the interview. Highlight campaigns that demonstrate your ability to attract students and enhance brand messaging, especially in the creative industries.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our vibrant community at BIMM University.
We think you need these skills to ace Product Marketing Manager in Ealing
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Product Marketing Manager role. Highlight your relevant experience in marketing strategies and campaigns, especially those that align with the creative industries.
Showcase Your Creativity:Since this role is all about creativity, don’t hesitate to let your personality shine through in your application. Use engaging language and examples that demonstrate your innovative marketing approaches.
Be Clear and Concise:Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills at a glance.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our vibrant community.
How to prepare for a job interview at BIMM University
✨Know Your Audience
Before the interview, take some time to research BIMM University and its values. Understand their approach to creative education and how your role as a Product Marketing Manager can align with their mission. This will help you tailor your responses and show that you're genuinely interested in contributing to their community.
✨Showcase Your Creativity
As a Product Marketing Manager, creativity is key! Prepare examples of innovative marketing strategies you've implemented in the past. Be ready to discuss how you can bring fresh ideas to BIMM's Short Courses and enhance their brand presence in the competitive education sector.
✨Demonstrate Stakeholder Management Skills
Highlight your interpersonal skills by discussing how you've successfully collaborated with various stakeholders in previous roles. Share specific instances where you managed expectations and built strong relationships, as this will be crucial for aligning marketing strategies with institutional objectives.
✨Prepare for Performance Analysis Questions
Since measuring the impact of marketing campaigns is essential, be prepared to talk about how you've used data to inform your decisions. Bring examples of how you've maximised ROI in past campaigns and be ready to discuss how you would apply these insights to BIMM's marketing efforts.
